MHSAA Remembers Late Director Norris

By Geoff Kimmerly
MHSAA.com senior editor

February 12, 2018

Jack Roberts always was astonished at the amount of detail his predecessor Vern Norris could recall about the people he’d met over many years contributing to high school athletics at the state and national levels.

When the Michigan High School Athletic Association executive director last spoke with his predecessor, Norris had been in contact with past counterparts from Kansas, Iowa and the National Federation – although Norris had retired from the MHSAA more than three decades ago. 

“He was genuinely interested in people and their backgrounds and their families,” Roberts said. “He had good friends. He was good at being a friend, and colleague. I think he genuinely cared about relationships between people.”

And he built many over 23 years at the MHSAA office.

Norris, who led the MHSAA from the fall of 1978 through the summer of 1986, died early Monday morning in Lansing. He was 89.

Norris joined the MHSAA staff on July 15, 1963, as Assistant State Director of Athletics under longtime Executive Director Charles E. Forsythe and then-Associate Director Allen W. Bush. Norris was promoted to Associate Director when Bush was appointed Executive Director in 1968, then took over as Executive Director upon Bush’s retirement in 1978. Forsythe, Bush, Norris and Roberts are the only full-time executive directors to serve during the MHSAA’s 94-year history.

Norris brought to the MHSAA a wealth of experience having coached at Traverse City, Rockford and Hillsdale high schools. He served as Assistant Director of Placement at Western Michigan University for the five years prior to joining the MHSAA staff, and during that time Norris built a reputation as a highly-regarded game official in the Kalamazoo area – and worked as a referee during the 1963 MHSAA Class A Boys Basketball Final.

Norris served on a number of national rules-making bodies during his 23-year tenure with the MHSAA, and as president of the Executive Board of the National Federation of State High School Associations (NFHS) during the 1983-84 school year. But he was best known for his work with Michigan’s coaches and especially officials. An award bearing Norris’ name is presented by the MHSAA each spring to a veteran official who has been active in a local officials association, has mentored other officials, and has been involved in officials’ education. The award has been given since 1992 at the annual Officials’ Awards & Alumni Banquet, which was begun during Norris’ tenure in 1980.

“Vern was respected and admired widely by contest officials, and it was because of that that I asked the Representative Council to approve an award for leaders who were especially involved in mentoring and training officials,” said Roberts, who succeeded Norris in 1986. “A total of 26 officials have received the Norris Award, and more than 10,000 officials have been honored at our annual banquet recognizing a group of contributors especially close to his heart.”

Norris shepherded a number of key advances during his tenures both as associate and executive director. The early 1970s saw the addition of MHSAA tournament events in girls sports, and football playoffs were added in 1975. Membership also grew during his time with the association; the MHSAA had 682 member high schools at the start of 1963-64, and 713 when Norris stepped down.

During his time at the MHSAA, Norris also served as a member of the NFHS Basketball Rules Committee from 1978-82, on the NFHS Constitution Revision Committee in 1979 and as a member of the editorial staff of the NFHS Rules Committee from 1980-82.

He served on the NFHS Executive Board representing Michigan’s section of five Midwestern states during a four-year term that concluded with his year as president, and he also served as chairperson of the NFHS Telecommunications Committee in 1972.

After leaving the MHSAA, Norris served as Commissioner of the Great Lakes Intercollegiate Athletic Conference from fall of 1987 through the close of the 1991-92 school year.

In retirement, Norris kept in touch with MHSAA staff. He and Roberts spoke every few months throughout the years. And, “he could not have been more gracious when he retired and I was hired. He gave me total support and just the right amount of advice,” Roberts added.

When Norris announced he was leaving the MHSAA early in 1986, then-Lansing State Journal Prep Editor Bob Gross wrote “his integrity is beyond question. He has never shown favoritism to a school, and he has never bent the rules. It’s always been strictly business, exactly what it should be. … That’s why I liked Vern Norris so much. He has always been fair.”

A graduate of Grand Rapids Godwin Heights High School, Norris earned his bachelor’s degree in physical education from Western Michigan University and a master’s in school administration from the University of Michigan.

In addition to his MHSAA and NFHS work, Norris served as a football or basketball rules clinician in various states and multiple provinces of Canada, and served on amateur basketball’s rules-making body at the time – the National Basketball Committee of the United States and Canada – from 1972-76. He contributed during the late 1960s and 1970s on the National Alliance Basketball Advisory and National Alliance Football Rules committees. Norris also served on the United States Olympic Committee’s House of Delegates in 1985.

A Service of Coronation will be held at 11 a.m. Friday at Trinity Lutheran Church in Lansing, with family receiving friends from 2-4 and 6-8 p.m. Thursday at Estes-Leadley Greater Lansing Chapel and at 10 a.m. Friday at the church. 

PHOTOS: (Top) Then-Associate Director Vern Norris and Executive Director Al Bush hold up trophies to be awarded at the 1974 Boys Basketball Finals. (Middle) Bush, Charles E. Forsythe and Norris. (Below) Bush, current Executive Director Jack Roberts and Norris in 1988. 

MHSAA Opposes Big Ten Friday Football

November 2, 2016

By Geoff Kimmerly
Second Half editor

The executive director of the Michigan High School Athletic Association said today that he is “disappointed and disheartened” by the Big Ten Conference announcement that it will play and televise football games on Friday nights beginning with the 2017 season.

Friday night football remains one of the strongest and longest-standing traditions in high school athletics, and the MHSAA has fought since the start of this century to keep Friday nights sacred against the overstepping of college football and the damage televised Big Ten games are now expected to cause to attendance and media coverage of the sport at the high school level.

MHSAA Executive Director John E. “Jack” Roberts was contacted by both Big Ten Conference commissioner Jim Delany and Michigan State University athletic director Mark Hollis before the decision was announced. Roberts said he is appreciative of Michigan State and University of Michigan’s low tolerance to be included in this venture – at most, both will host a Thursday or Friday night game during Labor Day weekend and play one Friday night away game during the remainder of a season – but remains frustrated that similar respect for high school football was not shown by the conference as a whole.

Michigan State has played Friday night games during Labor Day weekend the last six seasons, hosting five and playing at Western Michigan University in 2015. However, most Michigan high school games continue to be scheduled and played on the Thursday before Labor Day, relieving holiday travel conflicts in most communities. University of Michigan did play on the Thursday before Labor Day at University of Utah in 2015, but has not played on a Friday night of Labor Day weekend this decade. The Wolverines are one of five Big Ten schools without a Friday night game in 2017.

“We are saddened by this decision. We had hoped that the Big Ten Conference would stay above this. We think this cheapens the Big Ten brand,” Roberts said. “Fans won’t like this. Recruits won’t like this. And high school football coaches won’t like this.

“We are grateful that Michigan State University and the University of Michigan are trying to minimize the effects of this decision by the Big Ten. But overall, this is just the latest step by major college athletics in the pursuit of cash that is just crushing high school sports.”

The MHSAA has shown its opposition to the use of Friday nights for televised collegiate football games for more than 15 years, dating back to 2001 when the NCAA lifted its restrictions on Friday night telecasts, which at first led to the broadcasting of “mid-major conference” games on the same night traditionally reserved for high school athletes.

The MHSAA launched in 2001 its “Save Our Friday Nights” campaign to emphasize the role that Friday night high school athletic events play in communities and to rally MHSAA member schools to contact NCAA member school football coaches, athletic directors and conference commissioners to voice their concerns.

In addition to causing lower attendance at events going up against Big Ten football games, Roberts anticipates that Friday night college games also will leave high school football as a secondary priority in many media markets. More than 80 radio stations statewide cover high school games regularly, but many also carry Michigan State or University of Michigan football. High school football could lose significant time on local TV highlights shows and in print and online coverage as well, as resources are diverted to cover a college game – potentially quieting significantly the positive buzz that comes from the typical high school football Friday night.

“Everyone knows that football is struggling right now,” Roberts said. “It’s getting a lot of bad publicity. Participation is declining. And now this; there couldn’t be worse timing.”

PHOTO: Grand Ledge takes on Okemos under the Friday night lights this season. (Click to see more from HighSchoolSportsScene.com.)