MAB & MHSAA Partner on Sports Broadcasting Academy

By Jon Ross
MHSAA Director of Broadcast Properties

October 11, 2022

Sports broadcasting is more than just on-air talent. It takes producers, photographers, engineers, sales representatives, directors and more.

Great Lakes Broadcast & Sports Media AcademyIt can be a challenging field to get a foot in the door. To help students learn about all the aspects of working in sports broadcasting and to connect them with industry leaders, the Michigan Association of Broadcasters (MAB) and MHSAA are partnering on the Great Lakes Broadcast & Sports Media Academy. The one-day event will be Wednesday, Dec. 7 at Ford Field in Detroit.

"The Great Lakes Broadcast and Sports Media Academy is a unique opportunity for those looking to break into a career in media. Not only do you have the chance to learn about all careers in the industry – on-air, engineering, sales, and production – but Michigan TV and radio stations will be on hand actively looking to hire for current openings and internships," said MAB President and CEO Sam Klemet. 

"Those who work in local broadcasting play a critical role in keeping the state informed, safe, and entertained, and the Academy's goal is to support and cultivate the next generation of talent in the industry."

Participants will attend educational workshops, a keynote address, speed networking sessions, and a career fair.

Additional information and a link for registration can be found online at MichiganMedia.com. The cost is $25 per student, and the registration deadline is Nov. 17.

Performance of the Week: West Bloomfield's Elizabeth Eichbrecht

November 28, 2025

Elizabeth Eichbrecht headshotElizabeth Eichbrecht♦ West Bloomfield
Senior ♦ Swimming

Eichbrecht finished her high school career last week by completing career Finals sweeps in the 200 and 500-yard freestyles at the Lower Peninsula Division 1 championship meet at Oakland University. She set all-Finals records in both races, swimming a 1:45.05 in her 200 prelim to break the 2007 record set by past Canton star and later Olympic medalist Allison Schmitt. Her 500 prelim time of 4:42.00 broke the 2017 record set by Grand Ledge's Lola Mull.

Eichbrecht went on to swim 1:45.98 in the 200 and 4:42.89 in her championship races to win them by more than 5 and 16 seconds, respectively. She had entered the meet with seed times of 1:45.48 and 4:41.54. She improved on her Finals times from a year ago by three seconds in the 200 and nearly 10 in the 500. Eichbrecht will continue at Indiana, which is coming off a record fourth-place finish at last season's NCAA championship meet. 

@mhsaasports 🏊‍♀️POW: Elizabeth Eichbrecht #swimming #westbloomfield #highschoolsports #performanceoftheweek #MHSAA ♬ Bright and fun upbeat pops, Kids, Animals, Pets, Fun, Cute, Happy, Playful, Upbeat(1465232) - SAKUMAMATATA

@mhsaasports 🏊‍♀️POW: Elizabeth Eichbrecht #funfacts #tiktalk #performanceoftheweek #highschoolsports #MHSAA ♬ Girly and cute synth pop - SAKUMAMATATA

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MHSAA.com's "Performance of the Week" features are powered by MI Student Aid, a division within the Department of Lifelong Education, Advancement, and Potential (MiLEAP). MI Student Aid encourages students to pursue postsecondary education by providing access to student financial resources and information. MI Student Aid administers the state’s 529 college savings programs (MET/MESP), as well as scholarship and grant programs that help make college Accessible, Affordable and Attainable for you. Connect with MI Student Aid at www.michigan.gov/mistudentaid and find more information on Facebook and Twitter @mistudentaid.

Previous 2025-26 honorees

Nov. 20: Brady Kieff, Blanchard Montabella football - Report
Nov. 13:
Ella Laupp, Battle Creek Harper Creek swimming - Report
Nov. 7:
Hunter Eaton, Charlevoix cross country - Report
Oct. 31:
Stephen Gollapalli, Lansing Christian tennis - Report
Oct. 23:
Talya Schreiber, Pickford cross country - Report
Oct. 16:
Avery Manning, Dexter golf - Report
Oct. 9:
Brady Van Laecke, Hudsonville football - Report 
Oct. 2:
Sarah Giroux, Flat Rock volleyball - Report
Sept. 25:
Sam Schumacher, Portage Central tennis - Report
Sept. 18:
Kaylee Mitzel, Saline field hockey - Report
Sept. 11:
Natasza Dudek, Ann Arbor Pioneer cross country - Report
Sept. 4:
Kate Posey, Big Rapids golf - Report

(Photos courtesy of the Eichbrecht family.)