Cohen Champions Treatment, Technology

By Geoff Kimmerly
MHSAA.com senior editor

March 10, 2014

Abby Cohen was looking for a problem to solve.

Two years later, she’s potentially only one more year from helping relieve a medical dilemma faced by 25 million Americans.

And the most impressive part might be that she graduated from high school a mere five years ago and is 23 years old.  

Cohen, a 2009 MHSAA Scholar-Athlete Award winner as a senior at Bloomfield Hills Cranbrook-Kingswood, certainly could be called proactive, going back to her days as a volleyball, basketball and soccer standout for the Cranes. Less than a year after graduating from Washington University in St. Louis, Mo., she’s co-founder and co-CEO of Sparo Labs, which seeks to provide asthma sufferers with a proactive way of monitoring their symptoms and improving their treatments.

“Everyone has a different perspective on how to go about doing things,” Cohen said. “For me, growing up trying to improve in sports, I’d write down a list of things to do every day and actually do them, follow through. That aspect of always wanting to get better, and improve, is something that’s carried through to the rest of what we do at Sparo and in general how I approach things.”

On March 22, the MHSAA and Farm Bureau Insurance will recognize a 25th class of Scholar-Athlete Award winners. In advance of the celebration, Second Half has caught up with some of the hundreds who have been recognized (see additional links at the bottom of this page).

Cohen, who also served on the MHSAA Student Advisory Council from 2007-09, chose Washington based on its strong engineering problem and successful women’s basketball program. She studied bio-medical engineering and was a freshman on the Bears team that defeated Hope College for the Division III national championship in 2010.

But that first season was followed by a series of ankle injuries that required reconstructive surgery – and, effectively, ended her collegiate sports career. She still can play pick-up games, but four-hour daily practices and the other commitments of a varsity program would've been too much.

She missed basketball. But the end of her competitive career on the court, as it turned out, allowed more time to dive into a new pursuit – and, in her words, “work with another kind of team.”   

“I’m a big believer in everything happens for a reason,” Cohen said. “It was disappointing having to have surgery to make everything feel better, for the long term, not just basketball. For me at that time, I didn't appreciate that with the extra time I could have, I could take the time to try new things, make the world a better place.”

Cohen planned at first to eventually become a physician. She shadowed a number of doctors, but decided that in the long run she could have a greater impact as an engineer designing products physicians could use.

In addition to her classwork, she helped form an extracurricular entrepreneurial group – and set out for an issue in need of repair. She and her now-business partner Andrew Brimer didn't realize how many Americans are affected by asthma, “that respiratory diseases are the only ones getting worse over time rather than getting better. That although technology is improving, why it’s not making a dent.”

They set out find out and make that dent themselves.

Through a series of interviews with patients, doctors, respiratory therapists and others in the field, Cohen and Brimer got an idea what could help – an affordable, easy-to-use device to allow patients to monitor on their own their symptoms so they can better manage them and the treatments to help. Cohen and Brimer designed a device that plugs into a smart phone and allows patients to blow into it like a whistle and register lung function readings – while also collecting data on medications, pollen counts, and other variables that affect lung function. Their device also should dent the health care costs that go with current testing, which generally requires an office visit.

Sparo will work over the next six months to improve its app interface and user experience, and then submit for Food and Drug Administration approval at the end of this year or the beginning of 2015 – with the hope it will then become available to patients later next spring.

Cohen is based in St. Louis, where she and Brimer have been able to work with three large local hospitals and within a nurturing entrepreneurial community. Brimer's brother owns a tech education company in New York which has provided additional support as she and Brimer discussed what was possible. “We were talking to patients and physicians, and it just seemed like the right thing to do,” Cohen said. “If we weren’t going to do this, who was?”

Cohen and Brimer have won 9 of 11 entrepreneurship grant competitions they've entered, netting more than $300,000 to get their lab rolling and allow them to hire two more engineers. Long-term, today’s work could just be the start of what Cohen hopes eventually will reach into developing countries as well.

She remains in touch with a number of teachers at Cranbrook-Kingswood – also, her mother Sheila Cohen teaches sixth-grade math at the school – and she spoke there at the end of 2013 as part of a TEDx event.   

As she continues to build her team, Cohen is reminded of additional lessons she learned on the courts and soccer field – including a major one that will continue to pay as Sparo expands. 

“Learning how to work on a team, with really different personalities, different people who all play different roles,” Cohen said. “That really came from sports – the ability to work with people and reach one common goal.” 

Click to read the series' first installments: 

 

PHOTO: Abby Cohen (10) helps her teammates hoist a trophy while a player at Bloomfield Hills Cranbrook-Kingswood in 2009. (Photo courtesy of Cranbrook-Kingswood.)

Champions Back to Grow 'Battle' Legacy

January 22, 2013

By Geoff Kimmerly
Second Half editor

FRANKENMUTH -- Doyle Webb and his cousin were in Florida for spring break last April, walking to the beach, when they met a couple of girls.

They struck up some small talk, and Webb described his little German hometown known in part for its giant Christmas store that celebrates the holiday 361 days a year.

Not overwhelmingly impressed, perhaps, the girls “asked if there was anything else cool to do in our town,” Webb said.

So he pulled out his phone, pulled up a video of Frankenmuth High’s student cheering section in action, and “blew their minds.”

Webb has dialed up that YouTube clip more times than he can count over the last year since Frankenmuth won the MHSAA’s inaugural Battle of the Fans contest. Friends, family, complete strangers – he’s proudly shown it off to them all.

“People ask me what my winter sport is, and I say I lead the student section for basketball. They’re like, ‘Good for you,’” Webb said, imitating their light sarcasm.

“And then I pull out the YouTube video, and they are just like, ‘Wow.'"

This year already has provided a few more highlights to add to the reel. Frankenmuth again is among the five vying for this season’s Battle of the Fans II championship, and Friday was the first stop on this year’s MHSAA finalist tour. Buchanan is up next, followed by Vandercook Lake, Ann Arbor Gabriel Richard and Zeeland East before the winner is announced Feb. 22.

For the Eagles, much of the championship story remains the same as last year – but with a few new chapters.

If three years ago was the section’s opening act and last year its defining performance, this year has been about not just an encore, but establishing a legacy and making participation in the cheering section a regular part of student life.

Of the school’s 507 students, roughly 70 percent participate in athletics. More than 250 – including a few rows of middle schoolers who have been recruited by the new section leaders – filled a large section of the gym for Friday’s game. “If you’re actively involved in an extracurricular activity,” Webb said, “the chances are you’re going to be actively involved in the student section.”

The buzz from last year’s BOTF title stayed hot into the summer, when it was replaced by discussions about what the section could do to up its game for 2012-13. The majority of last year’s leaders graduated last spring. But a group of athletes – Webb and seniors Blaine Malochleb and Ian Fischer, with a big assist from junior Katie DeGrace – began soliciting ideas from their classmates as soon as this school year got rolling. Last year’s leaders gave their blessing and a boost of support.

“They told me to not let them down, to keep the tradition. So we just found a good group of guys and tried to organize everything,” Fischer said of conversations with those new alums.

“Zack (Robinson, a leader last year) texted me and said, ‘You’re going to take my short jean shorts and sweater that I wore every home game, and you’re going to wear them, and you’re going to make me proud. And you’re going to defend the title.’”

The challenge this year has been keeping the repertoire fresh. Frankenmuth won last year’s “Battle” in part because of the fun, festive atmosphere from the opening tip until the final buzzer, and there again was plenty of singing and dancing during Friday’s “Christmas Night,” which originally was scheduled for a game just before the holiday break but always is relevant in a town known for its holiday spirit.

When Frankenmuth’s players came out for pre-game warm-ups, they  were presented by the cheering section with two Christmas-wrapped basketballs. Webb passed out candy canes to passers-by, and tree lights hung from the gym balcony and bleacher railing. There were Santa hats and Christmas carols, the section’s traditional German chants and self-deprecating cheers like chanting “in our faces” when a Frankenmuth player’s shot was blocked.

“Essentially, it’s what we did last year,” Fischer said. “We set a new standard last year, as the best section in the state, and we had to up that this year.”

But halftime was the defining moment of this BOTF visit, a celebration, Malochleb said, “that I don’t think people have really seen before.”

After leading the section in some waves, spins and other moves, Fischer split the section, and Malochleb and senior Logan Gatza pretended to cut down a Christmas tree planted in the middle of the bleachers and carried it to center court. The gym went dark, the tree’s lights were turned on, and students emptied onto the floor for a verse of “Silent Night” followed by a quick dance party.

For Frankenmuth, it’s still about having a good time and representing the school and town – but also that “Battle” championship banner hanging on the gym wall.

“We used to see stuff like student sections trying to get in (opponents’) faces, get in their heads, mostly negative stuff,” Webb said. “Last year changed that with the emphasis of positive cheering from the MHSAA and the (BOTF) contest, and I think we really picked up on that. That’s changed a lot.

“The older you get, the more you realize how it’s supposed to be about the game, and it’s supposed to be fun.”

Subway is a sponsor of this season's Battle of the Fans II contest. 

PHOTOS: (Top) Frankenmuth fans follow leader Doyle Webb (tan vest) during a cheer Friday. (Middle) Students gather around a Christmas tree at center court during halftime of the Eagles boys basketball game against Bridgeport. (Photos courtesy of Chip DeGrace.)