Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

Marine City Focused on Comeback Quest

By Paul Costanzo
Special for MHSAA.com

October 11, 2016

Ryan Alexander was in a familiar place this past Thursday.

The Marine City senior running back was at East China Stadium, the junior varsity team on the field in front of him playing against Warren Woods-Tower and a group of junior program football players behind him, preparing to get onto the big field and play at halftime.

He and his Mariners teammates were coming off a win against archrival St. Clair, and had just finished their last practice in preparation for a Week 7 game against Warren Woods-Tower, one they would also win.

All of that is familiar for Alexander and the Mariners. The start of the season, however, was far from it. 

“It was different than anything I’ve ever experienced,” Alexander said of Marine City’s first 0-4 start since 1971. “I’ve been on varsity for three years now, and to start 0-4, it was the first time I’ve ever felt anything like that since I’ve been in the program, since I’ve been in Marine City.

“It was a new feeling, but it was also a sense of motivation. It pushed me harder knowing that we had something to prove and that everyone was doubting us because we were 0-4. It’s hard to go through, but I think it made us a better team.”

Alexander and his teammates are on the road back, sitting at 3-4 and eyeing two more wins which could possibly preserve the school’s streak of qualifying for the postseason, which started in 1998. He said getting there would show those junior program players that by coming together as a team, you can accomplish anything.

The Mariners have already shown their coach plenty.

“I wondered, because our program has had so much success, what would happen if we had a bad start like this, how would that team be and how difficult would it be to coach,” Marine City coach Ron Glodich, who is in his fifth season as head coach after serving as a longtime assistant in the program. “What I found is these kids are incredible. Their perseverance and their work ethic has not changed. Nobody has quit, even though I challenge them week in and week out, nobody has quit. The bigger the challenge I give them, the bigger they step up.”

‘We live football’

Football in Marine City has a bit of a “Friday Night Lights” feel to it.

The town with a population of a little more than 4,000 essentially shuts down on game nights to support its team. Not long ago, it moved trick-or-treating because it conflicted with a Friday night playoff game. When the team went to Ford Field for MHSAA championship games in 2007, 2011 and 2013, it filled its entire side of the lower bowl with fans clad in orange and black.

“It’s a football crazy town,” Alexander said. “We live football.”

Kids grow up wanting to be Mariners as much as they grow up wanting to be Wolverines or Spartans, and you can’t even go to a JV game without seeing groups of them playing a side game of touch – or tackle – at East China Stadium.

“They were always winning, ever since I’ve been a kid and ever since my parents have been around,” senior lineman Andrew Steinmetz said. “It’s a great feeling to grow up here, live here and then play here.”

Always winning isn’t hyperbole, especially for someone Steinmetz’s age. The playoff streak is only scratching the surface of the Mariners’ success in the past few decades.

The program won MHSAA championships in 2007 and 2013, and – prior to this year – had lost more than two games in a season only three times since 1992.

From 2006 through 2009, Marine City had three undefeated regular seasons, and in the only exception, it went 13-1 with a Division 4 championship. The Mariners’ last losing season came in 1982.

There have been stars who went onto play Division I college football – Brendon Kay, a 2008 graduate went to Cincinnati and was the Most Valuable Player of the Belk Bowl, and Anthony Scarcelli, who was the Associated Press Division 3-4 Player of the Year in 2011 and is currently a senior on Central Michigan University’s football team – but most of Marine City’s success has come thanks to players who don’t have a recruiting site ranking.

“When you mention the name Marine City outside the area, it’s common for someone to say, ‘Oh, you’ve got a great football program,’” Glodich said. “And we’re proud of that. It’s been a long time since we built it, and a lot of people are proud of it in the area and they come out to support it. It’s nice that that’s linked to the town, and that people believe we have a great football program. And I believe we do.”

In Marine City, even 8-1 teams catch flack. At 0-4, the loud minority of the fan base gets more vocal.

“As any coach who doesn’t win, there are critics out there,” Glodich said. “I happened to get a letter and I shared it with the kids. I told them, ‘We’re all in this together. You’re being criticized in the stands, I’m being criticized, so understand that we’re all in this together and it’s all about getting better.’

“The good news is, I’m at the point in my career where I know that this staff does a great job. So when you get letters like that, you chuckle and say, ‘OK, this person is venting, but they don’t know what the hell they’re talking about.’ And I would tell that person if they ever had the guts to look me in the eye, I would tell them, ‘You don’t know what the hell you’re talking about.’”

Glodich’s players said they were able to shut out the outside noise, for the most part, and anything that did enter their brains was used as motivation. Alexander said it went in one ear and out the other, because practicing with a clear mind was much more necessary than reacting to insults.

Even better, however, was the fact there was much more support than derision. Marine City may be football crazy and unaccustomed to waking up on a Saturday after a loss, but its love for football goes beyond a stunning win-loss record.

“The parents and the past players, they really had our backs,” senior lineman Tom Kaminski said. “(Former player) Ethan Cleve made a nice Facebook message on the Marine City football fans page, and (former player) Jarrett Mathison was saying, ‘Don’t worry about it, it will get better.’”

Writing the final chapter

The message within the team was similar to Mathison’s, but the players knew they were the ones who would have to make things better. 

“A lot of it came from themselves,” Glodich said. “After that fourth loss, we challenged them and said you guys make a decision of how you want to move forward. That’s where your senior leadership and the guys that really care about the program, they kind of step forward and they rally the troops. We challenged them come Monday, and they responded to the challenge.”

The change could be seen in practice, and it translated into a 37-29 win against Madison Heights Madison in Week 5. That was followed by a 27-6 win against St. Clair in Week 6 and most recently a 49-31 win against Warren Woods-Tower in Week 7.

“We just had to put our heads down and keep fighting for it, because we knew we were better than what we were,” Kaminski said. “It’s big on your shoulders, because everyone’s used to 9-0 teams here, so that was a big wake-up call, but I think we’ve got it.”

As stated above, while this is a position Glodich never wanted to be in, he said he’s always wondered what would happen if a Marine City team had a start like this one. He’s wondered how the players would react. He’s wondered how difficult it would be to coach a team that no longer held its playoff destiny in its own hands before the midpoint of the season. 

“I’m amazed that these kids are working this hard – I don’t know if any other team that was 0-4 is working as hard as we do,” Glodich said. “It’s just a credit to these kids and their background; they’re not afraid to work. The kids that come to school here in this community are not afraid to work, and that’s why I’m one of the luckiest guys in the state to be able to coach in this community.”

The 0-4 start may have put the Mariners on the brink of playoff extinction, but their opponents in weeks 1-4 could wind up helping push them over the top when it comes to playoff selection, should Marine City get to 5-4. 

Algonac, Port Huron Northern, Detroit Loyola and Marysville were a combined 25-3 through seven weeks, with one of those losses a Northern defeat against Marysville. 

The Mariners are taking the one-game-at-a-time approach to the end of the season, but they know that can help. They know they can do something special to close it out, and accomplish something no Marine City team has done before – rebound from a start that could cause some to pack it in.

Glodich said he can’t look past the next game, but admits he and his coaches have talked to the players about writing the final chapter in their book, and how they want their story to end.

Alexander has already started writing in his head.

“It would mean the world (to finish 5-4) especially because it’s my senior year and I’d love to end on a high note,” he said. “I’d love to be the team that started 0-4, won the last five games and then proved what we have in the playoffs. We have a good team, we have a good shot.

“We just want to get to 5-4. We don’t really focus on anything else (in terms of playoff points). If we get there, it doesn’t matter, we’ll be happy.”

Paul Costanzo served as a sportswriter at The Port Huron Times Herald from 2006-15, including three years as lead sportswriter, and prior to that as sports editor at the Hillsdale Daily News from 2005-06. He can be reached at [email protected] with story ideas for Genesee, Lapeer, St. Clair, Sanilac, Huron, Tuscola, Saginaw, Bay, Arenac, Midland and Gladwin counties.

PHOTOS: (Top) Marine City's MJ Frank cuts through an opening against Marysville this season. (Middle) A group of Mariners surround and take down a Port Huron Northern ball carrier. (Photos courtesy of the Marine City football program.)