NFHS Voice: Campaign Touts Benefits of High School Football

By Karissa Niehoff
NFHS Executive Director

May 21, 2021

A full return to high school sports and performing arts programs – that’s the hope for this fall in schools across the country.

After a year of unprecedented challenges in keeping these programs going due to the pandemic, which included 11 states that conducted their primary football season this spring, there is great optimism as we look to a new school year.

Even in those states that were able to conduct activities last fall, attendance restrictions kept many fans out of stadiums and watching games online. However, with vaccine eligibility now at 12 years of age and older and with vaccinations continuing during the next three months, the likelihood of routines and traditions returning this fall grows stronger each day.

And there is no tradition more anticipated than the full-scale return of high school football. While there were 34 states there were fortunate enough to conduct football at some level last fall, the routines were anything but normal.

This fall, however, we anticipate a return to the energy and excitement of the 2019 season when 1,003,524 boys participated in 11-player football. That total marked a decline of only 2,489 from the previous year and was a good sign of a renewed confidence on the part of parents and student-athletes that concerns about the risk of injury were being addressed.

While boys participation in 11-player football has exceeded one million participants every year since 1999 and is overwhelmingly the most popular boys sport, there have been concerns about declines in past years.

Last fall, the NFHS and the National Football League announced a partnership to promote the growth, understanding and support for football at the high school level. The NFHS and NFL have been studying participation trends, developing educational tools and striving to restore confidence in students and parents that the sport is, in fact, more focused on risk minimization than ever before.  

As a result, the springboard to the return of high school football next fall begins this week with the launch of the #ThisIsHSFootball campaign. Through this effort over the next few months, the NFHS will be reaching out to coaches, students, parents, officials, athletic directors and others with research information, participation trends and data on various risk mitigation efforts that, we believe, continues to make high school football safer than it has ever been.

As a part of this effort, the NFHS produced a video entitled “This is High School Football” designed to detail the benefits of participation in high school football.

As the video states, more so than at any other level of play, parents should feel good about their kids playing high school football.

>Here are some of the many educational and medical safeguards put in place the past 12 years to offer parents a comfort level about the safety standards that are a part of high school football.

► Concussion research and education. All NFHS high school playing rules require a student who is exhibiting signs of a concussion to be removed from the game and not allowed to return until the student has been cleared by a medical professional. Thanks to education and training on the part of students, coaches, trainers, parents and others, research data has shown positive trends in concussion rates. In a recent five-year period, concussion rates during practices dropped from 5.47 to 4.44 concussions per 10,000 athletic exposures.  

► Concussion in Sport Course. This free online education course has been available through the NFHS Learning Center since 2010, and millions of individuals have taken the course for a deeper understanding about concussions.  

► Concussion Laws. By 2014, every state had adopted state concussion laws that established mandatory protocols, and every state high school association has adopted policies that limit contact during preseason drills and in practices during the season.  

► Football equipment. Manufacturers continue to produce higher quality equipment every year, and high school coaches are doing a much better job at teaching and coaching the rules of the game and making attempts to minimize risk of injury for players.

► Emergency Action Plans. Thanks to the NFHS Foundation, a copy of the “Anyone Can Save a Life” emergency action plan originally developed by the Minnesota State High School League was sent to all state high school associations and their high schools, and all schools have access to an AED to help save lives.

► Playing Rules. Risk minimization is a major focus of every NFHS sports rules committee. In football, helmet-to-helmet hits are not allowed.

High school football has been a significant part of schools, towns and communities across America for almost 100 years. The NFHS is committed to making the sport as safe as possible for the millions of kids who will play the sport in the years to come.

Dr. Karissa L. Niehoff is in her third year as executive director of the National Federation of State High School Associations (NFHS) in Indianapolis, Indiana. She is the first female to head the national leadership organization for high school athletics and performing arts activities and the sixth full-time executive director of the NFHS, which celebrated its 100th year of service during the 2018-19 school year. She previously was executive director of the Connecticut Association of Schools-Connecticut Interscholastic Athletic Conference for seven years.

Bollman Cousins Making Plenty of Noise as 'Wrecking Balls' for Surging Big Rapids

By Tom Kendra
Special for MHSAA.com

October 9, 2025

BIG RAPIDS – On Friday nights, the Bollman boys are always in the middle of the action, bringing the muscle and the fight and the power to the Big Rapids football team.

West MichiganBut for the rest of the weekend, senior Jack Bollman and his first cousin, junior Max Bollman, are happiest when they are able to get away from it all at their family’s deer hunting ranch in nearby Canadian Lakes – appropriately named “The Sanctuary.”

“I just love being out there,” said Jack, a four-year starting running back for the Cardinals. “Our whole family works out there, and it’s just a great environment. It’s our second home, out in nature.”

The Bollmans haven’t spent much time at The Sanctuary lately, as they are laser-focused on what is becoming a special season for Big Rapids (6-0), which earned honorable mention in the latest Division 4 state rankings and heading into Friday’s game at Grant.

The Cardinals are known for their triple-option veer offense, operating out of the shotgun and often with four wideouts. But if the defense gets spread out too thin, the Bollmans will make it pay.

“Jack and I, we look at it as our job to bring the physicality on every play,” said Max, a 6-foot-1, 235-pound defensive end who also plays tight end, primarily in short-yardage and goal-line situations. “We want to be a problem for the other team. Other teams know that we can pass, but we can run over you, too.”

 Junior Max Bollman (10) and his cousin, senior Jack Bollman (7). The Bollmans are part of a golden era of Big Rapids football under 11th-year coach Mike Selzer. The Cardinals – who were 7-3 in 2022, 10-2 and Regional finalists in 2023 and 9-2 last season – are hoping to take a couple more steps this fall with a senior-laden roster.

“We have so much experience this year that our practices are not learning things, but just fine-tuning and adjusting,” said Selzer, who starts 10 seniors on offense and nine on defense. “That experience makes it much easier to make adjustments on the fly during games.”

Big Rapids has overwhelmed its first six opponents, with the closest game a 19-7 win at Paw Paw in the opener. The big Central States Athletic Association Red showdown against Reed City on Sept. 26 turned into a one-sided 40-13 win.

Senior quarterback Cole Haist has completed 59-of-90 passes for 947 yards and 11 touchdowns, and rushed for 249 yards and a team-high nine touchdowns. He throws the ball to a plethora of receivers on the edge, notably seniors Trenton Mossel, Owen Craven, Kurt Wilber and Wyatt Skiera.

But when it comes to short-yardage situations, Max Bollman will check in as a tight end and often lead the way for his cousin, Jack, who is the team’s leading rusher with 56 carries for 429 yards, an average of 7.7 per carry, and six touchdowns.

Big Rapids is looking forward to a big game Week 8 at perennial Division 3 playoff team Coopersville, before pursuing its ultimate goal of a Division 4 championship.

The Cardinals appear to be on a collision course with familiar rival Ludington, which is also unbeaten and features a senior-heavy team led by senior quarterback Cam Gunsell. Big Rapids nipped Ludington, 28-21, in last year’s playoff opener.

In preparation for this postseason, Selzer is working on team-building every Tuesday to try and give his a little edge. This past Tuesday, he brought in Saginaw Valley State assistant coach Jeremy Prudhomme for some trust and team bonding exercises.

“We’ve been climbing every year, and now we want to take those final steps,” said Haist, a three-sport athlete who is in his second year as the team’s starting quarterback. “We have the talent and the ability to go farther. Now we are working on that belief to know we can do it.”

Mike Selzer is in his 11th year as head coach at Big Rapids.One bond that is already unbreakable is between the Bollman boys, who have grown up together and played football together since they were little kids.

The duo is especially lethal on defense, as the leaders of a group that has allowed only 33 points all season – fewer than six per game.

Max Bollman, a third-year starter as a junior who already has a Division I college offer from Central Michigan, is the leader of that unit from his edge position, with 24 tackles, five tackles for loss and three sacks. Jack Bollman (5-11, 215) has 14 tackles from his linebacker spot, including four for loss and one sack.

“Max is an off-the-charts kid in terms of strength, and he demands a lot of attention – but he has a motor unlike any kid I have ever coached,” said Selzer, a Wayland native who coached for 11 years at Potterville before taking the Big Rapids job in 2015.

Jonathan Losinski, a senior middle linebacker, is the team’s leading tackler with 26 stops, while Bryce Selzer and Austin Brandt both have 18 tackles.

But the emotional leaders of the Cardinals’ defense are the Bollmans, who are double trouble for every opponent.

“We have a bond, that’s for sure,” said Jack, who is hoping to play college football next year. “We want to be dangerous and blow up plays. Other teams have told us after the game that it’s unbearable to try and block us both on the same play.

“I would say we are like two giant wrecking balls out there, plowing things over.”

Tom KendraTom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.

PHOTOS (Top) At left, Max Bollman lines up from at defensive end, while at right, Jack Bollman finds his way into the end zone against Howard City Tri County. (Middle) Junior Max Bollman (10) and his cousin, senior Jack Bollman (7). (Below) Mike Selzer is in his 11th year as head coach at Big Rapids. (Photos provided by the Big Rapids football program.)