The Changing Face(book?) of Coaching

March 26, 2013

By Rob Kaminski
MHSAA benchmarks editor

From online video exchange programs such as hudl.com to social media platforms like Facebook, Twitter, and LinkedIn, the face of coaching and communicating with teams is ever-changing. How much is too much, and how are the new tools being used by the old guard?

With increasing frequency, today’s coaches are turning to technology to assist in their endeavors, particularly in video review and data compilation, as the number of programs available to them seems to grow on a daily basis.

Among the recent leaders, hudl.com seems to have won the favor of football coaches across the state, reducing video exchange and study to a couple clicks of the mouse.

Several members of the MHSAA Student Advisory Council report that their football coaches use the web-based program, and even local officials associations are using it for film study.

Similar programs are making it easier for today’s coaches to analyze data and compile statistics as well.

“The dispensing of information is much quicker than it used to be,” said Marshall bowling coach Sue Hutchings. “We use a scoring software for our stats.”

In more “visual” sports such as competitive cheer, online video is now essential.

“Video playback and feedback to athletes has helped the sport 10-fold,” said Middleville Thornapple-Kellogg coach Abby Kanitz.

In some cases, coaches are taking the lead on such initiatives.

“I run the MISCA (Michigan Interscholastic Swim Coaches Association) website and receive plenty of positive feedback about us posting meet results and top times reports,” said Bloomfield Hills Andover coach David Zulkiewski. “I also visit MHSAA.com weekly. Since I run the MISCA website, I want to make sure I have accurate and up-to-date information posted.”

Technology has also made the world a bit “greener” even in the small corner that is interscholastic athletics. From the required MHSAA rules meetings moving to an online format, to volumes of data now stored on flash drives rather than in file cabinets, coaches are realizing savings in both time and cost.

“The current state of track and field and cross country is so much more manageable than when I began,” said East Kentwood’s Dave Emeott. “I remember compiling actual papers from all over the state to keep track of the opposition, and now thanks to Athletic.net we have this access at the tip of our fingers.  These programs have also replaced nights spent inputting data and record-keeping.  I am sure I have replaced all that time elsewhere, but it is probably spent with kids and not with data.”

With the saturation and availability of these reports around the clock also comes temptation for those who are driven, and even obsessed, with such numbers. Coaches can rank near the top of that list.

“Technology can be extremely helpful and time-saving for coaches and teachers,” said Grand Haven wrestling coach James Richardson. “But,  the disadvantage is the coaches and athletes have a more difficult time getting away from the sport, as we have access to so much information, and others have more access to us. This can lead to too much time being devoted to our sport.”

It also might even take some of the fun out of the actual competition.

“I think the one negative side of technology is the lack of the unknown,” Emeott said. “There was a day when we would enter a meet and not really know how the day would turn out.  Now I have most meets scored within 10 points the day before we arrive.”

At times, such advance information also can lead to overconfidence heading into competition.

“Currently the MHSAA Final draw is posted online, and my players often see it and draw their own conclusions before I have a chance to talk to them about it,” said Allegan tennis coach Gary Ellis. “In the past, I was able to present their draw in the light in which I wanted them to see it.”

Another side effect is the indirect push to play beyond high school.

“There is a lot more social promotion and glamourizing of the athletes,” said Mike Van Antwerp, Holt lacrosse coach. “The recruiting pressure has increased tremendously, which is causing kids to commit earlier and go to great lengths to have a chance at being recruited.”

The world has indeed become a smaller, more familiar place. Not only can students and coaches learn pertinent statistics relating to any given opponent, they can also learn personal information about their competition through the deluge of social media vehicles.

It is in this realm where the greatest divide exists between coaches and their athletes when the subject of technology comes up.

Several members of the MHSAA Student Advisory Council indicate that their coaches do not use social media to assist with the daily activities involved with their sport, while others are but only on a limited basis.

It’s not that the coaches don’t know about Facebook, Twitter, LinkedIn, or the other platforms. More likely, they are all too well versed in the abuses of such mediums by young adults not yet ready to understand the lasting ramifications of a random tweet or damaging photo.

“We have specific rules for use of cell phones at practice, games, in the locker room, etc.,” said Diane Laffey, athletic director and coach at Warren Regina. “We also have a form for parents to sign if they want the coach to be able to text their daughter about practice or game cancellations or changes.  We stress that the texting only be for necessary things, and the parents are to give permission.”

Safeguarding against the misuse of handheld devices is becoming as commonplace as handing out uniforms prior to the season.

“By rule, our  players aren’t allowed to bring electronic devices to the court with them.  We restrict cell phone usage at practice,” said Portage Central tennis coach Peter Militzer. “Players must ‘friend’ the coach on either Facebook or Twitter, and I monitor their activities to make sure their language and behavior meets our standards. We restricted a player’s opportunity to play on varsity last season due to excessive use of crude language and an offensive user name on Twitter.”

PHOTO: This is a screenshot from Hudl.com, an online service used by high school football coaches for video analysis and archiving. 

Vander Klay's Dedication to Wyoming Schools Netted 400+ Wins, Trip to Breslin

By Dean Holzwarth
Special for MHSAA.com

April 6, 2026

WYOMING – Over the past 31 years, it was relatively easy to notice a boys basketball team coached by Thom Vander Klay. 

West MichiganAthletic and tough-nosed players who competed hard while playing an up-tempo offense and in-your-face defense were trademarks of his teams at Wyoming Park and Wyoming High School. 

“In some ways, at Wyoming Park, and then Wyoming, our athletes have been very similar through those 31 years of varsity,” Vander Klay said.

“Some teams were more skilled and more athletic than others, but they were the same. We never had big kids. We’ve always had kind of gritty kids that would compete hard and play fast, and we had quite a few of them on every team. That bled into what we did.” 

Vander Klay will retire from teaching after 40 years at the end of May, and his time as the longtime basketball coach will end as well. 

“It’s been a struggle, and it’s hard because it’s my home,” Vander Klay said. “I live in Wyoming, my kids went to Wyoming and I went to Wyoming (Park). I’m the youngest of three and my older brother and sister were Vikings and that’s who I was. I was Wyoming, and I still am, so it was really difficult to say I was going to step away from things I really enjoyed doing.” 

Vander Klay has been coaching for 41 years. He was the junior varsity coach at Wyoming Park before replacing Kelly McEwen in 1995.   

When Wyoming Park and Wyoming Rogers merged in 2012, he became the head coach at the new Wyoming High School.

During his tenure, he went 424-274 as a varsity coach and won nine conference championships, six District titles and one Regional title. He also helped coach football and track & field. 

“So many memories and so many kids, and you love those kids,” said Vander Klay, who coached his two sons, Brock and Chase. “When I think back to when I started, guys like Jack VerDuin, Ron Engels, Dick Locke, Frank Grimm and Kelly McEwen were great mentors that I had. I go back to those days and blink, and here we are 40 years later and I'm the old guy.”   

Vander Klay’s best season came in 2004 at Wyoming Park, led by eventual Michigan State standout Drew Neitzel. The Vikings advanced to the Class B Semifinals, losing to Detroit Renaissance.  

Vander Klay (kneeling) coaches his Wyoming High team. Vander Klay was named Class B Coach of the Year and enjoyed his time coaching Neitzel, the Mr. Basketball Award winner who is widely considered one of the best players in program history.

“Drew was so well-rounded,” Vander Klay said. “A great leader, great student, great attitude and just mentally tough and so skilled.

“Coaching him was more about trying to get all five guys on the same page, but those teams that Drew played on, we had good players other than him, too. It wasn't just him because we had other guys who stepped up – but he was the best player in the state.” 

Jacob Underhill, Vander Klay’s longtime assistant and junior varsity coach, said Vander Klay has been more than just a mentor.

“He has been the blueprint for the teacher and coach I strive to be,” Underhill said. “He has always been incredibly gracious in sharing his knowledge of the game and his wisdom on how to lead young men. Every decision he makes is filtered through a single focus: doing what is best for the students and athletes of Wyoming.

“While his retirement marks the end of an era, his legacy is undeniable. Since the merger of Wyoming Park and Wyoming Rogers, he has been the heartbeat of the basketball program. He has had a profound impact on my professional career, and I cherish the time we’ve spent serving the community together.”

Underhill has witnessed firsthand the influence Vander Klay has had on former players with whom he has reconnected. 

“It’s a true testament to his character,” Underhill said. “He is an exceptional human being who makes everyone around him better and ensures they recognize their own value.” 

The 62-year-old Vander Klay is keeping his options open in terms of a return to coaching elsewhere. 

“I’ll take some time off and maybe there is something else out there,” he said. “I'm wide open to anything, and maybe I’ll coach again and maybe not. We will see what the future holds.” 

Two other longtime Grand Rapids-area coaches also stepped down after longstanding careers on the hardwood.

Unity Christian coach Scott Soodsma retired after 43 years on the sidelines. He won more than 800 games and three MHSAA Finals championships as a boys and girls coach. Soodsma coached his last game in the Division 2 Boys Basketball Final at Breslin Center. The Crusaders lost to Freeland, 42-32.

Sparta boys basketball coach Scott Berry also retired after 34 seasons. He won 245 games at Comstock Park and Sparta.

Dean HolzwarthDean Holzwarth has covered primarily high school sports for Grand Rapids-based WOOD-TV for five years after serving at the Grand Rapids Press and MLive for 16 years along with shorter stints at the Ionia Sentinel and WZZM. Contact him at [email protected] with story ideas for Allegan, Kent and Ottawa counties. 

PHOTOS (Top) Coach Thom Vander Klay (kneeling) talks to his Wyoming Park team during a break in its 2004 Class B Semifinal at Breslin Center. (Middle) Vander Klay (kneeling) coaches his Wyoming High team. (Top photo from MHSAA archives; middle photo submitted by Thom Vander Klay.)