Vast Experience Shapes Retired MLB-er Gates Into 3-Time Finals-Winning Coach

By Steve Vedder
Special for MHSAA.com

August 1, 2023

If there is anything that Brent Gates knows for sure, it's that there is no single explanation for three MHSAA Finals baseball championships.

Made in Michigan is powered by Michigan Army National Guard.For starters, the Grand Rapids Christian coach credits the superior coaching he had as a youngster, especially for helping him make the Michigan High School Baseball Coaches Association Dream Team in 1988.

From there, Gates points to the experience gained as a former Big 10 Baseball Player of the Year, a seven-year major league playing career that saw him rubbing shoulders with such notables as Hall-of-Famer Tony LaRussa and Minnesota Twins manager Tom Kelly, and then landing at a high school where the critical support he received from players, community and administration was priceless.

Put it all together and that, at least in part, explains Gates becoming the first Grand Rapids-area baseball coach with three state titles on his resume.

The Eagles' 2-1 win over Grosse Pointe Woods University Liggett in the June 17 Division 2 Final marked Gates' third title as a coach. His Grand Rapids Christian clubs had previously won back-to-back titles in 2012-13.

Gates passed former Grandville Calvin Christian coach Jay Milkamp as the Grand Rapids-area coach with the most state titles. Milkamp won in 1994 (Class C) and 1996 (Class B).

Gates, a member of three Halls of Fame, is quick to deflect the credit for three championships and two other championship game appearances. What he treasures most is being mentioned in the same breath as other legendary west-side coaches such as Jenison's Gary Cook, Ron Engels of Wyoming Park, Hudsonville's Dave Van Nord, East Grand Rapids' Chris LaMange, formerly Rockford and now Ada Forest Hills Eastern's Ian Hearn and Milkamp, most of whom Gates either played against while an all-stater at Grandville or through coaching at Grand Rapids Christian.

"I'm just a small piece of what has transpired in 11 years," he said. "Just to be mentioned with them and their success is an honor. (Three titles) is not an individual thing, but because of many people and what they can do working day in and day out together.

"I've always said the west side doesn't get the recognition it should in baseball. There are some great coaches here with great baseball talent, and I think you see that in the postseason."

If basketball can spawn what is affectionately known as "gym rats," then Gates is surely a classic example of the diamond's version of someone who has lived and breathed baseball his entire life. He was a two-time all-stater at Grandville who went on to a standout career at the University of Minnesota that included a lifetime .387 batting average. He was named the Big Ten Player of the Year in 1991 and consensus All-American. Gates played internationally with USA Baseball on the 18U team in 1988 and then the collegiate national team in 1989 and 1990. Over those two seasons on the collegiate team he appeared in 68 games, hitting a combined .363 with 49 runs scored and 54 RBIs.

He was drafted by the Oakland A's in the first round (26th overall) of the 1991 draft and went on to hit .264 in 685 major league games over seven seasons.

Gates makes a tag at second base while playing for the national team.Upon his retirement, Gates founded the Frozen Ropes training facility in Grand Rapids, worked as a scout for the Tampa Bay Rays, became the West Michigan Whitecaps' second-ever manager in 2001, coached Byron Center for two years and has compiled a remarkable 298-89 record in two coaching stints at Grand Rapids Christian.

After virtually a lifetime in baseball, Gates said his coaching success can be spread in many directions. He said it began at Grandville, was influenced by such managers as John Anderson at Minnesota and LaRussa and Kelly at the major league level, and with brushing shoulders with many of Grand Rapids' most successful coaches.

The experience led him to a coaching philosophy that includes a priority on building relationships with players, providing a full explanation of his thinking to the players, a quiet but firm coaching of fundamentals, and, above all, communication. If there is anything that Gates does not do, it's relying on the "old-school" coaching method where coaches demand excellence in no uncertain terms.

"I've taken little bits and pieces from a lot of people," said Gates, a member of the Grandville, University of Minnesota and Grand Rapids Halls of Fame. "I want players to figure out who they can be. Whether it's Ken Griffey Jr. as a hitter, Randy Johnson as a pitcher or Terry Steinbach in catching, you don't just take one person and say who can I be? If you want to compete at a high level, you need to be better than anyone you go up against.

"Part of being a good coach, and it doesn't matter if it's a 9U program or high school, is about making players understand and be able to apply what they learn. Baseball is a hard game, one of failure where if you succeed three times out of 10, you're a star. You have to get players to understand failure."

Gates said all three Grand Rapids Christian champions were marked by different strong suits. The 2012 club, for example, breezed its way to a 36-5 record, while the 2013 club finished the regular season just 12-15 but put together a torrid seven-game winning streak during the tournament. This year's team was marked by a deep pitching staff and what Gates describes as a "group of gamers."

"All of them were different, but I firmly believe that pitching and defense win championships," Gates said. "But you also have to get hot at the right time."

It's not unusual for major leaguers to completely hang up the spikes once their playing days are over. They're tired of the pressure, the frustration of fading talent and losing the battle with Father Time, and the constant travel away from family. Gates faced all that and still found himself enthralled with the idea of coaching.

Gates presents the championship trophy this season to his Grand Rapids Christian players."I've loved the game since I was like 4 years old. There's nothing better than smelling pine tar or the look of manicured grass. The smells and sounds of baseball, that's what I love," he said.

One of his coaching goals is to impart the love of the game to his players. And it seems the message is getting across.

"It's awesome playing for him," said first baseman/pitcher Ty Uchman, who graduated this spring. "He gets us to focus on the little things. If there is something on our minds, we know we can go to him. He's an open book. I know he'll always talk to us, and that builds trust and a bond."

Another recent grad, infielder Kyle Remington, will follow Gates' footsteps to the University of Minnesota and said one particular trait sticks out to him about his coach.

"He's very patient," Remington said. "There are all levels of players in high school, and he treats them all the same. Doesn't matter if they're struggling; he never raises his voice. He's a very comfortable and relatable coach to play for.

"He knows baseball is a game of failure so if you don't understand a drill or an adjustment to have to make, he'll talk to you in a patient way."

Gates said he suspected even when he was a major leaguer that coaching was likely in his future.

"I did, and it was an easy decision. God has a plan, and I had a feeling I would stay in the game," he said. "Baseball has given me everything. I love the game, and I know I've been blessed. I want to take what I've learned and pass it along. That's always been a part of me."

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PHOTOS (Top) Brent Gates appears on the USA Baseball collegiate national team in 1989 and makes a pitching change during this spring’s Division 2 Final. (Middle) Gates makes a tag at second base while playing for the national team. (Below) Gates presents the championship trophy this season to his Grand Rapids Christian players. (National team photos courtesy of USA Baseball.)

In 'Turn & Burn,' Kent III Gives Voice Again to Father's Life Lessons, Coaching Wisdom

By Geoff Kimmerly
MHSAA.com senior editor

August 29, 2025

As his son, his player and during their time coaching together, Warren Kent III was front row for the words of wisdom often shared by his father Warren Kent Jr., who coached a multitude of sports at seven schools over more than three decades.

These are logos for the Made In Michigan series and the Michigan Army National GuardBut as the years have rolled on after his father’s death in 2017, Kent III began to realize something most disheartening – he’d forgotten the sound of his dad’s voice.

In an attempt to regain that memory, Kent III has given us all an opportunity to listen.

His book – “Turn & Burn” – is the story of a son growing to love baseball under the tutelage of his father, a teacher and coach of the local varsity. The seeds for that love of the game are planted during the summer of 1984 – coinciding with the Detroit Tigers’ most recent World Series championship season.

Technically, the story is fiction. But it’s set in Fulton Township, which lies just west of US-127 between St. Johns and Ithaca, where Kent Jr. was indeed a coach and Kent III grew up and attended Fulton High School. And all of the information on the Tigers’ historic run that season – including game-by-game synopses of all 162 plus eight in the playoffs – is true as well and easily will connect with fans who, like Kent III, grew up during that unforgettable summer.

“That was my thing. I wanted people to get the feelings I had with the ’84 Tigers and sharing that with my dad as I was growing up,” he said. “My outlet is writing, so this is really a catharsis, just to get this out there, to let other people know the love of the Tigers but more the love of my father and things we went through together.”

Kent III was five months old when the Tigers won their 1968 World Series championship,  but 16 in 1984. He said his book is about 70 percent factual, but even the imagined is rooted in reality.

The main character in “Turn & Burn” – EJ – is 12 years old because that seemed a more reasonable age to fall in love with the sport, and by 16 Kent III was well into his baseball fandom. The father in the book is a teacher and coach. Kent Jr. was a special education teacher for more than four decades and his son’s baseball coach at Fulton High School but just for freshman year before moving into the stands for the remainder of Kent III’s four-year varsity career.

 "Turn & Burn" is Kent III's first published book.Kent III began coaching baseball himself when he was 18 and served as North Muskegon’s varsity coach for 15 years, including 11 with Kent Jr. as his assistant. At one point in “Turn & Burn” players write EJ’s dad’s initials on their hands because he had been hospitalized after a heart attack; North Muskegon players did the same when Kent Jr. had a heart attack prior to a Pre-District game in 2005.

“Some of it’s been changed. Some of it’s been realistic,” Kent III said. “(But the dad) is definitely my dad’s voice.

“I put him in charge of the outfielders at North Muskegon, and that was his one motto – ‘Turn and burn.’ The kids could probably tell you that over and over, (that’s) the one thing Coach Kent would always say.”

A source of many of the fatherly pearls of wisdom found in “Turn & Burn” came from a journal-style “father’s legacy” book Kent III had purchased for his dad years before and asked him to fill out. Kent Jr. passed those on not only to his children but during a coaching run that took him to Hudsonville, Ashley, Fulton, Vestaburg, Blanchard Montabella and Greenville, where notably he led the football program to its first playoff appearance in 2000.

Writing has long been a love for Kent III, who taught English and journalism for 32 years – and served as a yearbook advisor for three decades – while at Battle Creek Central and then the final 27 years at Muskegon Mona Shores. Prior to becoming a teacher, Kent III  was “Journalist of the Year” at Ferris State while sports editor of the student newspaper and then moved on to study and serve as sports editor of the paper at Michigan State.

He has written for the Big Rapids Pioneer, Lansing State Journal and Battle Creek Enquirer, among others over the years, and after retiring from teaching at Mona Shores this spring took a position with Walsworth Yearbooks helping schools all over the state with their yearbook programs.

The Kents anchor a photo with North Muskegon players and their District championship trophy in 2009.Kent III also is in his 34th year as an MHSAA registered official. He wrote a piece once for Referee Magazine about his experience officiating the 2011 Class D Girls Basketball Final at Breslin Center, home of his beloved Spartans. He’s more recently officiated Basketball Semifinals at Breslin during the 2023 and 2024 seasons and has returned to the baseball diamond as an umpire as well after umping baseball and softball earlier in his career.

Writing a book came to Kent III during the COVID-19 pandemic, as he like many searched for something to occupy spare time. “Turn  & Burn” is available exclusively via Amazon; click for details.

The venture was never about making money, but he’s sold 152 books – well above his goal of 100. And while Kent III still has not come across any recordings or voicemails of his father’s voice, “Turn & Burn” has given him a chance to hear Kent Jr.’s words once again.

“The sound, no. But the things and the ways he would say them, yes,” Kent III said. “Everybody else says they can picture his voice. I think it’s because, I’m assuming being his son, my voice probably sounds familiar to his to other people, but I can hear the things he’s saying. And in that book, the way he’s saying them.”

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PHOTOS (Top) At left, Warren Kent III sits in the front row of a team photo as manager for dad Warren Kent Jr.'s 1979 Fulton baseball team; Kent Jr. is sitting far left of second row from bottom. At right, Kent III today. (Middle) "Turn & Burn" is Kent III's first published book. (Below) The Kents anchor a photo with North Muskegon players and their District championship trophy in 2009. (Photos provided by Warren Kent III.)