Branstrom-Led Mid Pen Built to Play Big

January 10, 2018

By Dennis Grall
Special for Second Half

ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.

Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.

"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.

Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.

That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.

"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."

Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.

Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.

Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.

"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.

"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."

That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.

"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."

Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.

"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.

Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.

"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."

Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."

That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."

His two teams will practice together, and varsity players will serve as assistant coaches.

The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.

Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."

He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.

"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."

However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.

More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.

He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.

Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."

Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.

"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."

Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor.  "In pick-up games and practices, they want to shoot those threes, and that has changed everything.

"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."

Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.

Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.

Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.

PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)

A Year Older, Buckley Sets Aspirations High

December 15, 2016

By Dennis Chase
Special for Second Half

BUCKLEY – The Buckley Bears are hoping pizza parties become a regular occurrence this winter.

As an incentive to improve defensively, Buckley basketball coach Blair Moss is rewarding his players with pizza parties if they can hold opponents under 40 points.

Through three games, all impressive wins, the Bears have earned one party, beating McBain Northern Michigan Christian 86-39 last Thursday.

“He (Moss) knows we can put up points in a hurry,” junior standout Denver Cade said, “but he wants to see us lock down the other team.”

So far, added emphasis on the team’s man-to-man defense seems to be working. The up-tempo Bears are averaging 92 points offensively, and surrendering 49.

“I know we can score,” Moss said. “That’s not the problem. The problem is locking it down on defense. On nights we’re not making our shots, we’re going to need to have stops (on defense). Since summer, that’s what I’ve been preaching. We’ve talked about it and worked hard on it.”

Focusing on that facet of the game is a priority because Buckley has high aspirations after making a run to the MHSAA Class D Regional Finals last March with a lineup comprised of four sophomores and a freshman. The Bears nearly won the Regional, taking Bellaire to the wire – the teams were tied at 55 with just over a minute to go – before losing 61-57.

“We were young and, as a coach, you wonder how your players are going to handle that kind of pressure,” Moss said. “We threw the ball away in the last couple minutes and that really hurt us. That’s being young. But I think we’ve learned from that.”

That loss became a motivator for the Bears.

“We used it as fuel,” junior Austin Harris said. “We started working even harder after that.”

In the months that followed, players hit the weight room and were in the gym as often as possible. Three starters were heavily involved with AAU. In addition, Moss set up a busy summer schedule that had the Bears traveling all over the state. They competed in scrimmages at Northwood University, Central Michigan University, Ferris State University, as well as local gyms, including Cadillac, where they saw two of the north’s best teams in McBain and Manton. All told, Buckley played nearly 40 games, almost all against larger schools.

“Playing that type of competition has helped prepare us for what’s ahead,” Cade said.

The 6-foot-3 Cade is listed as one of the top 100 players in the state by the Detroit Free Press. He’s off to a solid start, averaging 26 points and eight rebounds a game.

“He’s a winner,” Moss said. “He’s my general on the floor.”

The 6-foot-3 Harris is talented as well. He’s averaging 18 points, eight rebounds and eight assists. He registered a triple-double in Tuesday’s 100-59 win over Suttons Bay. Harris plays on the wing, but also moves to the point on occasion. Moss would like to play him strictly on the wing to increase his scoring opportunities and balance the floor with Cade on the opposite wing.

Cade and Harris are joined in the lineup by juniors Joey Weber and Brock Beeman and sophomore Ridge Beeman. Weber, who also plays the point, and Ridge Beeman average 11 points; Brock Beeman averages nine per game.

All four juniors were on varsity as freshmen.

“You might get one of these groups every 10 years or so,” Moss said. “You’re just so thankful. They’re all so coachable – and they’re just as good in the classroom as they are on the court. They’ve been playing together since they could walk. They’re in the gym all the time. Their basketball IQ is very high.

“How many coaches start four freshmen at the high school level? I knew we were going to take our lumps that year. We were not very physical, but I knew we were talented enough that we could be in every game.”

The Bears finished 11-11 in 2014-15 and improved to 16-7 a year ago. They now have their sights set higher, starting with winning the Northwest Conference.

“It’s not going to be easy,” Cade warned.

Frankfort, heading into Thursday night’s game, has won 26 league games in a row and returns two top players in juniors Jaylon Rogers and Matt Loney. Glen Lake - bolstered by Lake City transfer Cade Peterson, the quarterback on the Lakers’ MHSAA Finals football team – is 2-0 and seems primed for a breakout campaign. And then there’s Benzie Central, which has given Buckley fits in recent seasons.

“This is the toughest I’ve seen this league,” Frankfort coach Reggie Manville said. “And what’s really scary is that all those teams at the top of the league have most of their starters coming back next season.”

Moss previously coached the Benzie Central varsity for seven seasons. After stepping down, he took two years off from coaching and then re-emerged at Buckley. He’s now in his fourth season.

“I still had that drive, that urge to coach,” he said. “I missed working with kids. I missed the camaraderie with the coaches.”

Todd Kulawiak, the elementary school principal at Buckley, reached out to Moss. The two have a connection – they were former standouts at Benzie under coach Will Lynch and are the two all-time leading scorers in school history. Kulawiak was also an all-state distance runner under Blair’s father, Pete.

Although the Bears struggled the first couple years under Moss, the coach could see what he had coming. Now he’s pushing that group, and himself, so they can reach their potential.

“We’re very capable if we keep focused, keep our heads on straight and keep working hard,” he said.

That drive to improve was a major reason he put together such an aggressive schedule in the summer. He wanted his team to face quality competition, and he was pleased with the results.

“It seemed like we were getting better all the time,” he said.

As an offshoot, Moss also wanted to get his players exposure, especially in camps at college venues.

“They deserve it,” he said. “I want (college coaches) to see our kids. It’s like I told Denver’s father, ‘You’re talking $100,000 for a college education. If he puts the time in now, bingo.’”

Buckley is not particularly big – “We’re mostly a five-guard lineup,” Cade said – so the Bears like to use their athleticism and push tempo.

“With Coach Moss, it’s go, go, go,” Cade said. “If the (MHSAA) had a shot clock, we would be one of the teams that would benefit from it the most because we find a way to get quick, quality shots.”

Opposing coaches have noticed.

“They’re extremely good shooters from the perimeter, and that sets up their offense,” Manville said. “You have to defend that shot. Now, they’re all starting to penetrate to the basket and dish, which makes them more difficult to guard. And if you want to help defend, you’ve got a problem.

“The other problem is they run. They want to score a lot of points. They scored 100 points Tuesday night. Scoring 100 is difficult nowadays. They must have been really efficient. And they’re getting better defensively. I know that’s something they’re working on.”

If Buckley needs size, the Bears can turn to 6-5 Nick Kuhn, who is still developing his game. He had eight points off the bench in a season-opening 91-50 win over Bear Lake.

Buckley’s ability to score, combined with its game experience and chemistry, gives the Bears a good base. But there’s another strength that’s just as important to the team’s success, Harris said.

“Our team has a lot of heart,” he said. “We play really, really hard.”

So now the goal is to play off those strengths while continuing to work on other aspects, like defense. It could make the difference in winning a league title and advancing along the March Madness tournament trail.

“Everybody at that next level can score,” Harris said. “It really comes down to who can play defense.”

Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.

PHOTOS: (Top) Buckley’s Ridge Beeman (30) works to gather a loose ball against McBain Northern Michigan Christian on Dec. 8. (Middle) Joey Weber (5) blocks off a driving Bobcats player during the 86-39 win. (Photos courtesy of the Buckley athletic department.)