Writer-Turned-Coach Enjoys Debut

November 3, 2016

By Dennis Grall
Special for Second Half

ESCANABA — Sam Eggleston has seen high school football from two drastically different viewpoints. Now, even though he is an unpaid volunteer, he enjoys being on the sideline as a coach.

Eggleston just completed his first season as a high school head coach, with Eben Superior Central winning its final three games to finish 4-5 in 8-player football. The Cougars were among the first teams in the state to join the 8-player format in 2010, their first year of football.

Eggleston was a sportswriter before becoming a coach, giving him different perspectives to watching the same event.

The 1998 Rock Mid Peninsula High School graduate worked at newspapers in Escanaba, Kenai, Alaska; Northville and Novi, and Marquette before becoming a freelance writer and website blog editor in 2008. He started the writing phase of his career in 2000 with the Daily Press in Escanaba, under my direction.

He served as a volunteer assistant football coach in Northville, then moved back to the Upper Peninsula and became a volunteer coach at his alma mater in 2011 when the Wolverines went to 8-player football. He joined Superior Central in 2014 and spent two seasons as a volunteer aide until landing the head job just two weeks before the 2016 preseason began.

“In both careers … you took a shot on me and I ran with it, and the same with coaching; they gave me a shot and I’ve run with it as best I can,” he said.

In addition to his unpaid position at Superior Central, in rural Alger County, Eggleston is responsible for fundraising for the self-funded football program, a major priority for his offseason.

“My coaching is over (for the season) now and the majority of my time will be spent on raising funds so we can get new helmets, get new pads to replace ones that are broke, spending money we don’t have so we’ve got to make that up now,” he said. “We have to win now to have successful fundraisers.”

As a sportswriter, Eggleston would simply switch gears and move on to coverage of the next athletic season, for instance once fall sports moved into winter. He also never had to worry about how coaches managed off-field X’s and O’s once their seasons concluded.

Life was totally different as a reporter. “I had a different approach, different viewpoint, different mindset to a game as a writer,” said Eggleston, who still has the heft of when he was a lineman but now looks like a lumberjack with his bushy beard and build.

“Now I have to worry about every kid and every position,” he said. “Sometimes I don’t even see the end result of the play because I’m watching the line play. I don’t even know how well my running back did until I see where they moved the stick.”

He may also be working on an injured player while the game goes on, trying to make play calls and other decisions at the same time.

As a sportswriter, he would be jotting down notes between plays or perhaps checking the result of a picture he took of the previous snap, totally unaware the coach was monitoring several assignments.

“I look back at the writer I was and as a coach now, and I would hate the type of writer I was,” he said. 

Eggleston would analyze why a coach would switch to running a sweep rather than the counter that had been working, all while the coach may be working on an injured player that caused a change in offensive plans.

“As a writer I never had the insight to see everything. I just saw the overall game and kept track of every yard,” he said. “As a coach I can’t even tell if the play went five yards because I have three plays stacked up as the game goes on.”

While he was writing sports in the metro Detroit area, his weekly paper often covered games also being covered by the Detroit Free Press or the Oakland Press, with those stories appearing the next day. Eggleston’s story would appear maybe five days later, after everyone knew what happened. 

“I had to come in with a different angle. I tried to be a little more analytical and focus on strategy versus the flourish and try to get the meat of the game rather than get to the flowery parts,” he recalled. “I tried to take a different approach and make my stuff more interesting.”

His style apparently worked as the paper received several journalism awards and subscriptions remained strong.

Writing also provided some interesting backdrops. He had to use small charter planes to see some games in Alaska, or get to Nome to handle features about the Iditarod sled dog race. 

He recalls covering a high school hockey game on an outdoor rink in Alaska and said “it was the first time I saw wind shear affect a hockey game.”

Eggleston also covered a football game where a kicker booted the ball off the uprights, then off a fence, and it bounced into the ocean in Homer.

He reported on a murder trial at that paper, where he would work the news desk in the morning, take time off and then handle sports at night. “It was super stressful,” he said.

Now walking the sidelines as a coach, he said “it definitely does feel like I’ve seen both sides of the coin, and I understand both sides of them better.”

He remembers just giving “little more rounded answers and (to) give both sides of the story” in postgame interviews. “A lot of coaches give canned answers. I try to be a little more in-depth and help try to write the story.”

In his early days as a sportswriter, he said “I would see the game unfold and see the pressures and why a coach would make a decision to go for it (on fourth down). I was a bit more critical of the coach and their decision,” he said, adding “I would probably have been a little more biting about it when I wrote the story.”

He admits in those days “I thought I knew everything there was to know about football. I played it,” he said. “I always approached the game like I was the professional and knew everything about the game. Now as a coach there are a host of responsibilities during every game. I am in completely different waters now. The hardest thing is keeping the kids pointed in the right direction as things go wrong. 

“You’ve got the entire team and you’ve got to keep moving in a positive direction, keep the focus going forward. Forget the last play and work on the next one and get the kids to buy into that philosophy.”

He also compares his first writing assignment at the Daily Press with his first game this season at Ontonagon. “I did a (men’s baseball) story about the Escanaba Polecats, and you read my first line and said, ‘Did Yoda write this?’ I thought, oh my God, I don’t know what I’m doing.”

The Cougars lost their opener this fall 36-8, and Eggleston said “after being an assistant for four years, I still wasn’t prepared going into that Ontonagon game. We lost, and as I look back, if we played them right now I think we would beat them. 

“I had no clue coming into that first game and didn’t have any idea how to get us back on track.”

He eventually figured enough out to finish 4-5 and found plenty of ways to enjoy being a coach.

Eggleston tries to eat lunch with his players every day, and he pays for his own meal.

“I want a family environment there; we all sit at the same table,” he said. “What I get back is relationships I never had before. I feel like I have 21 kids, and I love every minute of it.”

Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.

PHOTOS: (Top) Eben Junction Superior Central football coach Sam Eggleston speaks with some of his players during a game this season. (Middle) Eggleston monitors the action on the field. (Photos by Dennis Grall.)

Students Make Championship Calls

By John Johnson
MHSAA Communications Director emeritus

December 16, 2013

It’s a great thrill each Thanksgiving weekend for those schools that make the trip to the Finals of the MHSAA Football Playoffs at Ford Field. 

For the players, they get to occupy the same space as some of their professional favorites did just hours earlier… names like Calvin Johnson and Matthew Stafford … Joe Buck, Troy Aikman and Pam Oliver.

Buck, Aikman and Oliver?!!?!?

Joining the 16 schools playing the games this year were about 70 students from five other schools getting the experience of a lifetime on their own Ford Field trip as they got insights into the world of professional sports broadcasting.

The newly-founded Student Broadcast Foundation and the MHSAA partnered to provide the same kind of access the media covering the Finals get – and then some. Students visited various parts of Ford Field, including touring the Game Creek Video FX remote television facilities – the same production unit used for the Detroit Lions-Green Bay Packers contest on Thanksgiving Day, which will also originate FOX Sports’ Super Bowl XLVIII coverage at MetLife Stadium in East Rutherford, N.J., in February.

Some of the students were able to meet with media in attendance at the Finals to have their pictures taken and ask questions about careers in sports broadcasting and journalism.

Students, faculty advisors and parent-chaperones from the following schools took part in the experience: Cedar Springs, Davison, Detroit U- D Jesuit, Hillman, Warren DeLaSalle, Birmingham Brother Rice, Montrose and Detroit Catholic Central. Cedar Springs had the largest contingent with 28 students, with a parent covering the travel expenses for the group. Its experience is recapped in this embedded video.

"The whole experience at Ford Field was tremendous for our CSTV students,” said Justin Harnden, a teacher from Cedar Springs. “They were welcomed by the Student Broadcast Foundation, MHSAA, and Ford Field with open arms. Every student that attended had nothing but great things to say about everything. Seeing first-hand what it takes to put on such a big event will truly be beneficial to us as we all go forward in making our program better.”

Hillman had the second largest group with 17 students out of a student body of 151 from this school in Montmorency County, about 35 miles west of Alpena. “Absolutely outstanding job by your kids. You all made the best of your opportunity. Way to go! Your program just woke up a lot of people,” Hillman school board president Brad McLaren said in a text after the event to instructor Erin Brege.

Other videos were produced by students from Davison, Hillman and Montrose, and links to their productions are shown below. You can check out photos from the activities by visiting the Student Broadcasting Foundation’s Facebook page. Also, click to see videos shot by Davison and Montrose that now appear at MHSAA.TV.

“In the many years that Tom Skinner, Ken Kolb and I have been involved with broadcasting high school sports on radio and cable TV, this year’s Football Finals weekend was the most inspiring, satisfying, fun weekend working with these talented students and their dedicated instructors,” said Thom Lengyel, one of the founders of the Student Broadcast Foundation, a private non-profit organization.

Students from the participating schools also took part in calling the action of the eight championship games on the MHSAANetwork.com website, where an average of 250 people clicked in per contest. Calling the games were:

  • Cedar Springs - Kyle Maka, Kody Hall, Alex Hughes (Division 1)
  • Davison - Shawn Bednard, Chris Jared, Brandon Snyder (Division 7)
  • Detroit U-D Jesuit - Jack Sznewjas, Chris Houle (Division 8)
  • Hillman – Mike Klein, Kyle McLaren, Noah Allen, Bubba Banks (Division 4)
  • Warren DeLaSalle -  Brendan Johnson, Jake O'Donnell (Division 2)
  • Birmingham Brother Rice – Miles Hampton, Jeremy Otto - Mentor (Division 6)
  • Detroit Catholic Central – Joesph Trojniak, Adam Abraham - Mentor (Division 5) 

Several of the schools involved also are part of the MHSAA’s Student Broadcast Program, which produced nearly 1,000 events during the fall sports season for the MHSAA.TV Website.

Read more about Hillman's experience here in reports from the Alpena News and WBKB-TV. And read on for a report on Cedar Springs' experience by student reporter Kendra Coons. 

C.S.T.V. Production Program “Hits it out of the park” at Ford Field

Change.

It’s a word that many people don’t deal with well. In this case, it was for the better at Cedar Springs High School.

 In 2012, drama teacher, Justin Harnden took over the television program at CSHS. The second he took it over many changes were made to the C.S.T.V. program. The program bought brand new cameras, computers, TVs, and much more. He started working on getting his students to film sporting events, work on Public Service Announcements, capture the latest news in the school; and for the biggest change, start announcing play-by-play.  

“We are here to put out more than just news for our school and community. We are doing sports, award shows, graduation, Red Flannel things, and much more. We are destined for great things,” expressed Harnden.

With one year under his belt, Harnden started to submit C.S.T.V.’s work to the MHSAA. After the fall season of 2013, Thom Lengyel and Ken Kolb, who are a part of the Student Broadcast Foundation, heard C.S.T.V. production students Kyle Maka and Kody Hall perform play-by-play for one of Cedar Springs’ football games. After listening to the both of them, Lengyel contacted Harnden and offered for Maka, Hall, and the rest of the class to come down to Ford Field. Lengyel explained to Harnden that the trip to Ford Field would give the class a chance to receive a behind-the-scenes look at what goes on during a broadcast and give Maka and Hall a chance to call the Division 1 championship high school football game.

On Saturday, Nov. 30 the C.S.T.V. Production program traveled out of their little town of Cedar Springs, Michigan, to face the big town of Detroit, Michigan. The day started out with the students boarding the bus at 8:15 am for a three-hour drive to the east side of the state. Once the students stepped off the bus they received their press passes. This gave them full access to walk out onto the field and sit in press row. Once the class arrived at Ford Field, they traveled up to the seventh floor to meet Lengyel. Lengyel then introduced the class to Kolb, showed them where Fox Sports does all of their announcing, and showed them where press row was located. After all of that was done, it was time for Maka and Hall to announce play-by-play for the Division 1 championship. Another member of C.S.T.V. also received a chance to announce play-by-play for the game, Alex Hughes.

Coming from a town with an estimated 3,500 people, the three boys were not used to a big stage. A lot of the community would annually attend our high school football games, but nothing to the caliber of what the three boys were about to announce.

“Doing the play-by-play was just amazing. I felt on top of the world. It was the best experience of my life,” commented Maka.

“It was honestly a feeling that I've never felt before ... It almost didn't seem real at first, but once I opened up (to) the environment I had an amazing time,” stated Hughes.

While the three boys were announcing play-by-play, the rest of the class received the opportunity to walk onto the field and sit in press row. After the game the students received the chance to walk through the Fox Sports trailers. These trailers are where all of the action happens. Being able to walk through these trailers was a once-in-a-lifetime experience for the C.S.T.V program.

“I thought looking around the Fox Sports Detroit mobile studio was eye opening. Seeing two of the three trucks that will handle all the production aspects of the Super Bowl was really great. We were able to see all that goes on in that setting, and we were amazed by it,” explains Harnden.

“Getting to tour Fox Sports was crazy because normally the behind the scenes work isn't seen at all, so that opportunity was perfect for the class,” said Hall.

After the students toured the buses, they all headed back up to the seventh floor to grab their things, say their goodbyes, and thank Lengyel and Kolb for the opportunity. Right before the class got ready to leave Lengyel had a few words to say to the class. He told the class how well they were behaved and how well the three boys did at calling the game.

“Getting those compliments from someone who has been in the business for so long was quite overwhelming, especially for myself not knowing much about football and (it) being the first time doing commentary,” said Hughes.

“(I had) a sense of joy and pride. I was so glad that somebody of his job caliber enjoyed how we did,” added Hall.

“When Thom gave us those compliments, I just could not stop smiling. When Thom said that we were just as good on our fourth game as those who have been calling games for four years, (it) just made me believe that this is something I can really do for the rest of my life. I hope that dream comes true,” commented Maka.

Not only did Lengyel and the rest of the class believe they did a great job, Maka, Hughes, and Hall’s teacher also believed they did exceptionally.

“I thought Kyle, Kody, and Alex did a great job. This was only the fourth game that they have called and they went above and beyond our expectations. Everyone involved with the production was impressed with what they did,” stated Harnden.

The students were able to take away many things from traveling to Ford Field. Going behind the scenes of Fox Sports is something not many people get a chance to say that they did. The class and Harden believe it was very beneficial to be able to participate in an experience like this.

“The students were exposed to a lot of aspects within media production. From press row, to the Fox Sports Detroit mobile studio, calling the game on the radio, and being allowed to see every aspect of a big stadium production really was eye opening,” explained Harnden.

The experience of traveling to Ford Field was definitely an experience that none of the class members will ever forget. Not only did they have a blast, but they learned a ton too.

“I definitely think that the trip benefited the class because we (were all able) to see things about professional broadcasting that most people can't. (Also) we (were able) to learn what it takes to make a professional broadcast,” says Maka.

The day after the program traveled to Ford Field, Lengyel emailed Harnden about C.S.T.V. Production and his view on their performance.

“... During the broadcast I knew that they were doing a good job,” expressed Thom. “So I wanted to listen to their broadcast when I got home. I could not put the mp3 player down. I did not pause it until halftime. For their fifth broadcast, listening to their preparation come out in the broadcast, changed my opinion to: THEY HIT IT OUT OF THE PARK.”

Lengyel has been in the business for many years. Having a compliment like that from a man with so much experience really hit home for the C.S.T.V. Production program.

If you would like to see what C.S.T.V. is all about, like us on Facebook, “CSTV”, follow us on Twitter “@CedarSpringsTV”, visit our website, “www.cedarspringstv.com” and make sure to watch our newscasts and listen for our play-by-play on MHSAA.TV.

C.S.T.V. Production truly wants to thank the Student Broadcast Foundation for the opportunity it was given. And a special thanks to Lengyel and Kolb for selecting C.S.T.V. and helping with advancing the program to the next level.

Hughes stated, “I can't thank the Student Broadcast Foundation and the MHSAA enough for letting our class have the opportunity to go to Ford Field and experience everything that we did. I would also like to thank our teacher Justin Harnden for turning around our TV Pro program. … Lastly, I would like to thank our class for always being there for one another and making this year memorable.”

PHOTOS: (Top) Two students call a game during the MHSAA Football Finals. (Below) Some of the students who visited Ford Field pose during a championship game. (Photos courtesy of the School Broadcast Foundation.)