Wrestling’s Next Big Thing

August 13, 2013

“The next big thing” is what marketers often seek.  But it’s what school sports administrators usually dread because the “next big thing” is routinely a problem.

And so it is with the sport of wrestling which, at the high school level, has had an admirable record of solving the big issues that have threatened the sport’s existence.
 
School-based wrestling addressed unhealthy practices for weight loss, first with rules about what could not be done – e.g., rubber suits were banned from practices – and then with rules about what must be done, including a weight management program.

Twenty years ago, MHSAA member schools became one of the early adopters of policies and procedures that include the training of skinfold assessors who are employed to do measurements of all wrestlers, from which each wrestler learns his/her lowest allowed weight and the rate at which he/she may descend to that weight and still remain eligible to compete. These rules, and a nutrition education program, saved interscholastic wrestling from much public criticism and, possibly, from continuing drops in participation.

In addition, the Wrestling Committee has been unique among MHSAA sport committees in recognizing that a season that is too long is neither healthy for nor desired by student-athletes; and the committee has reduced the length of season and number of matches. All of this, combined with the MHSAA team tournament, have greatly increased the sport’s popularity among both participants and spectators.

But in spite of all this, the sport of wrestling is “one communicable skin disease outbreak from extinction,” according to those discussing the state of high school wrestling at a national meeting in June. We’ve already seen an outbreak lead to the suspension of all interscholastic wrestling for two weeks in Minnesota during the 2006-07 school year.

To avoid this next big thing, the rule makers have banned taped headgear, because tape can’t be properly cleaned. The NFHS Sports Medicine Advisory Committee, which is the MHSAA’s advisory body as well, is urging schools to mandate that all participants shower or perform an antiseptic wipe-down after every match.

The MHSAA will make this issue a point of special emphasis in its online, print and face-to-face communications this fall. In addition, an excellent free webinar is provided by the National Wrestling Coaches Association. Click here for the webinar.

Little League Lessons

September 12, 2014

Little League Baseball turned 75 years of age this year, and the anniversary had shone a media spotlight on the organization even before a hard-throwing female pitcher stole the show at the Little League World Series last month.

Little League’s veteran CEO Steve Keener gave Street & Smith’s Sports Business Journal (Aug. 4-10) the same words we’ve said often to ourselves about school-sponsored sports. He said:  “... our mission today is the same as it was 75 years ago. We just have to find different ways to tell the story ...”

One of Little League’s responses to this challenge parallels our own. In the words of Sports Business Journal, Little League “has turned its website into a vast resource” for league administrators’ tools, for coaches education and for parents.

Like school sports, Little League has different parents today than years ago. “For them, the youth sports fields aren’t so much a destination as a path;” and they need help navigating the pressures from instructors selling lessons, travel leagues promising exposure to college recruiters and professional scouts, and coaches of other sports who threaten that without year-round specialization, the “next level” will be beyond their child’s reach.

Like school sports, Little League still preaches the benefits and encourages multi-sport participation; but Little League has succumbed to pressure and now offers a fall program in addition to its late spring and summer program. Keener explained to Sports Business Journal: “... leagues were going to offer a program in the fall with Little League or without it, so he’d prefer they be subject to the same oversight as they are in the traditional season. ‘We offer it because we can’t stop it,’ Keener said. ‘We can’t make it go away. So we have to live with it and manage it.’ ”

We have often talked about taking a similar approach to summer basketball, 7-on-7 football and other programming that is currently outside the quality control that some school administrators and coaches think is needed.