Century of School Sports: MHSAA Blazes Trail Into Cyberspace
By
Geoff Kimmerly
MHSAA.com senior editor
January 9, 2025
When the MHSAA took its first footsteps into cyberspace in 1996 – and then officially launched MHSAA.com on Aug. 15, 1997 – the jump into the internet revolution was to help characterize the MHSAA’s focus on the future, according to a Muskegon Chronicle report quoting then-executive director Jack Roberts.
Predicting how that future would quickly and continuously unfold may have been anyone’s guess. But over the next nearly three decades, MHSAA.com has grown, evolved, added a companion website and then united them into a single valuable landing spot not just for those who work to make our games happen, but the millions who cheer for them as well.
The first rendition of an MHSAA website reached the World Wide Web during Fall 1996 with an American Online (aol.com) URL and included rankings for the MHSAA Football Playoffs. The official version 1.0 of MHSAA.com launched just about a year later, anchored by what would be the website’s priorities for the next 15 years – an area titled “Administration” containing tools primarily for school administrators, a “Services” section highlighting sportsmanship, scholarship and safety; and “The Games” that included sport-by-sport details on rules changes, tournament assignments and historical information.
The MHSAA reported more than 12,000 visitors to its online home during October 1997 – about 400 daily, with the weekly football rankings the largest draw. A little more than a year later, in November 1998, the MHSAA enjoyed its biggest month to date with more than 2,500 visitors daily to climb past 850,000 since the launch of the website. More than 58,000 of those views came during the release of that season’s Football Playoff pairings, and another major draw was the “Games Wanted” page listing teams looking for opponents, which was athletic directors’ biggest ask when surveyed two years earlier on what they wanted most from an MHSAA website.
MHSAA.com already was pushing far ahead of the curve, especially when it came to state school sports associations. But that start was only slightly a sign of things to come. The website has taken on a life that far surpasses any “much has changed, much has stayed the same” scenario.
Truth be told, the goals for the website have not changed in several years – MHSAA.com has provided a place for member school administrators and coaches, and game officials, to do their daily MHSAA-related business. But that mission has been joined by a growing emphasis on telling the story of school sports to the growing number of fans paying us a visit.
What’s changed is how the MHSAA has delivered on those missions.
The website’s design evolved during the final years of the 1990s and first decade of the 2000s, following the fast-moving progression across the internet. Navigation – getting users where they want to go easily – became the buzzword, and adding more and more information to the site meant adding better avenues to find and organize it.
The MHSAA redesign carried out during the 2009-10 school year – the first built by now-longtime partner Gravity Works Design & Development in Lansing – propelled the website in a big way toward what you see today. Navigation menus now remained a static part of every page as users navigated within the site. A large action photo was placed at the top of the front page to bring it to life, as were feeds from the MHSAA’s well-followed social media accounts and a video player highlighting the growing broadcast and video presence.
And then came the largest leap. In late 2011, the MHSAA became one of two state associations nationwide at the time (along with Arizona) to begin creating its own fan-focused editorial content. In January 2012, the MHSAA launched its Second Half website as a home for feature stories, blogs, videos and coverage of MHSAA Finals, produced mostly by longtime media members operating as correspondents from their various regions of the state.
For the 2008-09 school year, MHSAA.com had attracted 19.2 million page views. For 2013-14, the count (including both the main and Second Half sites) totaled 22.5 million. That jumped to 27.2 million for 2018-19. And the most defining design change was still ahead.
While the Second Half’s article content had begun to draw nearly 1 million page views annually – a success considering the state has about 170,000 high school athletes – that content remained separated from an already-robust amount of schedules, scores, results and records data the MHSAA had published on its main site over 25 years, plus all the other postseason promotion and information fans had begun to seek.
So in 2022, the MHSAA made one more big jump to land at the website you’re visiting today.
Paying special attention to not disrupt the work of school people using the site for administrative purposes, the MHSAA closed down Second Half and brought all that content to the front of MHSAA.com – for the first time making the front page of the main website fan-focused. That emphasis on spectator experience continued with new, easier-to-understand navigation, and redesigns of sports pages to better promote MHSAA Tournament events and Michigan Power Ratings (MPR), ticket ordering and record book information fans seek. All of the tools school sports people relied on in the past remain, just flip-flopped with the stories and stats that tell our story to a growing audience.
This new version also is geared differently to better serve an audience that has moved significantly toward viewing on phones. Roughly 70 percent of MHSAA.com page views are coming on mobile devices, and this latest design was built to be responsive and best-serve that visitor preference.
The response to the most recent redesign indeed tells the rest of the story – 38.2 million page views during 2023-24, a 40-percent jump from five years earlier. The largest-drawing single day of the school year was March 1, 2024, with nearly 444,000 views as that year’s Winter tournaments began their final month. Team schedule pages in 2023-24 drew 13 million views, with 2.1 million views of tournament brackets and 1.7 million of the statewide scores page. The site’s editorial content – all of those features, game stories and more – were up to 1.65 million views.
MHSAA.com remains what it’s always been, but now it’s so much more – and no doubt, the best is yet to come.
Previous "Century of School Sports" Spotlights
Dec. 31: State's Storytellers Share Winter Memories - Read
Dec. 17: MHSAA Over Time - Read
Dec. 10: On This Day, December 13, We Will Celebrate - Read
Dec. 3: MHSAA Work Guided by Representative Council - Read
Nov. 26: Finals Provide Future Pros Early Ford Field Glory - Read
Nov. 19: Connection at Heart of Coaches Advancement Program - Read
Nov. 12: Good Sports are Winners Then, Now & Always - Read
Nov. 5: MHSAA's Home Sweet Home - Read
Oct. 29: MHSAA Summits Draw Thousands to Promote Sportsmanship - Read
Oct. 23: Cross Country Finals Among MHSAA's Longest Running - Read
Oct. 15: State's Storytellers Share Fall Memories - Read
Oct. 8: Guided by 4 S's of Educational Athletics - Read
Oct. 1: Michigan Sends 10 to National Hall of Fame - Read
Sept. 25: MHSAA Record Books Filled with 1000s of Achievements - Read
Sept. 18: Why Does the MHSAA Have These Rules? - Read
Sept. 10: Special Medals, Patches to Commemorate Special Year - Read
Sept. 4: Fall to Finish with 50th Football Championships - Read
Aug. 28: Let the Celebration Begin - Read
PHOTOS (Top) Clockwise from top left are images of the front page of MHSAA.com from the years 1998, 2005, this week and 2014. (Middle) This is the front page of the MHSAA's Second Half site from June, 16, 2017.
NFHS Hall of Famers: Multi-Sport Experience Makes Major Difference
By
The NFHS Voice
National Federation of State High School Associations
July 28, 2026
The theory that athletes in high school need to specialize in one sport in an out-of-school program to progress to the next level was not the theme from the five athletes inducted into the National High School Hall of Fame last month in Salt Lake City, Utah.
At a press conference preceding the 43rd Hall of Fame induction ceremony, five former extraordinary high school athletes – all of whom later excelled at the college, professional and for a few Olympic levels – delivered resounding messages about the importance of playing multiple sports within school-based programs.
Joe Carter, who was a four-sport standout in football, basketball, baseball and track at Millwood High School in Oklahoma City, Oklahoma, long before his stellar pro baseball career, said he might never have been a successful pro baseball player without his multiple sport career at Millwood.
“If I had played baseball all year long, I wouldn’t have been a professional baseball player because I would have burned out,” Carter said. “Coaches will tell you that if you don’t come out for football in the spring instead of playing another sport, you will be passed up. This is not the case because if you’re good they will find you. I will take an athlete who played two or three sports over an athlete who just played one sport because those guys know how to take advantage of a situation and know how to adjust.”
Jordan Larson, a three-sport participant at Logan View High School in Hooper, Nebraska, before settling into volleyball and leading the University of Nebraska to an NCAA championship and playing in four consecutive Olympics, also pointed to multiple sports as a reason for success.
“I can’t emphasize it enough – playing multiple sports helped me personally,” Larson said. “It helped me adapt and adjust as I got older. I can’t recommend it enough from a young age.
“Playing multiple sports helped shape me health-wise from a longevity standpoint. There’s something to be said for the mind. If you’re on the grind in the same sport, burnout will come.”
Another volleyball standout in the 2026 class was Alisha Glass Childress, who also played basketball at Leland (Michigan) High School and who would later lead Penn State University to three consecutive NCAA volleyball titles and team with Larson on the U.S. squad at the 2016 Olympics in Brazil.
“Playing for your high school team is so important – it’s such a different experience,” Childress said. “Being in the same program for four years and getting to know the athletes you’re with, I felt like it was family.
“High school was a beautiful time and the beginning of a love affair with sports. I fell in love with the sport of volleyball but also tried a lot of different sports. I played basketball as well. For me, high school is when you start to have an understanding of yourself – reflecting on who you want to be or what you want to achieve.
“The life lessons you learn along the way are so important. The majority of the athletes on our team did not continue on to play past high school. The life lessons you learn as a high school athlete – being a leader, accountability, goal-setting – carry with you the rest of your life.”
Patrick Willis was one of Tennessee’s top two-way football players at Hollow Rock-Bruceton Central High School who also played basketball and baseball before his hall of fame football career with the San Francisco 49ers.
“Coming from a small town with two red lights, I would say the most fun I had growing up was playing sports,” Willis said. “Life can throw a lot of things at you, and to be able to adjust is amazing. In sports, we’re able to learn these things – the discipline, the toughness, the perseverance. I wanted to be a representative that anything is possible, and it’s not just the ones from the big cities or towns, but ones from small towns also.”
Another proponent of playing multiple sports was Krissy Wendell Pohl, the most dominant player in girls ice hockey in Minnesota history and the national record-holder in goals scored in a season who went to a stellar career at the University of Minnesota and won a silver medal at the 2002 Olympics. In addition to her excellence in ice hockey, Wendell Pohl also played tennis, baseball and softball.
“It was so special for me to be able to play multiple sports,” said Wendell Pohl. “For me, playing baseball, softball and hockey, you had different groups of friends, different roles on different teams, and all of that had an impact and you don’t realize it until later.
“High school is the purest form of sport. What you learn in high school, as you’re learning and growing and developing, those things stay with you. The people who impact you in high school – you will never forget that.”
We urge coaches today to take the message from these five outstanding athletes about playing multiple sports to heart and make that option available to athletes in their schools.
These vital programs help to shape young student-athletes into successful parents, citizens and leaders of our nation for years to come.