Branstrom-Led Mid Pen Built to Play Big
January 10, 2018
By Dennis Grall
Special for Second Half
ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.
Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.
"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.
Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.
That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.
"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."
Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.
Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.
Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.
"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.
"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."
That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.
"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."
Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.
"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.
Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.
"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."
Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."
That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."
His two teams will practice together, and varsity players will serve as assistant coaches.
The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.
Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."
He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.
"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."
However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.
More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.
He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.
Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."
Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.
"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."
Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor. "In pick-up games and practices, they want to shoot those threes, and that has changed everything.
"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."
Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.
Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.
Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.
PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)
Reeths-Puffer's 'Marvin Moore Experience' On Track for Memorable Finish
By
Tom Kendra
Special for MHSAA.com
May 14, 2026
Not many high school kids have started their own non-profit organization.
But, then again, there are not many kids quite like Muskegon Reeths-Puffer senior Marvin Moore – who as a sophomore founded Rocket-Powered Positive Path Forward, Inc. (Rocket-Powered.org) a nonprofit committed to igniting young people’s confidence, fueling their potential and launching them toward brighter futures.
“I wanted to help kids not get discouraged by seeing negative things online or get down on themselves if it seems like other kids are having all of the success,” said the soft-spoken Moore. “I just want to be there for other people.”
Moore somehow finds time to grow and develop the organization while playing three sports and maintaining a 3.977 GPA, with a schedule packed with Advanced Placement classes.
He is best known as a basketball player, a three-year varsity starter and 1,000-point career scorer for the Rockets. Moore, a 6-foot, 175-pound guard, will play college basketball next year at Kalamazoo College.
“I challenged the younger guys in our program,” said R-P boys basketball coach JR Wallace, who recently completed his second year as varsity coach. “I told them: Marvin is leaving us, but he showed you how to do it, with great humility and the attitude of doing whatever he can for the team.”
Moore was also a standout receiver in football who was having a breakout season as a junior – including during a memorable win over Grand Rapids Union when he caught a touchdown pass, ran for another TD, intercepted a pass and had a long kickoff return. Unfortunately, his season was cut short by a dislocated shoulder against Byron Center – and he decided to not play football his senior year for fear of re-injuring that shoulder and jeopardizing his senior basketball season.
He is now one of the Muskegon area’s top track & field athletes, entering Friday’s Lower Peninsula Division 1 Regional at Zeeland as the top seed in the 400-meter dash after a couple of big wins over the past couple of weeks.
Moore achieved one of his main goals earlier this month by winning the 400 at the Greater Muskegon Athletic Association city meet.
Last week, he edged Jenison’s Kole Bassler to win the 400 at the Ottawa-Kent Conference Green meet with a personal-best time of 49.97.
He was able to post that sub-50 second time despite running it right after helping his team to a conference title in the 800-meter relay and also running the second leg of the 400-meter relay.
“He’s always been a little bit tired running the 400 in our big meets so far,” explained R-P boys track coach Don Ketner, who is also hoping for a big day Friday from senior Mason Darke, the top seed in both the 110- and 300-meter hurdles. “This Friday, we will finally be getting the full Marvin Moore experience, and we’ll see how low he can go.”
Ketner believes Moore has a shot to eclipse the 300 school record of 48.88, set by Jared Meier in 2008.
Moore, who ranks sixth on the school’s career basketball scoring list with 1,095 points, would love to add his name to the track school record board in the gym which has meant so much to him throughout his life.
He was first moved up to the varsity basketball team late in his freshman year, and truly emerged as a sophomore – averaging 10 points for a Puffer team which finished 19-4 and co-champion of the O-K Green.
R-P lost a loaded senior class after that season (notably current Central Michigan athletes Jaxson Whitaker and Travis Ambrose), and with the Rockets in somewhat of a rebuilding mode, several athletes transferred to other schools.
“There were some schools that reached out and asked me to go there, but I started my whole career at Reeths-Puffer and I wanted to end it here at Reeths-Puffer,” said Moore, the son of Marvin and Kathy Moore, who plans to major in accounting in college. “I wanted to stay with my friends and be there for them and support them any way possible.”
The Rockets struggled on the basketball court the past two seasons, but Moore certainly provided some bright spots. He was a three-time all-conference pick and an MLive Muskegon Area Dream Team selection this past year, averaging 20 points per game despite facing constant double teams.
Moore helped his team snap an 11-game losing streak on Jan. 24, scoring 15 of his game-high 24 points during the fourth quarter including a floater off the glass as time expired in a 65-63 win over visiting East Grand Rapids.
Two weeks later, Moore scored 37 points and almost single-handedly helped the Rockets erase a 10-point deficit against Caledonia over the final three minutes, driving for a bucket during the final seconds in a 65-62 win. He remembers a huge student section was going crazy that night at R-P’s Dan Beckeman Arena, and that excitement carried over to a school dance after the game.
“That was such a fun night all the way around and something I will never forget,” said Moore, who was awarded the prestigious Lux Esto Scholarship at Kalamazoo College.
“We had a lot of losses the past couple of years, but honestly, I will never forget so many of those Friday nights. It was so much fun playing at home and having the whole community there for us.”
Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.
PHOTOS (Top) Muskegon Reeths-Puffer’s Marvin Moore, middle, runs the inside lane during a meet this season. (Middle) Moore lines up for a free throw. (Below) Moore breaks away on a run against Grand Rapids Union. (Photos by Joe Lane.)