Greenville's Martin Finds Future as On-Air Voice for Local Radio Broadcasts
By
Steve Vedder
Special for MHSAA.com
March 20, 2026
Gracelin Martin can actually point to the moment where she glimpsed the rest of her professional life.
The current Greenville senior had just completed her first full season of working as a play-by-play broadcaster for radio station WGLM, and her watchful eyes took in the moments following a tense Lowell-Greenville basketball game. If she hadn't figured it out before, it dawned on Martin she loved it all: the back-and-forth of the game's action, the noisy crowd and the responsibility of detailing into a live mic what she was witnessing while looking forward to interviewing the participants afterward.
It was right about that moment that Martin decided the whole frantic atmosphere would be paramount in her future.
"I felt very accomplished," she said. "I didn't think a person so young could be in this role. I was kind of proud of myself."
Martin wasn't even 18 years old when longtime Greenville public address announcer and WGLM employee Bill Wilson noticed this eager young teenager with obvious people-person skills chatting easily with friends when an idea popped into his mind. The station needed someone to replace Serena Schroeder, another young student sideline reporter at Greenville football and basketball games who was going off to Michigan State. Wilson engaged Martin, and his suspicions were quickly confirmed. This, Wilson thought, was what he was seeking.
"He said I had this bubbly personality and would I consider broadcasting football and basketball games," said Martin, a basketball, track and cross country letter winner at Greenville. "Without hesitating, I said yes. I was 100-percent down with it.
"I saw an opportunity and took it. I never knew what could come of it."
So despite being just a 15-year-old high school sophomore with absolutely no radio background, Martin quickly fell in love with everything about the business of being a sideline reporter in football and a play-by-play broadcaster in basketball.
Wilson, who works Greenville football, basketball, track and soccer games, said he knew nothing of Martin at first except remembering seeing her play varsity basketball as a freshman. It wasn't her voice, mannerisms or really anything else that immediately leaped out at him. It was simply a sixth sense about matching up an obviously effervescent personality with a microphone.
"I had never met her, but I knew we were looking for someone to replace Serena and things just kind of clicked," he said. "She has this good personality, I thought she could be the one. She said she was interested, and it went from there."
Martin admits there was a definite gamble in being a teenage novice with a microphone thrust in front of her mixing with longtime coaches and athletes who doubled as high school friends. Would she freeze, stutter, flub questions, seem obviously underqualified or, worst of all, unprepared?
But by doing her homework and always being prepared, Martin found she easily could hit on the information she needed through interviews.
"The thought definitely crossed my mind," she said of the whole idea being a gamble. "I didn't know football inside-out like I knew basketball. I put pressure on myself to learn. But really, I felt ease from the beginning."
Dixon Huiet works as a WGLM analyst for Greenville football broadcasts. Part of a three-person crew, Huiet said Martin has an innate ability to grasp what intricacies fans need to know about what's happening on a football field or basketball court. The ability to pair the flow of a game with what fans want to know about what's happening is critical, he said.
"She's very fluid in understanding what needs to happen as a sideline reporter," he said. "And she knows how to step up, take the lead in broadcasting the play-by-play of a basketball game.
"She's come so far. She understands where to go and if she doesn't get the answer she wants, she can pivot. She's worked at it and evolved, and that's a skill."
Martin is astute enough to recognize where she can find help in improving as a broadcaster. She's noticed, for instance, how ESPN and ABC broadcaster Holly Rowe or the Big Ten Network's Dannie Rogers conduct their business on TV. Toss in tips from Schroeder, who recently graduated from Michigan State with a communications degree, and the confidence shown by Wilson and Huiet, and Martin feels comfortable in the business.
All broadcasters start somewhere, and Martin knows she's lucky enough to have started by interviewing coaches and athletes she's known for years. It's a crucial early stepping-stone which Martin doesn't underestimate.
"I knew a lot of the coaches and players from school and watched women like Holly and Dannie, and I thought this was something I could do," she said. "Honestly, you see a lot of females on TV, and bringing them into the broadcast business is a good thing. I enjoy learning from people who are better than me."
Martin’s upcoming plans include running cross country and track while entering Cornerstone University's communication program.
After honing skills in college, Martin said, who knows where her path will lead?
"I feel like not everything will be easy," she said, "but this will set me up and pave the road ahead."
PHOTOS (Top) Gracelin Martin interviews Greenville football coach Scott McDougall during a game this past season. (Middle) Martin receives “Senior Night” recognition from WGLM’s Bill Wilson and Will Wydeck this winter. (Below) Martin describes the action for her audience. (Photos provided by the Greenville athletic department.)
5 Ways West’s Creatures Continue to Crush
January 24, 2017
By Geoff Kimmerly
Second Half editor
TRAVERSE CITY – We’ve worn a path on U.S. 127 and M-115 the last few years with nearly annual visits to Traverse City West to check out the Bleacher Creatures for Battle of the Fans.
The reigning BOTF champions have set that kind of standard as one of Michigan’s elite high school student cheering sections – and didn’t disappoint Friday as we dropped in for “Titans GameDay” and our second stop on this year’s finalists tour.
The breakdown: In addition to winning last year’s Battle of the Fans V, Traverse City West’s Bleacher Creatures have been finalists three of the contest’s six years. That being the case, we’re pretty well-versed in the section’s beginnings under founder Chase O’Black, who served as the school’s student senate governor in 2007-08. The Creatures are organized and managed by the senate, and during games led by a group of 4-6 section leaders who wear green and yellow-sprayed paint suits and make up the Bucket Brigade – named for the buckets they pound during football games and other outdoor events.
We visited for Friday’s boys basketball game against Alpena and met with seniors Liz Anton, Dani Priest and Sam Schriber and junior Connor Thompson. Below is our video report, followed by some of what makes the Creatures contenders again.
1. This year is more than a victory lap.
And that’s quickly obvious. West didn’t have school Friday and only a half-day Thursday, yet nearly 300 Creatures filled the student section despite a number of families getting out of town for the long weekend. But that's how West rolls. Leaders told us about how some of their classmates showed up at the gate for this fall’s football game against rival Traverse City Central at 8 a.m. so they could be sure to get near the front of that night’s section – missing class to secure a spot (which, of course, we do not condone). “After winning last year, there’s definitely a standard or an expectation we have to meet. The bar is way up there,” Schriber said. But last year’s BOTF championship also has this year’s leaders wanting the section to be a little different too. So while they’re drawing on some of the many cheers and chants that have become tradition over the last decade, they’re also working to keep things fresh. And more importantly, Priest pointed out, while last year’s BOTF effort was driven hard by the school’s senate, this year’s is really being carried by the student body as a whole.
2. Senate rules.
Traverse City West has two student-led government bodies. The student council is responsible for more of the traditional student government work, “behind-the-scenes” efforts like stocking the school’s food pantry and working on projects aimed at daily lives of their constituents. The student senate – of which Priest is this school year’s governor – is more the social chair planning activities that “make school more of an enjoyable place,” she said. The senate created the Bleacher Creatures and manages all student section activities, with the leader of the Bucket Brigade – this year Schriber – among the 29 senators. Each grade of nearly 400 elects six representatives, and five more are chosen at-large based in part on past service. The school has nearly 1,600 students, but Schriber said he thinks the senate connects with probably 80 percent in some way by hosting a variety of entertainment options. And Battle of the Fans is a daily part of the conversation.
3. They’re always coming up with new ideas.
After now 27 visits to Battle of the Fans finalists, we rarely run across a completely original idea. And of course West does a lot this year of its favorite stuff from last year and others before – they have plenty in their bag that are time-tested and get the crowd rolling. But we’ve got to give a big shout for some of the most imaginative game themes we’ve heard. During a boys soccer game in the fall, the Creatures dressed up as soccer moms, complete with snacks for halftime. That’s at least a little related to last year’s “dad” theme, where students dressed up like dads but drifted more toward looking like grandfathers instead. For another soccer game, the Creatures took a spin way off a “green screen” theme, making it a shrubbery game where they all brought branches from various bushes and trees and formed something of a wooded wave. “We always have our classic themes that are super easy for people to get involved in,” Priest said. “But sometimes for games where we expect a lower turnout, we’ll just do a weird one.”
4. They really love their school.
There’s no question. In the video above you’ll hear Priest talk about being emotionally tied to her work with the Bleacher Creatures, and that passion is similar to what we found with last year’s leaders as well. Take as another example the annual “Patriot Game” – that football game between West and Central that led students to line up at 8 a.m. to get the best seats for a game that regularly draws upward of 8,000 fans including most of both student bodies. In the video above you’ll see Creatures before the Friday's game reciting “The Creature Creed” below, written by Schriber and Thompson this winter and another example of what’s behind the section spirit.
5. Because tradition doesn’t graduate.
As noted at the start of this report, the Bleacher Creatures have been around for a decade, and during all three of our visits we’ve heard current leaders recount how the foundation was laid – in fact, a spirit scholarship has been created for a graduating senior in O’Black’s name. Because of the senate, there is an organized and expected handing down of leadership from year to year, and the Bucket Brigade has a similar succession plan, with a junior or two chosen for the brigade each year, and those juniors then in charge of filling out the group the following fall when they are seniors. Senate leaders have a plan to visit the junior high and teach some of the cheers to this year’s eighth graders – and although that idea hasn’t panned out yet, a group of about 20 middle schoolers occupied the adjacent section Friday and even got a “Future Creatures” chant directed their way from their high school mentors.
In their words
All of one, one for all: “Being an athlete, I think almost every athlete’s dream is to win a state championship with their team,” Schriber said. “(Winning BOTF) isn’t just like the soccer team winning states; this is the entire school winning the state championship. That’s just so cool. … Everyone was a part of it.
Let’s do this again: “I think what sets this year apart is we won last year, and I think some people are like, ‘Oh, we already won. Do we even have to try now?’” Thompson said. “But then you see those kids who are at Thirlby (Field for the Patriot Game) at 8 or 9 in the morning and it just makes you realize we care about it just as much as they did in 2008. It’s still a really big thing here at West.”
No time to waste: “There’s a time you can just sit home and watch Netflix. There’s a time you just don’t want to be with anyone. There’s a time you just want to go home and take a nap. I have those days,” Anton said. “But when there are sports or games going on … this is high school. You have to enjoy it. Getting involved and going to these games is the highlight of my high school career.”
Next stop on BOTF: We'll visit Charlotte for Saturday's game against DeWitt, followed by trips to Petoskey (Feb. 1) and Frankenmuth (Feb. 3). Click for coverage of our visit to Boyne City on Jan. 13.
The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.
PHOTO: (Top) Traverse City West's Bleacher Creatures follow their Bucket Brigade leaders during Friday's boys basketball game against Alpena. (Photo by Alan Newton/Alan Newton Photography.)