Welcome to the Woods: Small Town, Big Heart
February 18, 2013
By Geoff Kimmerly
Second Half editor
BUCHANAN -- Dilan Shearer’s advice for Josh Money was simple enough.
“Shoes and hats. Match,” Shearer used say to his usually mis-matched friend, before providing a fashion upgrade by making Money wear a pair of his Nike Air Jordans.
The MHSAA finished its “Battle of the Fans” tour Friday at Buchanan for its boys basketball game against Bridgman. On his way back to school that afternoon, Money stopped at Shearer’s home and grabbed those Jordans to wear for an occasion that surely would’ve meant the world to his friend. Money knew right where to find the shoes – Shearer’s bedroom is just as it was June 17, the day the Buchanan junior died in a car crash.
Shearer and Money would’ve stood together this winter at the lead of the “The Herd,” which over the last few months has transformed from a loosely-organized group of student cheerers to an example of student section fervor at its most efficient – while rallying their small southwestern community near the Indiana border.
Sadly, the most super of superfans in “The Woods” was not a part of this school year’s incredible effort. But that hardly means Shearer’s influence hasn’t been present since the section’s new start this fall.
“I feel like he’s the backbone of everything,” said Money, who leads the Herd during games with one of Shearer’s cousins and Shearer’s best friend.
“It would have been me and him. During the first meeting (to plan the section), I was thinking, ‘Man, he would love to be here, being crazy.’”
Buchanan was the final stop on the Battle of the Fans tour, which also included visits to Frankenmuth, Vandercook Lake, Ann Arbor Gabriel Richard and Zeeland East. A fan vote will be held on the MHSAA Facebook page beginning Tuesday and ending Thursday, with those results then being combined with a vote by the MHSAA’s Student Advisory Council to determine the champion – which will be announced Friday on Second Half.
Shearer’s death rocked this town of nearly 4,500. He was known to say, “Make a statement everywhere you go,” and “Do it big. Never downsize,” and was recognizable as a regular at Buchanan sporting events.
Money knows his friend would’ve loved how the Herd of nearly 300 strong arrived at 4 p.m. for the freshman game this night. How home basketball nights have become so big in town that the 1,000-fan capacity was filled. How a community member mentioned he’d been coming to game for 30 years, “and I’ve never seen anything remotely like this.”
Coming off the momentum of last year’s inaugural BOTF contest, and prior to the MHSAA Sportsmanship Summit this fall in nearby Kalamazoo, Buchanan athletic director Fred Smith showed Money the video of last year’s champion, Frankenmuth. The Battle was a major focus of this fall’s MHSAA summits, and Smith said he hoped Money and other leaders could create something similar to last year’s champion.
When Money found out Frankenmuth has 507 students – only 40 more than Buchanan – he realized the Bucks could achieve that goal.
But how he and his classmates and advisors made it happen so systematically is something schools would be wise to model.
Smith and Money built out the rest of the leadership team and attended the summit, during which they came up with so many ideas for the new Herd that Smith had a hard time keeping up while writing them down. “I got the chills as we were coming up with the ideas,” sophomore Sam Swem said.
The next step was forming the school’s spirit club. The first meeting drew 15 students; the second drew 30. With Money, Swem and sophomore Ellie Hurd in the lead, the group meets after school Tuesdays and Thursdays for planning, with theme nights spread quickly over Twitter marked with hash tags #FearTheDeer and #TheWoods.
Slogans took off quickly -- “Welcome to the Woods,” “Don’t be a bully, be a Buck,” and during football season, “Stay classy, but a little Bucknasty.” And like for a sports team, the school's booster club has provided the group with funds and supplies.
The leaders then took a “prep rally” on the road to the district’s middle and two elementary schools. They brought along Bucky, the high school’s mascot, to great cheers from the kindergarten, first and second-grade students.
Money, also known as the "Trophy Buck," has become something of a mini-celebrity among the mini students, who rush up to say hi and give him a high five, or say things like “Welcome to the woods” and “Herd dat.”
“‘Herd Dat’ is part of my regular vocabulary,” Money said, referring to the term that plays on the Herd nickname while signifying understanding and agreement.
“It’s a small town, and I’ve been here my whole entire life, so I know everybody here,” Money added. “If I go to the bank or the gas station, people say, ‘How’s the Herd doing? What’s the next theme?’”
“We’re a family, and not just a family within the school,” Swem said. “Even if you’re not at the games, you’re still part of the Herd.”
There’s no doubt, Shearer is also still part of the Herd. The school’s “fan from above” certainly is never far from the Herd’s collective heart.
Lose or win, like the Bucks did Friday, the students pay tribute to their classmate after every final buzzer. They join arms – and the parents have begun to do so as well – and sing Eric Church’s song “Springsteen,” one of Shearer’s favorites.
“I feel like we do it big here, and we never downsize,” Money said, echoing his friend’s favorite sayings, “and we make a statement everywhere we go.”
Swem’s reply simply said it all:
“Herd dat.”
Subway is sponsor of this season's Battle of the Fans II contest.
PHOTOS: (Top) Members of the Herd are joined by players and coaches for the postgame singing of "Springsteen." (Middle) Senior Josh Money leads the Herd through its array of cheers and dances. (Photos courtesy of Caryn DeFreez, DeFreez Photography.)
Century of School Sports: Top Performers Tell Us What High School Sports Mean to Them
By
Geoff Kimmerly
MHSAA.com senior editor
June 17, 2025
As we move into the final installments of our MHSAA 100th-anniversary "Century of School Sports" celebration, we present a project we've been working on this entire school year -- an opportunity for some of the state's highest achievers from 2025-26 to explain how school sports have played an important role in their lives.
Following is a collection of answers from athletes we recognized with our "Performance of the Week" over the last 11 months, as we asked all of them: "What has participating in high school sports meant to you?"
@mhsaasports What do high school sports mean to you? Student-athletes like you share their take on high school sports. Stay tuned as we share our #HighSchoolSportsMeanToMe series starting in July🔥🚨📢 #MHSAA ♬ Inspirational - neozilla
Be sure to check out the MHSAA's TikTok channel starting on July 8 to see more answers to the question "What does high school sports mean to you?" Search the hashtag #HighSchoolSportsMeantoMe.
Video transcription:
Asher Clark – Bay City John Glenn: [00:00:00] Every time I step on the field, I get to wear the name of my high school on my jersey, which is an honor.
Aubrey Hillard - Rochester: [00:00:05] It's basically shaped me into the person I am today. It's brought me closer to some of my favorite people, like with my team and my coaches.
Chloe Qin – Bloomfield Hills Cranbrook Kingswood: [00:00:11] It like helps you figure out how to manage your time better and how to, like, cooperate on a team and how to, like, push yourself past your limits.
Izzy Horvath – Bangor: [00:00:23] It's also a stress reliever for me, playing with my friends.
Kate Simon – East Grand Rapids: [00:00:26] I love competing and pushing myself, and they've taught me how to set goals and stay focused and work hard.
Katie Spicer – Fowler: [00:00:32] To me, high school sports are kind of like an escape from reality, and they brought me friendships that I'll have forever and memories that I'll hold on for my whole life.
Alex Graham – Detroit Cass Tech: [00:00:40] You build real good, strong relationships with the coaches, and even after football they'll be there for you and everything.
Asher Clark – Bay City John Glenn: [00:00:46] It's very unique in that you're playing with kids who are older than you that you can learn from, and kids that are younger than you, who you can pass on your knowledge to.
Brock Morris – Southfield Christian: [00:00:54] Being an athlete has taught me discipline, mental toughness, and it's taught me how to push past my limits. I've learned how to lose. I've learned how to win. I've learned how to lead my team through all of that and support my teammates through all of that.
Hunter Lemmon - Fraser: [00:01:06] There's a lot of people that like, I don't know if I ever would have talked to them, and they're like my best friends to this day.
Maggie Buurma - Fowlerville: [00:01:12] The team atmosphere that you get out of high school sports is not really comparable to anything else I've ever experienced. Whether I won or I lost, they were there for me the next day. They didn't base my worth off of my wins and losses.
McRecco McFadden III – Burton Bentley: [00:01:26] It's definitely a learning experience to watch yourself grow. Throughout this whole experience, it made me who I am, if I'm being honest.
Olivia Flynn – Harbor Springs: [00:01:32] Being on a team has had a huge impact on my confidence. It's bringing and embracing the leadership roles on and off the court. And then, just like I said, playing with girls from all different backgrounds, just being together to accomplish one goal, it's so fun and I love it.
Wyatt Spalo – Reed City: [00:01:47] It's become my home away from home in a sense. High school sports has definitely been like a key factor in not only who I've become today, but like, also how I've grown.
Victoria Garces – Midland Dow: [00:01:57] Every school day, no matter if it's good or bad, you always have your practice after school. And it's just such a fun way to see all your friends and then also get to focus on something that you love.
Shaelyn Perry – South Lyon United: [00:02:08] And all those lessons are so applicable in other areas of my life, and they've enabled me to be successful in other areas of my life, and it opens up so many other doors and other relationships that without it, I wouldn't have.
Previous "Century of School Sports" Spotlights
June 10: 'The Mitten' Becomes Sought-After Symbol of MHSAA Greatness - Read
June 3: MHSAA's Move to TV, Now Internet, 60 Years Old & Growing - Read
May 27: Upper Peninsula Helps Make Michigan's School Sports Story Unique - Read
May 20: From Nearly A to Z, Schools Repped by 221 Nicknames - Read
May 13: These Record-Setters were Nearly Impossible to Defeat - Read
May 6: 200+ Representatives Fill All-Time Council Roster - Read
April 29: MHSAA Programs Prioritize Health & Safety - Read
April 23: Patches Signify Registered Officials' Role in MHSAA Story - Read
April 16: Student Advisory Council Gives Voice to Athletes - Read
April 9: State's Storytellers Share Spring Memories - Read
April 2: Sharp Leadership Synonymous with MHSAA Success - Read
March 25: Athletic Directors Indispensable to Mission of School Sports - Read
March 18: 2025 Finals Begin Next Half-Century of Girls Hoops Championships - Read
March 11: Boys Basketball's Best 1st to Earn MHSAA Finals Titles - Read
March 5: Everything We Do Begins with Participation - Read
Feb. 25: Slogans & Logos Remain Unforgettable Parts of MHSAA History - Read
Feb. 19: MHSAA Tickets Continue to Provide Fan-Friendly Value - Read
Feb. 11: We Recognize Those Who Make Our Games Go - Read
Feb. 4: WISL Conference Continues to Inspire Aspiring Leaders - Read
Jan. 28: Michigan's National Impact Begins at NFHS' Start - Read
Jan. 21: Awards Celebrate Well-Rounded Educational Experience - Read
Jan. 14: Predecessors Laid Foundation for MHSAA's Formation - Read
Jan. 9: MHSAA Blazes Trail Into Cyberspace - Read
Dec. 31: State's Storytellers Share Winter Memories - Read
Dec. 17: MHSAA Over Time - Read
Dec. 10: On This Day, December 13, We Will Celebrate - Read
Dec. 3: MHSAA Work Guided by Representative Council - Read
Nov. 26: Finals Provide Future Pros Early Ford Field Glory - Read
Nov. 19: Connection at Heart of Coaches Advancement Program - Read
Nov. 12: Good Sports are Winners Then, Now & Always - Read
Nov. 5: MHSAA's Home Sweet Home - Read
Oct. 29: MHSAA Summits Draw Thousands to Promote Sportsmanship - Read
Oct. 23: Cross Country Finals Among MHSAA's Longest Running - Read
Oct. 15: State's Storytellers Share Fall Memories - Read
Oct. 8: Guided by 4 S's of Educational Athletics - Read
Oct. 1: Michigan Sends 10 to National Hall of Fame - Read
Sept. 25: MHSAA Record Books Filled with 1000s of Achievements - Read
Sept. 18: Why Does the MHSAA Have These Rules? - Read
Sept. 10: Special Medals, Patches to Commemorate Special Year - Read
Sept. 4: Fall to Finish with 50th Football Championships - Read
Aug. 28: Let the Celebration Begin - Read