The Changing Face(book?) of Coaching
March 26, 2013
By Rob Kaminski
MHSAA benchmarks editor
From online video exchange programs such as hudl.com to social media platforms like Facebook, Twitter, and LinkedIn, the face of coaching and communicating with teams is ever-changing. How much is too much, and how are the new tools being used by the old guard?
With increasing frequency, today’s coaches are turning to technology to assist in their endeavors, particularly in video review and data compilation, as the number of programs available to them seems to grow on a daily basis.
Among the recent leaders, hudl.com seems to have won the favor of football coaches across the state, reducing video exchange and study to a couple clicks of the mouse.
Several members of the MHSAA Student Advisory Council report that their football coaches use the web-based program, and even local officials associations are using it for film study.
Similar programs are making it easier for today’s coaches to analyze data and compile statistics as well.
“The dispensing of information is much quicker than it used to be,” said Marshall bowling coach Sue Hutchings. “We use a scoring software for our stats.”
In more “visual” sports such as competitive cheer, online video is now essential.
“Video playback and feedback to athletes has helped the sport 10-fold,” said Middleville Thornapple-Kellogg coach Abby Kanitz.
In some cases, coaches are taking the lead on such initiatives.
“I run the MISCA (Michigan Interscholastic Swim Coaches Association) website and receive plenty of positive feedback about us posting meet results and top times reports,” said Bloomfield Hills Andover coach David Zulkiewski. “I also visit MHSAA.com weekly. Since I run the MISCA website, I want to make sure I have accurate and up-to-date information posted.”
Technology has also made the world a bit “greener” even in the small corner that is interscholastic athletics. From the required MHSAA rules meetings moving to an online format, to volumes of data now stored on flash drives rather than in file cabinets, coaches are realizing savings in both time and cost.
“The current state of track and field and cross country is so much more manageable than when I began,” said East Kentwood’s Dave Emeott. “I remember compiling actual papers from all over the state to keep track of the opposition, and now thanks to Athletic.net we have this access at the tip of our fingers. These programs have also replaced nights spent inputting data and record-keeping. I am sure I have replaced all that time elsewhere, but it is probably spent with kids and not with data.”
With the saturation and availability of these reports around the clock also comes temptation for those who are driven, and even obsessed, with such numbers. Coaches can rank near the top of that list.
“Technology can be extremely helpful and time-saving for coaches and teachers,” said Grand Haven wrestling coach James Richardson. “But, the disadvantage is the coaches and athletes have a more difficult time getting away from the sport, as we have access to so much information, and others have more access to us. This can lead to too much time being devoted to our sport.”
It also might even take some of the fun out of the actual competition.
“I think the one negative side of technology is the lack of the unknown,” Emeott said. “There was a day when we would enter a meet and not really know how the day would turn out. Now I have most meets scored within 10 points the day before we arrive.”
At times, such advance information also can lead to overconfidence heading into competition.
“Currently the MHSAA Final draw is posted online, and my players often see it and draw their own conclusions before I have a chance to talk to them about it,” said Allegan tennis coach Gary Ellis. “In the past, I was able to present their draw in the light in which I wanted them to see it.”
Another side effect is the indirect push to play beyond high school.
“There is a lot more social promotion and glamourizing of the athletes,” said Mike Van Antwerp, Holt lacrosse coach. “The recruiting pressure has increased tremendously, which is causing kids to commit earlier and go to great lengths to have a chance at being recruited.”
The world has indeed become a smaller, more familiar place. Not only can students and coaches learn pertinent statistics relating to any given opponent, they can also learn personal information about their competition through the deluge of social media vehicles.
It is in this realm where the greatest divide exists between coaches and their athletes when the subject of technology comes up.
Several members of the MHSAA Student Advisory Council indicate that their coaches do not use social media to assist with the daily activities involved with their sport, while others are but only on a limited basis.
It’s not that the coaches don’t know about Facebook, Twitter, LinkedIn, or the other platforms. More likely, they are all too well versed in the abuses of such mediums by young adults not yet ready to understand the lasting ramifications of a random tweet or damaging photo.
“We have specific rules for use of cell phones at practice, games, in the locker room, etc.,” said Diane Laffey, athletic director and coach at Warren Regina. “We also have a form for parents to sign if they want the coach to be able to text their daughter about practice or game cancellations or changes. We stress that the texting only be for necessary things, and the parents are to give permission.”
Safeguarding against the misuse of handheld devices is becoming as commonplace as handing out uniforms prior to the season.
“By rule, our players aren’t allowed to bring electronic devices to the court with them. We restrict cell phone usage at practice,” said Portage Central tennis coach Peter Militzer. “Players must ‘friend’ the coach on either Facebook or Twitter, and I monitor their activities to make sure their language and behavior meets our standards. We restricted a player’s opportunity to play on varsity last season due to excessive use of crude language and an offensive user name on Twitter.”
PHOTO: This is a screenshot from Hudl.com, an online service used by high school football coaches for video analysis and archiving.
South Lyon United's Radcliffe Approaching Milestone Win, Another History-Making Moment
By
Keith Dunlap
Special for MHSAA.com
May 7, 2026
Originally, Deanna Radcliffe got into coaching lacrosse simply because it was a nice summer job.
From that simple beginning, Radcliffe is now on the verge of making high school sports history within the state of Michigan.
No girls or boys lacrosse coach has reached 300 career victories since the sport became MHSAA-sponsored in 2005. But Radcliffe is oh-so-close. Following a win over Haslett on Wednesday, Radcliffe has 299 career victories.
The milestone 300th win likely will come Saturday when South Lyon United plays in a tournament at Saline.
In order to get their names etched in the record book, any high school coach in Michigan has had to reach at least 300 wins since the MHSAA brought the sport into its championship lineup. So Radcliffe is literally about to become the first and only coach in the MHSAA coaching records for lacrosse.
Radcliffe is in her 10th season coaching for South Lyon Unified and also coached at Hartland from 2013 to 2022. This is actually her second stint at South Lyon, where she spent seven years as head coach before taking the Hartland job.
“It just means I’ve been doing this for a long time,” Radcliffe said. “What it really represents to me is all the players, coaches and families I’ve had the opportunity to coach. I’ve been fortunate to coach in an area that was willing to embrace the sport. I have been able to catch some really great teams and athletes across all levels from youth to high school and even collegiately. That’s the part that means the most, those relationships and experiences. The wins are just a byproduct of that.”
Radcliffe got her start in lacrosse very young, saying she picked up the game at 3-4 years old while growing up in Pennsylvania. She was introduced to the game by her aunt.
“It just became part of my life early on,” she said.
Radcliffe eventually became good enough as a player to earn a college opportunity, ultimately being named the Atlantic 10 Offensive Player of the Year in 2003 while playing for Temple.
Radcliffe eventually started a career as a special education teacher and was a high school coach in Pennsylvania before moving to Michigan in 2006, where she has coached club, high school and even college lacrosse as she spent time as an assistant at Cleary University.
“I just enjoyed being around the game and the competitive environment, so I kept doing it,” Radcliffe said of what has kept her coaching. “Over time, it stopped being something I was just doing in the summers and became something I really valued and stayed connected to. It’s grown naturally from there, and I’ve been fortunate to continue coaching while also working in education.”
The most noteworthy win of her career came last June, when South Lyon Unified earned a 6-3 Division 1-clinching victory over Hartland to give Radcliffe her first MHSAA Finals championship as head coach in a matchup between the two programs she built up.
South Lyon Unified is 18-0 this season and has won 39 straight games going back to last spring's opener.
“She has so much knowledge of the sport and really cares for each and every one of us,” said South Lyon United senior captain Teagan Wesner. “Deanna has been one of the best coaches I have ever had, and I am extremely grateful to have had the opportunity to play for her. I am very happy for Deanna, and I am excited to be a part of the team who helped her reach 300 wins.”
When Radcliffe first arrived in Michigan, lacrosse was in its first years as a sanctioned sport by the MHSAA. Now, she has seen it grow by leaps and bounds.
“One of the most rewarding parts has been seeing the long-term impact,” she said. “Many of the players I once coached are now youth, high school or college coaches themselves. Some are officials, and some I’m even coaching against or alongside now. That’s been incredibly meaningful and really speaks to the strength of the community the sport has built.”
Keith Dunlap has served in Detroit-area sports media for more than two decades, including as a sportswriter at the Oakland Press from 2001-16 primarily covering high school sports but also college and professional teams. His bylines also have appeared in USA Today, the Washington Post, the Detroit Free Press, the Houston Chronicle and the Boston Globe. He served as the administrator for the Oakland Activities Association’s website from 2017-2020. Contact him at [email protected] with story ideas for Oakland, Macomb and Wayne counties.
PHOTOS (Top) Deanna Radcliffe, here during the 2025 Division 1 Final, has reached 299 career coaching wins. (Middle) Radcliffe raises the championship trophy after last season’s clincher.