Greenville's Martin Finds Future as On-Air Voice for Local Radio Broadcasts
By
Steve Vedder
Special for MHSAA.com
March 20, 2026
Gracelin Martin can actually point to the moment where she glimpsed the rest of her professional life.
The current Greenville senior had just completed her first full season of working as a play-by-play broadcaster for radio station WGLM, and her watchful eyes took in the moments following a tense Lowell-Greenville basketball game. If she hadn't figured it out before, it dawned on Martin she loved it all: the back-and-forth of the game's action, the noisy crowd and the responsibility of detailing into a live mic what she was witnessing while looking forward to interviewing the participants afterward.
It was right about that moment that Martin decided the whole frantic atmosphere would be paramount in her future.
"I felt very accomplished," she said. "I didn't think a person so young could be in this role. I was kind of proud of myself."
Martin wasn't even 18 years old when longtime Greenville public address announcer and WGLM employee Bill Wilson noticed this eager young teenager with obvious people-person skills chatting easily with friends when an idea popped into his mind. The station needed someone to replace Serena Schroeder, another young student sideline reporter at Greenville football and basketball games who was going off to Michigan State. Wilson engaged Martin, and his suspicions were quickly confirmed. This, Wilson thought, was what he was seeking.
"He said I had this bubbly personality and would I consider broadcasting football and basketball games," said Martin, a basketball, track and cross country letter winner at Greenville. "Without hesitating, I said yes. I was 100-percent down with it.
"I saw an opportunity and took it. I never knew what could come of it."
So despite being just a 15-year-old high school sophomore with absolutely no radio background, Martin quickly fell in love with everything about the business of being a sideline reporter in football and a play-by-play broadcaster in basketball.
Wilson, who works Greenville football, basketball, track and soccer games, said he knew nothing of Martin at first except remembering seeing her play varsity basketball as a freshman. It wasn't her voice, mannerisms or really anything else that immediately leaped out at him. It was simply a sixth sense about matching up an obviously effervescent personality with a microphone.
"I had never met her, but I knew we were looking for someone to replace Serena and things just kind of clicked," he said. "She has this good personality, I thought she could be the one. She said she was interested, and it went from there."
Martin admits there was a definite gamble in being a teenage novice with a microphone thrust in front of her mixing with longtime coaches and athletes who doubled as high school friends. Would she freeze, stutter, flub questions, seem obviously underqualified or, worst of all, unprepared?
But by doing her homework and always being prepared, Martin found she easily could hit on the information she needed through interviews.
"The thought definitely crossed my mind," she said of the whole idea being a gamble. "I didn't know football inside-out like I knew basketball. I put pressure on myself to learn. But really, I felt ease from the beginning."
Dixon Huiet works as a WGLM analyst for Greenville football broadcasts. Part of a three-person crew, Huiet said Martin has an innate ability to grasp what intricacies fans need to know about what's happening on a football field or basketball court. The ability to pair the flow of a game with what fans want to know about what's happening is critical, he said.
"She's very fluid in understanding what needs to happen as a sideline reporter," he said. "And she knows how to step up, take the lead in broadcasting the play-by-play of a basketball game.
"She's come so far. She understands where to go and if she doesn't get the answer she wants, she can pivot. She's worked at it and evolved, and that's a skill."
Martin is astute enough to recognize where she can find help in improving as a broadcaster. She's noticed, for instance, how ESPN and ABC broadcaster Holly Rowe or the Big Ten Network's Dannie Rogers conduct their business on TV. Toss in tips from Schroeder, who recently graduated from Michigan State with a communications degree, and the confidence shown by Wilson and Huiet, and Martin feels comfortable in the business.
All broadcasters start somewhere, and Martin knows she's lucky enough to have started by interviewing coaches and athletes she's known for years. It's a crucial early stepping-stone which Martin doesn't underestimate.
"I knew a lot of the coaches and players from school and watched women like Holly and Dannie, and I thought this was something I could do," she said. "Honestly, you see a lot of females on TV, and bringing them into the broadcast business is a good thing. I enjoy learning from people who are better than me."
Martin’s upcoming plans include running cross country and track while entering Cornerstone University's communication program.
After honing skills in college, Martin said, who knows where her path will lead?
"I feel like not everything will be easy," she said, "but this will set me up and pave the road ahead."
PHOTOS (Top) Gracelin Martin interviews Greenville football coach Scott McDougall during a game this past season. (Middle) Martin receives “Senior Night” recognition from WGLM’s Bill Wilson and Will Wydeck this winter. (Below) Martin describes the action for her audience. (Photos provided by the Greenville athletic department.)
Welcome to the Woods: Small Town, Big Heart
February 18, 2013
By Geoff Kimmerly
Second Half editor
BUCHANAN -- Dilan Shearer’s advice for Josh Money was simple enough.
“Shoes and hats. Match,” Shearer used say to his usually mis-matched friend, before providing a fashion upgrade by making Money wear a pair of his Nike Air Jordans.
The MHSAA finished its “Battle of the Fans” tour Friday at Buchanan for its boys basketball game against Bridgman. On his way back to school that afternoon, Money stopped at Shearer’s home and grabbed those Jordans to wear for an occasion that surely would’ve meant the world to his friend. Money knew right where to find the shoes – Shearer’s bedroom is just as it was June 17, the day the Buchanan junior died in a car crash.
Shearer and Money would’ve stood together this winter at the lead of the “The Herd,” which over the last few months has transformed from a loosely-organized group of student cheerers to an example of student section fervor at its most efficient – while rallying their small southwestern community near the Indiana border.
Sadly, the most super of superfans in “The Woods” was not a part of this school year’s incredible effort. But that hardly means Shearer’s influence hasn’t been present since the section’s new start this fall.
“I feel like he’s the backbone of everything,” said Money, who leads the Herd during games with one of Shearer’s cousins and Shearer’s best friend.
“It would have been me and him. During the first meeting (to plan the section), I was thinking, ‘Man, he would love to be here, being crazy.’”
Buchanan was the final stop on the Battle of the Fans tour, which also included visits to Frankenmuth, Vandercook Lake, Ann Arbor Gabriel Richard and Zeeland East. A fan vote will be held on the MHSAA Facebook page beginning Tuesday and ending Thursday, with those results then being combined with a vote by the MHSAA’s Student Advisory Council to determine the champion – which will be announced Friday on Second Half.
Shearer’s death rocked this town of nearly 4,500. He was known to say, “Make a statement everywhere you go,” and “Do it big. Never downsize,” and was recognizable as a regular at Buchanan sporting events.
Money knows his friend would’ve loved how the Herd of nearly 300 strong arrived at 4 p.m. for the freshman game this night. How home basketball nights have become so big in town that the 1,000-fan capacity was filled. How a community member mentioned he’d been coming to game for 30 years, “and I’ve never seen anything remotely like this.”
Coming off the momentum of last year’s inaugural BOTF contest, and prior to the MHSAA Sportsmanship Summit this fall in nearby Kalamazoo, Buchanan athletic director Fred Smith showed Money the video of last year’s champion, Frankenmuth. The Battle was a major focus of this fall’s MHSAA summits, and Smith said he hoped Money and other leaders could create something similar to last year’s champion.
When Money found out Frankenmuth has 507 students – only 40 more than Buchanan – he realized the Bucks could achieve that goal.
But how he and his classmates and advisors made it happen so systematically is something schools would be wise to model.
Smith and Money built out the rest of the leadership team and attended the summit, during which they came up with so many ideas for the new Herd that Smith had a hard time keeping up while writing them down. “I got the chills as we were coming up with the ideas,” sophomore Sam Swem said.
The next step was forming the school’s spirit club. The first meeting drew 15 students; the second drew 30. With Money, Swem and sophomore Ellie Hurd in the lead, the group meets after school Tuesdays and Thursdays for planning, with theme nights spread quickly over Twitter marked with hash tags #FearTheDeer and #TheWoods.
Slogans took off quickly -- “Welcome to the Woods,” “Don’t be a bully, be a Buck,” and during football season, “Stay classy, but a little Bucknasty.” And like for a sports team, the school's booster club has provided the group with funds and supplies.
The leaders then took a “prep rally” on the road to the district’s middle and two elementary schools. They brought along Bucky, the high school’s mascot, to great cheers from the kindergarten, first and second-grade students.
Money, also known as the "Trophy Buck," has become something of a mini-celebrity among the mini students, who rush up to say hi and give him a high five, or say things like “Welcome to the woods” and “Herd dat.”
“‘Herd Dat’ is part of my regular vocabulary,” Money said, referring to the term that plays on the Herd nickname while signifying understanding and agreement.
“It’s a small town, and I’ve been here my whole entire life, so I know everybody here,” Money added. “If I go to the bank or the gas station, people say, ‘How’s the Herd doing? What’s the next theme?’”
“We’re a family, and not just a family within the school,” Swem said. “Even if you’re not at the games, you’re still part of the Herd.”
There’s no doubt, Shearer is also still part of the Herd. The school’s “fan from above” certainly is never far from the Herd’s collective heart.
Lose or win, like the Bucks did Friday, the students pay tribute to their classmate after every final buzzer. They join arms – and the parents have begun to do so as well – and sing Eric Church’s song “Springsteen,” one of Shearer’s favorites.
“I feel like we do it big here, and we never downsize,” Money said, echoing his friend’s favorite sayings, “and we make a statement everywhere we go.”
Swem’s reply simply said it all:
“Herd dat.”
Subway is sponsor of this season's Battle of the Fans II contest.
PHOTOS: (Top) Members of the Herd are joined by players and coaches for the postgame singing of "Springsteen." (Middle) Senior Josh Money leads the Herd through its array of cheers and dances. (Photos courtesy of Caryn DeFreez, DeFreez Photography.)