Kalkaska Climbs Under 'Famed' Alum
September 28, 2016
By Dennis Chase
Special for Second Half
KALKASKA – It was a whirlwind weekend for Jeremy Wilkinson.
The Kalkaska football coach led his unbeaten Blazers to a 35-0 victory over Cheboygan last Thursday. Then, 24 hours later, Wilkinson was inducted into the Northern Michigan University Sports Hall of Fame as part of the school’s Homecoming festivities.
“It’s a great honor,” the Kalkaska High School graduate said. “I remember 22 years ago looking at all the Hall of Fame plaques (in the Superior Dome) and thinking how cool it would be to be on that wall, too.”
Wilkinson, a wide receiver at Northern Michigan, still holds the career records for receiving yards (3,367) and touchdowns (35).
“This is a small town,” Kalkaska senior quarterback Hunter Suydam said. “Not too many (college) players come out of here, (certainly) not Hall of Famers. It’s pretty special.
“But he doesn’t really talk about it. It’s mainly, ‘Yeah, I played college football. Now, let’s get back to work.’”
That was Wilkinson’s mindset Monday as the Blazers began preparations for a big road task Friday at Boyne City.
With its 5-0 record, Kalkaska’s best start since the 1981 team went 9-0, the team’s generated quite a buzz in the community. But a difficult second half schedule includes games with Boyne City (3-2), Traverse City St. Francis (5-0) and Grayling (3-2).
It’s a stretch that promises to define the Blazers’ season.
“To be 5-0 is great, but our goal is the playoffs and we’ve got a tough schedule ahead of us,” Suydam said. “We need to focus on that. It doesn’t matter if you’re 5-0, if you can’t finish it off.”
Wilkinson has turned the program around since taking over in 2009. The Blazers are in the midst of a fourth winning season in five years – and a possible third playoff appearance during that span. One more win assures that.
“We know it takes one more win to make it into the playoffs,” Wilkinson said, ‘but we also know it’s not going to be easy. The next four weeks will be tough. We have quality opponents. We definitely have to clean up some mistakes we’ve been making the last couple weeks.”
Wilkinson is not surprised by the 5-0 start, which includes a 21-18 win over Leroy Pine River, a 4-1 squad that is ranked No. 9 in this week’s Associated Press Division 6 rankings. After all, the Blazers finished 5-4 a year ago and returned several players with at least three years of varsity experience.
One key returner was Suydam, who has completed 36 of 69 passes for 636 yards and 10 touchdowns in four games (the Blazers won one game by forfeit). Two weeks ago, he threw for 292 yards and five touchdowns in a 40-21 triumph over Elk Rapids. He was 7 of 11 for 103 yards and two more scores against Cheboygan.
“Over the past few years we haven’t thrown the ball a ton,” Wilkinson said, “but this year we’ve opened it up a little more because of the speed and athleticism of our skills guys and the size in our line. It’s nice to be able to throw because it takes defenses out of their comfort zone. Now they’ve got to drop back and try to cover instead of loading seven to eight players in the box. “
Suydam, now in his second year at quarterback, is still learning the position as far as reads, Wilkinson said.
“But he’s starting to put it together,” the coach added.
Wilkinson is quick to credit Suydam’s receivers as well as a line that includes tackles Luke Sexton and Seth Riddle, guards Jake Disbrow and Brad Berger and center Ed Davidson. Nolan Mitchell is the leading receiver with 15 catches for 265 yards and four scores. Hayden Zimmerman has added 10 receptions for 301 yards and three touchdowns while tight end Jake Kies has contributed five receptions for 51 yards and two touchdowns.
“Our line has played well and our receivers are getting open,” Wilkinson said. “Once the ball is in their hands, they’re making plays. The last two weeks we’ve had plays where we’ve caught the ball within five to eight yards of the line of scrimmage and taken it 60, 70, 80 yards for touchdowns.’
Mitchell’s the leading rusher with 258 yards and three scores.
Defensively, the Blazers are paced by linebacker Gavin Peterson, who has a team-high 32 tackles. Mitchell and Disbrow are next with 23 and 21 stops, respectively. Kies, a defensive end, has four sacks.
“Our defense has been playing great and that’s because they’re playing aggressively,” Wilkinson said. “They’re flying around. They want to hit.”
The Blazers’ roster features 18 seniors.
“Fifteen were on varsity as sophomores,” Suydam said. “Yes, we were 2-7 (two years ago), but that year of experience helped us.”
One of the seniors, receiver-linebacker Jacob Shier, broke his fibula early in the opening game. Shier, who has been on the varsity since his freshman season, still attends practice regularly to be around his teammates.
“I want to be here for the guys,” he said. “This class has been working together since third grade and it’s clicking right now. There’s a lot of talent on this team, more so than we’ve had in a long time. It’s looking good. Everybody’s buying in.”
The experience bleeds down into the junior class. Four juniors are in their third year on varsity.
“What we’re seeing on the football field is a credit to the program as a whole,” athletic director Justin Thorington said. “It starts at the top with the coaches creating a program that our student-athletes are really engaged and interested in, and working hard at.
“Plus, we have a giant senior class, which is always good.”
There are 29 players on varsity, 25 on JV.
“Those are good numbers for a school our size,” Thorington said. “But our participation numbers in general are pretty big. This year we added a JV soccer team, which, as far as I know, is the first time that’s happened here.”
Kalkaska coaches also participated this summer in a training program through Michigan State called Spartan Performance. The program, according to the school’s website, is designed to enhance athletic development and sports performance through a multidisciplinary approach that includes physical training, recovery, nutrition, mental skills and athletic health.
Michigan State conducted a two-day in-service with the coaching staff, then came back for a follow-up.
“It’s collegiate-level training based on research,” Thorington said. “It’s more than just strength training, it’s speed and agility, nutrition, sports psychology. They did training with our female sports coaches on ACL strength and tear prevention. We’re hitting all the facets.
“Our football staff really spearheaded it and ran with it. We only had a couple weeks to implement it, but this offseason we’ll have the entire year to do it. We’re always thinking of ways to get a competitive advantage.”
That said, Thorington added that wins and losses are not the only way to gauge success.
“Our slogan for this year (in the athletic department) is ‘Embrace the Process,’” he said. “We’re not going to concentrate on the results, the wins and losses. That’s not why we’re here. Instead of worrying about championships, we’re going to worry about developing champions.”
One can lead to the other, though, and that’s what the Blazers are hoping.
And as Thorington alluded, it all starts at the top with Wilkinson, who is all about team.
That was evident over the weekend when he first saw his Hall of Fame plaque that listed his individual accomplishments.
“It took a lot of people to make it happen – teammates, coaches, family, friends,” he said. “I didn’t do all the work myself. It’s (induction) an individual honor, but it doesn’t take into account that I had the MIFC Player of the Year at quarterback (Matt Hoard) in 1996. We also had the Defensive Player of the Year (Jovan Dewitt). A lot of people played a huge role in this.”
Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.
PHOTOS: (Top) Kalkaska junior Nolan Mitchell (5) looks for a hole against Elk Rapids this season, with Luke Sexton blocking. (Middle) Kalkaska football coach Jeremy Wilkinson. (Below) Senior quarterback Hunter Suydam rolls left looking for a receiver against Leroy Pine River. (Photos by Greg Fast.)
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)