Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

Rodammer Stacks 44 Years, 451 Games Tracking Frankenmuth's Football Numbers

By Steve Vedder
Special for MHSAA.com

September 20, 2024

While Al Rodammer's abbreviated scouting career may have lasted all of one night, it didn't take him long to figure out how he'd spend Friday evenings for the next 44 years.

Rodammer remembers being asked by former Eagles football coach Ralph Munger to drive to Bullock Creek to scout an upcoming playoff opponent. But Rodammer and fellow scout Jeff Reinbold wound up getting lost en route and missed most of the first quarter.

The mix-up didn't sit well with Munger, who "reassigned" Rodammer to a different task: keeping stats for the program.

Instead of fretting about the switch, Rodammer, a former baseball and basketball player at Frankenmuth, embraced the move. Four and a half decades later, Rodammer has kept track of virtually every football stat you can imagine for 451 Eagles games. Starting in 1981, Rodammer has dragged, at first, his trusty pencil and paper, and now laptop to hundreds of cramped press boxes, unsteady roof tops, chilly sidelines or whatever dinky corner space may have been available.

Many people may believe that totaling rushing yards or deciphering passing percentages is a thankless task. The 70-year-old Rodammer, who had the Frankenmuth press box named after him in 2022, prefers to think of his work as a labor of love.

Acting as a bridge between past and present Eagles teams and staying in touch with a community which loves its Friday Night Lights is his way of honoring a highly-successful football program.

The Al "Chick" Rodammer Press Box stands tall before the start of a Frankenmuth game this season."It's a commitment, but it's also a labor of love," he said. "When they named the press box after me, I thought, "Gosh, I don't know if I deserve this.' I don't do it for the recognition. But when the alumni come back, and to see what the work means to them, that's what I get out of it."

Rodammer's connection with the program far exceeds keeping track of how many passes are attempted or how many yards the Eagles' defense surrenders. He's written two books about the program, including an 82-page history of the Frankenmuth-Millington rivalry. While his initial connection may have been as a failed scout, he's recognized as the program's official historian and leading goodwill ambassador as he's constantly stopped on the street and asked what the Eagles’ chances are for the upcoming season.

One of Rodammer's passions is organizing reunions of past teams, a couple of which included his two sons who played football at Frankenmuth.

When you consider all of Rodammer's contributions to the program, Frankenmuth coach Phil Martin said keeping stats is just a small part of his overall contribution to the program. The data turned in to coaches helps them plot offensive and defensive strategies. But Rodammer's work in writing game stories for community media, digging into archives for long-sought but pertinent information and communicating with past teams is his true value.

"But more than statistics, he's cared for the program for 40-plus years," Martin said. "He's helped tradition and the community in understanding what we have in 69 years of Frankenmuth football."

Rodammer, whose statistics career has covered a half-dozen athletic directors and five head coaches, takes particular pride in not just assembling the typical Friday night numbers, but in putting the long history of Eagles football into perspective. His boundless research of Frankenmuth football has taken him from local libraries to Detroit-area facilities which may contain older stories on the team. He uses that information to ensure the accuracy of his records.

"We've been successful in a lot of athletics like soccer or basketball, but Frankenmuth is a football town," said Rodammer, who added tabulating junior varsity statistics to his resume in 2002. "There's something about football that brings out the community. There are always a lot of older people in the stands who get into it.

"Athletics has a definite impact on the community, no doubt about it."

Rodammer does his work in the corner of the press box.Rodammer has missed only four games over his 44 seasons, 28 of which he has been joined by spotter Frank Bender. Two were for weddings, there was one funeral and once the fastpitch softball team he played for was in Minot, N.D., for a tournament. Rodammer is a member of the American Softball Association Hall of Fame.

He admits to being a "numbers guy," who developed programs for the Vassar Building Center before retiring 13 years ago, and he also kept statistics for his softball team for 20 years. Rodammer has his own definition of what numbers mean to him.

"I was only an average student, but there is something about stats," he said. "Yeah, I'm probably a little geekish about numbers."

Making the job easier – if not more fun – has been the wild success of the Frankenmuth program. The Eagles have won 62 consecutive conference games, including 12 league titles. Frankenmuth has been to two MHSAA Finals at Ford Field over the last four seasons. The Eagles have had 14 consecutive winning seasons, been to the playoffs 13 straight years and 29 times since 1987. The team is off to a 3-0 start this season and last week became the 14th program in state history to reach 500 victories.

Such success has left Rodammer with more than a few memories. For instance, he lists the team's 1987 playoff upset of Cheboygan as his personal favorite moment. Cheboygan was unbeaten, but the unraked Eagles prevailed 28-21. He also mentions a 28-20 win over powerhouse Ithaca in 2016 that interrupted a stunning string of Yellowjackets successes during an 118-5 run that included four MHSAA Finals titles and two more runner-up finishes between 2009-17. Another memory is Frankenmuth playing in its first championship game at a near-empty Ford Field due to COVID restrictions in January 2021.

Rodammer is hard-pressed to answer what he'd do with his Friday nights if he wasn't toiling away in a press box at a Frankenmuth football game. Maybe he'd work closer with his church, travel to see other local teams play or check off a couple stops toward his ultimate goal – to visit every Big 10 school for a game.

For the moment, at least, skipping a Friday night perched on a rickety chair tucked into the corner of a cramped press box isn't in the plan.

"I have a passion, but I don't do it for recognition," he said of connecting with the Eagles program "I want to keep a commitment from past teams to the present. That's what motivates me.

"I love summers, but every year I can't wait for the fall."

PHOTOS (Top) Al Rodammer, left and Eagles coach Phil Martin take a photo on the night the facility was named for its longtime stat person during the 2022 season. (Middle) The Al "Chick" Rodammer Press Box stands tall before the start of a Frankenmuth game this season. (Below) Rodammer does his work in the corner of the press box. (Top two photos by Chip DeGrace; below photo courtesy of Al Rodammer.)