TC West 'Creatures' of Cheer Habit

February 11, 2014

By Geoff Kimmerly
Second Half editor

TRAVERSE CITY – The “Bleacher Creatures” stood only 250 strong for Friday’s Traverse City West boys basketball game against Petoskey. 

A hockey game in Trenton took those 25 players out of the cheering section, with 50 more performing a play and 25 playing a jazz concert. Still, by Friday’s fourth quarter, at least a few from those other events trickled into the gym to finish the night with their green-clad classmates. 

No one expects someone to skip another school activity to join the Creatures. Those who have to work on game nights are exempt, and having a lot of homework also is excusable. 

Otherwise, showing up, like most of the student section’s rules, simply is part of an unwritten code – like going to class or eating lunch. It goes along with being a part of Traverse City West, the fourth stop on this season’s MHSAA Battle of the Fans tour.  

“People don’t think of it as we have a better student section than other people; oh, our student section is the best of the best, the loudest, this and this and this,” West senior Brian Jean said. “Really, I just think it’s a way of life around here. We just ... go. That’s just what we do.” 

Traverse City West was the second-to-last stop on this year’s Battle of the Fans III tour. MHSAA staff and Student Advisory Council members will finish at Beaverton on Friday and already have visited Buchanan, Bridgman and Frankfort. Public voting on the MHSAA’s Facebook, Twitter and Instagram sites will take place Feb. 18-20, with the Student Advisory Council taking that vote into consideration when selecting the champion.

The winner will be announced on Second Half on Feb. 21 and honored with a championship banner during the Boys Basketball Semifinals on March 21 at Michigan State University’s Breslin Center.

Traverse City West is by far the largest of this year’s BOTF finalists. But it also has one of the most established student section traditions of any finalist during the contest’s three-year run – and it’s a history current leaders proudly recall with detail. 

The school, born in 1997 when the former Traverse City High split into West and Central, is young by relative standards. A student body of just more than 1,600 students is represented in part by a 45-member student senate, which among other duties organizes the Bleacher Creatures, publicizes game nights and generally works to build school spirit. 

Current senior leaders were in fourth grade in 2006. But they are able to rattle off that the section in its official form with its Bucket Brigade leaders was started by a student named Chase O’Black, who actually has a “titan spirit scholarship” named after him that is available to one Traverse City West boy and girl each spring. 

“In middle school you used to walk around the football field with your friends,” senior Kelsey Boudjalis said, “and you always saw the high schoolers and said, ‘I can’t wait to be like that.’”

The student senate provides the Bleacher Creatures an official mechanism made up of athletes from a number of sports plus others who participate in theater, Model United Nations and a host of other non-sports activities. With input from such a variety of social groups, the section represents a “melting pot” of the school on a larger scale, senior Charlie Clark said. 

Start with the Bucket Brigade. Although not officially designated by the student senate as the leaders, the four seniors who dress in paint suits and bang plastic 5-gallon buckets (but only at outdoor events) are the unwritten ring masters of the Creatures, with Brigade responsibilities handed down year by year. This year’s brigade is comprised of four senate members including school governor Brady Severt. 

If the Brigade gets things rolling, tradition drives the rest. Doors for football games open at 5:30 p.m., and Creatures are waiting. The section can swell to nearly 1,000 students for Homecoming or a big game against rival Traverse City Central, but like at many schools it’s an another unspoken rule that students start at the top as freshmen and gradually move forward to the front (unless they have older friends to hang with or a sweet bunny suit like Severt wore a few times as an underclassmen). 

Of course, the Creatures have themes: Green Screen in West’s version of a White Out, although the Creatures like White Outs as well and combine them with Toga Nights. Wild, Wild West is a Homecoming tradition going back nearly to the start, and a neat latest addition is the Patriot Game – during which West wears red or blue and rival Traverse City Central wears the opposite, and together they raise money for area veterans organizations. 

There’s music too: The band jams an adjacent section during football games, with a drum line filling the breaks for indoor events. And the Creatures love fan buses, drumming up enough interest to set up two for soccer and one for a football game this fall, plus another for the West/Central hockey game Dec. 18 at Comerica Park in Detroit. 

Getting word out to more than 1,600 students is a little different than for the other BOTF contenders half and a quarter of West’s size, for obvious reasons. But the senate incorporates a few strategies in addition to the usual social media blasts and school announcements:

  • Signage: Banners hang from the second-floor balcony overlooking the school cafeteria (see video for visual) announcing what’s coming up. 
  • Word of mouth: Leaders visit the cafeteria during lunch hours, making sure to hit up tables of students they don’t recognize among section regulars in an effort to get everyone from every group involved.

Keeping 300-400 students doing the same cheers is another task of some doing given the size of the group. But because the Creatures use a mix of new and old, there’s uniformity regardless of which leaders are leading crews at games that often are being played simultaneously. The cheers always are the same, allowing everyone the opportunity to participate and athletes on every team – even bowling teams – to enjoy the support. 

“It gives the team something to play for instead of just the school. When they’re looking into the stands and seeing the entire student body there, it’s like, ‘Wow, everyone really cares about the outcome of this game,’” Clark said. 

“As an athlete,” senior Hunter Lumsden added,” playing in front of a big student section makes you want to play a lot harder.” 

The one debatable point is how the section became the Bleacher Creatures. Does it go back to a zombie theme night? Was it in response to Central having its Superfans? “It goes too far back for the books,” Severt quipped. 

But tradition doesn’t graduate. Jean said past Bucket Brigaders he followed at a distance as an underclassmen approached him while home from college this fall to shake his hand and impart congrats and encouragement. 

There’s pride in seeing the section continuing in the “right direction,” Clark said. And that right direction means being known as the best in the northern Lower Peninsula. 

“I feel like the student section is a big family. The part of the high school seniors before us was to show us how to (cheer),” Jean said. “Now we’re showing the younger generation, if you will, how it’s done.” 

“When I look back at high school, it’s definitely going to be one of the things I’ll remember,” Boudjalis added. “I want other kids to feel that way too.”

Battle of the Fans III is sponsored in part by the United Dairy Industry of Michigan

PHOTOS: (Top) Traverse City West fans cheer on the boys basketball team during Friday's game against Petoskey. (Middle) "Bleacher Creatures," led by two "Bucket Brigade" members at the lower left corner, fall backward on a "punch-out" to celebrate a 3-pointer. (Photos courtesy of Rick Sack/TC Rick Photo.)

Greenville's Martin Finds Future as On-Air Voice for Local Radio Broadcasts

By Steve Vedder
Special for MHSAA.com

March 20, 2026

Gracelin Martin can actually point to the moment where she glimpsed the rest of her professional life.

The current Greenville senior had just completed her first full season of working as a play-by-play broadcaster for radio station WGLM, and her watchful eyes took in the moments following a tense Lowell-Greenville basketball game. If she hadn't figured it out before, it dawned on Martin she loved it all: the back-and-forth of the game's action, the noisy crowd and the responsibility of detailing into a live mic what she was witnessing while looking forward to interviewing the participants afterward.

It was right about that moment that Martin decided the whole frantic atmosphere would be paramount in her future.

"I felt very accomplished," she said. "I didn't think a person so young could be in this role. I was kind of proud of myself."

Martin wasn't even 18 years old when longtime Greenville public address announcer and WGLM employee Bill Wilson noticed this eager young teenager with obvious people-person skills chatting easily with friends when an idea popped into his mind. The station needed someone to replace Serena Schroeder, another young student sideline reporter at Greenville football and basketball games who was going off to Michigan State. Wilson engaged Martin, and his suspicions were quickly confirmed. This, Wilson thought, was what he was seeking.

Martin receives “Senior Night” recognition from WGLM’s Bill Wilson and Will Wydeck this winter."He said I had this bubbly personality and would I consider broadcasting football and basketball games," said Martin, a basketball, track and cross country letter winner at Greenville. "Without hesitating, I said yes. I was 100-percent down with it.

"I saw an opportunity and took it. I never knew what could come of it."

So despite being just a 15-year-old high school sophomore with absolutely no radio background, Martin quickly fell in love with everything about the business of being a sideline reporter in football and a play-by-play broadcaster in basketball.

Wilson, who works Greenville football, basketball, track and soccer games, said he knew nothing of Martin at first except remembering seeing her play varsity basketball as a freshman. It wasn't her voice, mannerisms or really anything else that immediately leaped out at him. It was simply a sixth sense about matching up an obviously effervescent personality with a microphone.

"I had never met her, but I knew we were looking for someone to replace Serena and things just kind of clicked," he said. "She has this good personality, I thought she could be the one. She said she was interested, and it went from there."

Martin admits there was a definite gamble in being a teenage novice with a microphone thrust in front of her mixing with longtime coaches and athletes who doubled as high school friends. Would she freeze, stutter, flub questions, seem obviously underqualified or, worst of all, unprepared?

But by doing her homework and always being prepared, Martin found she easily could hit on the information she needed through interviews.

Martin describes the action for her audience. "The thought definitely crossed my mind," she said of the whole idea being a gamble. "I didn't know football inside-out like I knew basketball. I put pressure on myself to learn. But really, I felt ease from the beginning."

Dixon Huiet works as a WGLM analyst for Greenville football broadcasts. Part of a three-person crew, Huiet said Martin has an innate ability to grasp what intricacies fans need to know about what's happening on a football field or basketball court. The ability to pair the flow of a game with what fans want to know about what's happening is critical, he said.

"She's very fluid in understanding what needs to happen as a sideline reporter," he said. "And she knows how to step up, take the lead in broadcasting the play-by-play of a basketball game.

"She's come so far. She understands where to go and if she doesn't get the answer she wants, she can pivot. She's worked at it and evolved, and that's a skill."

Martin is astute enough to recognize where she can find help in improving as a broadcaster. She's noticed, for instance, how ESPN and ABC broadcaster Holly Rowe or the Big Ten Network's Dannie Rogers conduct their business on TV. Toss in tips from Schroeder, who recently graduated from Michigan State with a communications degree, and the confidence shown by Wilson and Huiet, and Martin feels comfortable in the business.

All broadcasters start somewhere, and Martin knows she's lucky enough to have started by interviewing coaches and athletes she's known for years. It's a crucial early stepping-stone which Martin doesn't underestimate.

"I knew a lot of the coaches and players from school and watched women like Holly and Dannie, and I thought this was something I could do," she said. "Honestly, you see a lot of females on TV, and bringing them into the broadcast business is a good thing. I enjoy learning from people who are better than me."

Martin’s upcoming plans include running cross country and track while entering Cornerstone University's communication program.

After honing skills in college, Martin said, who knows where her path will lead?

"I feel like not everything will be easy," she said, "but this will set me up and pave the road ahead."

PHOTOS (Top) Gracelin Martin interviews Greenville football coach Scott McDougall during a game this past season. (Middle) Martin receives “Senior Night” recognition from WGLM’s Bill Wilson and Will Wydeck this winter. (Below) Martin describes the action for her audience. (Photos provided by the Greenville athletic department.)