TC West 'Creatures' of Cheer Habit
February 11, 2014
By Geoff Kimmerly
Second Half editor
TRAVERSE CITY – The “Bleacher Creatures” stood only 250 strong for Friday’s Traverse City West boys basketball game against Petoskey.
A hockey game in Trenton took those 25 players out of the cheering section, with 50 more performing a play and 25 playing a jazz concert. Still, by Friday’s fourth quarter, at least a few from those other events trickled into the gym to finish the night with their green-clad classmates.
No one expects someone to skip another school activity to join the Creatures. Those who have to work on game nights are exempt, and having a lot of homework also is excusable.
Otherwise, showing up, like most of the student section’s rules, simply is part of an unwritten code – like going to class or eating lunch. It goes along with being a part of Traverse City West, the fourth stop on this season’s MHSAA Battle of the Fans tour.
“People don’t think of it as we have a better student section than other people; oh, our student section is the best of the best, the loudest, this and this and this,” West senior Brian Jean said. “Really, I just think it’s a way of life around here. We just ... go. That’s just what we do.”
Traverse City West was the second-to-last stop on this year’s Battle of the Fans III tour. MHSAA staff and Student Advisory Council members will finish at Beaverton on Friday and already have visited Buchanan, Bridgman and Frankfort. Public voting on the MHSAA’s Facebook, Twitter and Instagram sites will take place Feb. 18-20, with the Student Advisory Council taking that vote into consideration when selecting the champion.
The winner will be announced on Second Half on Feb. 21 and honored with a championship banner during the Boys Basketball Semifinals on March 21 at Michigan State University’s Breslin Center.
Traverse City West is by far the largest of this year’s BOTF finalists. But it also has one of the most established student section traditions of any finalist during the contest’s three-year run – and it’s a history current leaders proudly recall with detail.
The school, born in 1997 when the former Traverse City High split into West and Central, is young by relative standards. A student body of just more than 1,600 students is represented in part by a 45-member student senate, which among other duties organizes the Bleacher Creatures, publicizes game nights and generally works to build school spirit.
Current senior leaders were in fourth grade in 2006. But they are able to rattle off that the section in its official form with its Bucket Brigade leaders was started by a student named Chase O’Black, who actually has a “titan spirit scholarship” named after him that is available to one Traverse City West boy and girl each spring.
“In middle school you used to walk around the football field with your friends,” senior Kelsey Boudjalis said, “and you always saw the high schoolers and said, ‘I can’t wait to be like that.’”
The student senate provides the Bleacher Creatures an official mechanism made up of athletes from a number of sports plus others who participate in theater, Model United Nations and a host of other non-sports activities. With input from such a variety of social groups, the section represents a “melting pot” of the school on a larger scale, senior Charlie Clark said.
Start with the Bucket Brigade. Although not officially designated by the student senate as the leaders, the four seniors who dress in paint suits and bang plastic 5-gallon buckets (but only at outdoor events) are the unwritten ring masters of the Creatures, with Brigade responsibilities handed down year by year. This year’s brigade is comprised of four senate members including school governor Brady Severt.
If the Brigade gets things rolling, tradition drives the rest. Doors for football games open at 5:30 p.m., and Creatures are waiting. The section can swell to nearly 1,000 students for Homecoming or a big game against rival Traverse City Central, but like at many schools it’s an another unspoken rule that students start at the top as freshmen and gradually move forward to the front (unless they have older friends to hang with or a sweet bunny suit like Severt wore a few times as an underclassmen).
Of course, the Creatures have themes: Green Screen in West’s version of a White Out, although the Creatures like White Outs as well and combine them with Toga Nights. Wild, Wild West is a Homecoming tradition going back nearly to the start, and a neat latest addition is the Patriot Game – during which West wears red or blue and rival Traverse City Central wears the opposite, and together they raise money for area veterans organizations.
There’s music too: The band jams an adjacent section during football games, with a drum line filling the breaks for indoor events. And the Creatures love fan buses, drumming up enough interest to set up two for soccer and one for a football game this fall, plus another for the West/Central hockey game Dec. 18 at Comerica Park in Detroit.
Getting word out to more than 1,600 students is a little different than for the other BOTF contenders half and a quarter of West’s size, for obvious reasons. But the senate incorporates a few strategies in addition to the usual social media blasts and school announcements:
- Signage: Banners hang from the second-floor balcony overlooking the school cafeteria (see video for visual) announcing what’s coming up.
- Word of mouth: Leaders visit the cafeteria during lunch hours, making sure to hit up tables of students they don’t recognize among section regulars in an effort to get everyone from every group involved.
Keeping 300-400 students doing the same cheers is another task of some doing given the size of the group. But because the Creatures use a mix of new and old, there’s uniformity regardless of which leaders are leading crews at games that often are being played simultaneously. The cheers always are the same, allowing everyone the opportunity to participate and athletes on every team – even bowling teams – to enjoy the support.
“It gives the team something to play for instead of just the school. When they’re looking into the stands and seeing the entire student body there, it’s like, ‘Wow, everyone really cares about the outcome of this game,’” Clark said.
“As an athlete,” senior Hunter Lumsden added,” playing in front of a big student section makes you want to play a lot harder.”
The one debatable point is how the section became the Bleacher Creatures. Does it go back to a zombie theme night? Was it in response to Central having its Superfans? “It goes too far back for the books,” Severt quipped.
But tradition doesn’t graduate. Jean said past Bucket Brigaders he followed at a distance as an underclassmen approached him while home from college this fall to shake his hand and impart congrats and encouragement.
There’s pride in seeing the section continuing in the “right direction,” Clark said. And that right direction means being known as the best in the northern Lower Peninsula.
“I feel like the student section is a big family. The part of the high school seniors before us was to show us how to (cheer),” Jean said. “Now we’re showing the younger generation, if you will, how it’s done.”
“When I look back at high school, it’s definitely going to be one of the things I’ll remember,” Boudjalis added. “I want other kids to feel that way too.”
Battle of the Fans III is sponsored in part by the United Dairy Industry of Michigan.
PHOTOS: (Top) Traverse City West fans cheer on the boys basketball team during Friday's game against Petoskey. (Middle) "Bleacher Creatures," led by two "Bucket Brigade" members at the lower left corner, fall backward on a "punch-out" to celebrate a 3-pointer. (Photos courtesy of Rick Sack/TC Rick Photo.)
St. Johns Cheers Section Success
February 10, 2015
By Geoff Kimmerly
Second Half editor
ST. JOHNS – The low point might’ve come two years ago, when St. Johns student leaders planned a holiday theme for a boys basketball game.
Alex Davis showed up in a Christmas sweater. Only four of her classmates dressed to match.
That same year, the school’s newly-formed Student Athletic Leadership Committee created a calendar for the winter highlighting theme nights and other games they hoped would draw a big student crowd. The calendar was gone by the next day, torn down by older students who wanted to continue doing their own thing – which generally included yelling at referees or the other team, and not always in the most flattering ways.
Before St. Johns could compete to be called the state’s best student section, the SALC had to convince their classmates there was a better way.
And finally, this winter, they’ve broken through thanks to a blueprint other student leaders would be wise to follow.
“It’s something where you have to be able to have a voice and you have to be able to want to make the change and want to make the difference,” Davis said. “Because you can go to all of these meetings and do everything. But at the end of the day, if you don’t want to do it, there’s no way you’re going to carry it out and help other people to do it.”
St. Johns hosted the fourth stop Friday of this year’s MHSAA Battle of the Fans IV finalists tour. The MHSAA also has visited Beaverton, Yale and Buchanan and will journey to Dowagiac on Friday, with the naming of this year’s champion Feb. 20.
The public may vote for its favorite on the MHSAA’s Facebook, Twitter and Instagram sites beginning Feb. 17, with the MHSAA Student Advisory Council taking results into consideration when selecting the champion after the vote has concluded.
St. Johns’ appearance in the contest wasn’t a thought in the fall. But a spot among the final five might not mean more to any of the contenders. More than 200 students rooted on the Redwings’ basketball teams Friday – a testament to the work that’s been done and the changes that have been made as the section has been transformed.
Athletic director Chris Ervin started the Student Athletic Leadership Committee during the fall of 2012 after a group of students attended an MHSAA Sportsmanship Summit in Lansing that focused in part on the previous winter’s inaugural Battle of the Fans competition.
At that point, St. Johns students generally showed up for games, at least for the football and boys basketball teams. But there wasn’t a lot of cheering, or cheering in the most positive way.
The committee came back from the Summit with great ideas. But a group of then-seniors already was in place as leaders of the section – and the SALC’s entrance into the conversation was mostly ignored.
The SALC was created in large part to lead the student section toward more positivity, sportsmanship, inclusion of all grades. After this football season, the committee was close to giving up.
“If everyone is against us, why are we trying to force something upon them that they don’t want?” St. Johns junior Jake Eaton recalled asking. “If we were going to just bring negativity, we didn’t want to do that.”
“Standing up for this group, standing up for what we’re doing, was the hardest thing,” junior Jessica Hafner said, “and the best thing.”
The SALC again attended an MHSAA Sportsmanship Summit, in November in Grand Rapids. They again came back with plenty of ideas – and a stronger, more experienced group to push them through.
The original SALC was 12 students, three from each grade. The committee invited three more from the rest of the student body.
“At first, it came (across) like we were trying to take over the student section. We weren’t trying to take it over. We were just trying to make it more positive,” Davis said. “We invited some of those people in our group. That won them over. We got them in, changed their ways, and they went to their friends. It’s worked.”
The SALC got its message out to a school-wide captive audience by holding a pep rally before the boys and girls games against DeWitt on Dec. 12. That allowed the SALC to show off their new philosophy – and some new cheers – to the entire school, which in turn got some younger students interested who might not have showed before.
The SALC then took advantage of a key opportunity. In St. Johns’ league, the Capital Area Activities Conference, the boys varsity basketball teams play first on Friday nights, followed by the girls. The students who weren’t embracing the changes usually left after the boys games – leaving the SALC to work with those who stayed to cheer on the girls.
It was at those games that the new section began gaining a foothold. Applying to Battle of the Fans, and the excitement after students saw the video, gave the SALC’s effort another boost.
“At first, we struggled to get participation,” said senior Austin Ervin, who stays after his basketball games to lead the section. “Once we got coordinated cheers that were fun and everybody realized what it was like to have fun and be positive and not just scream at the officials and teams, I think people started talking at school; ‘You should come to this. It’s a good time.’”
The student attendance at girls games continued to grow during the first half of this season, and the section’s new setup transferred to the boys games. St. Johns filled a section with high schoolers and nearly another with middle schoolers for Friday’s against Haslett; although a few rows at the top emptied, the majority of the crowd stayed to cheer on the girls. The section also has made an appearance at a wrestling match to cheer on a team that has won four MHSAA titles over the last five seasons.
Hafner, a basketball player, said the support is definitely making a difference on the court; the boys basketball team, at 7-7, is on pace to equal last season’s record, but the girls team, at 10-6, already has surpassed its 2013-14 win total.
St. Johns’ student section has come a long way in a short time, but the potential for growth seems limitless in a school of nearly 1,100 students. There’s a buzz in the halls and plans for the future now that changes have finally gotten started.
“I grew up in high school only knowing this (negative) stuff,” Eaton added. “Once we all matured in this situation, we have this year and next year and wanted to push it through and get it going before we left. Seeing how we came together for that video, it was definitely worth it, definitely something we could push for that next year and try to do better.”
PHOTOS: (Top) St. Johns students cheer during Friday's boys basketball game against Haslett. (Middle) The Redwings' student section reached to the top row while filling one full section and part of another of the school's gym. (Bottom) A trio of students energize their classmates with back flips Friday. (Photos courtesy of Jack Heckaman/jaxxphotos.com.)