No Place Like Home for Cedar Springs' AD

July 16, 2013

By Rob Kaminski
MHSAA benchmarks editor

As half of the Superdome in New Orleans went dark early in the third quarter of Super Bowl XLVII on Feb. 3, Autumn Mattson had this thought go through her mind: things can happen even during events of that magnitude.

“I thought, ‘I guess some burnt popcorn setting off the smoke alarm at a basketball game isn’t the worst thing that can happen,’” said the seventh-year athletic director at Cedar Springs High School.

On this day in early February, it’s the OK Conference Competitive Cheer Meet scheduled for that evening which occupies much of her focus, another event in the winter sports season that can make the Red Hawks’ gym feel like her home.

Coordinating events like this one – and attempting to prepare for the unexpected – is one component of her job she previously had not given much thought.

“There were bound to be some oddities of being an athletic director that I never thought about,” said Mattson. “But the amount of work that goes into the actual setup for events is something I didn’t fully realize. From who’s taking tickets, to the cash box, concessions, locker rooms; it’s a lot to prepare for.”

In a position that calls for organizational skills and a high-energy personality, accessibility also helped her become a successful administrator in a short time.

“I’ve learned to become a very good listener. Heading into this job, I didn’t realize how essential it is to listen to people,” Mattson said. “I’ve gained a lot of perspective on the different passions people have and why they do things. And many times it just helps to know their voice will be heard.”

Mattson also can talk, particularly when it comes to her favorite subject: Red Hawks athletics, and the town of Cedar Springs in general. She belongs to the sixth generation of family in Cedar Springs, and says the city and its schools have always had a close-knit relationship.

That much is evident driving through the neighborhood near the high school, where street signs are painted Cedar Springs red. How many other towns across the state have residential street signs painted in school colors (the school long ago adopted the color of its “Red Flannel” heritage)?

“We’ve always been a close-knit community with so many good people looking out for each other, and so many groups pulling for each other here,” Mattson said. “I always dreamed of coming back here; it just happened sooner than I thought. When I got the job, I had to pinch myself.”

A 1997 Cedar Springs grad, Mattson just missed playing in the Red Hawks’ current facilities, as she was part of the last graduating class in the old building, Her prep career led to a basketball scholarship at Lake Superior State University, where she played from 1997-2001. When she returned, she had a new role in a new building, but made herself right at home.

In her initial position as athletic department secretary, Mattson had the good fortune of working for Pete Bush, now principal at Coopersville HS.

“He was a fabulous mentor who showed me the passion and desire it took to be an athletic director,” Mattson said. “He didn’t label me as a secretary, and sought my feedback and advice. Looking back, that was so instrumental; I probably wouldn’t have this job if he hadn’t told the administration to give me a chance.”

Mattson also served as the Red Hawks’ girls basketball coach until four years ago. That role also helped her prepare for administration.

“I sometimes struggled to understand why kids might not have the same passion that I did. I learned that some played for the competition, and some did it just to be part of a team.”

She now gets her fix of student interaction through the school’s Athletic Leadership Council, a group Mattson started in 2010 to unite students, staff and community members. It’s a unique representation of the entire athletic student body, which represents roughly half of the 950 students enrolled when multiple-sport athletes are counted. In many respects, Mattson feels like a coach – or mentor – to all of them.

“These kids all become part of the Red Hawk athletic family, and it’s overwhelming the amount of joy this job brings. I get goose bumps when I see kids have that ‘Aha’ moment when they get that payoff, and I know how much hard work they’ve put in,” she said.

A big factor in the success of any athletic director is having the support of one’s own family. Team Mattson – husband Scott, a former college tennis player and coach, along with sons Drew (9) and Evan (6) – is behind her 100 percent.

“We eat dinner in the office a lot,” said Mattson. “I am truly blessed to have a flexible family. We also try to keep a balance with the boys; we don’t force athletics down their throats. We take them to band concerts, plays and all of the different sports. They’ve grown up around a lot of awesome young adults. The kids are true Red Hawk fans.”

A seventh generation of Mattson’s family appears set for the land of red street signs.

PHOTO: Cedar Springs athletic director Autumn Mattson stands in his school's gymnasium. She returned to her alma mater after a college basketball career at Lake Superior State.

This is the fifth installment of a series, "Career Paths," focusing on the unsung contributions of athletic directors. See below for earlier installments.

2016 Bush Awards Honor Valued Educators

By Geoff Kimmerly
MHSAA.com senior editor

June 20, 2016

Three educators who have combined for more than a century of service to high school athletics – Adrian Madison’s Kristen Isom, Holly’s Deb VanKuiken and Battle Creek’s Jim Cummins – have been named recipients of the Michigan High School Athletic Association's Allen W. Bush Award for 2016.

Al Bush served as executive director of the MHSAA for 10 years. The award honors individuals for past and continuing service to prep athletics as a coach, administrator, official, trainer, doctor or member of the media. The award was developed to bring recognition to men and women who are giving and serving without a lot of attention. This is the 25th year of the award, with selections made by the MHSAA's Representative Council.

“This year’s three Bush Award winners are tied by their dedication to working with our student-athletes on a day-to-day basis over the course of decades, providing guidance that in turn has been spread throughout their local and sport communities,” said John E. “Jack” Roberts, executive director of the MHSAA. “We are grateful for their service and pleased to honor them with the Bush Award.”

Isom, a member of the MHSAA’s Representative Council since 2008, recently completed her 30th year of service and currently is athletic director at Madison for grades 7-12. She’s also taught health and physical education and coached at least one of a variety of sports every year. She’s served as president of the Tri-County Conference for the last decade after previously serving as secretary and treasurer.

An MHSAA tournament host for many events over the years, Isom was named Region 6 Athletic Director of the Year in 2000 from the Michigan Interscholastic Athletic Administrators Association. She’s a member of that association, the National Interscholastic Athletic Administrators Association and the Society of Health and Physical Educators of Michigan. The class adviser at Madison for this fall’s juniors, Isom also assists in selection for the MHSAA Student Advisory Council.

A graduate of Clinton High School, Isom earned her bachelor’s degree from Michigan State University, a master’s from Eastern Michigan University and has completed graduate courses from Fresno Pacific University. She’s active with Adrian’s United Church of Christ in various service projects, including an annual fundraiser for cancer research.

“As her community has grown over the years, and the needs and expectations have evolved for all of our schools, Kris Isom has provided valuable leadership at both the local and statewide levels,” Roberts said. “Her many contributions have been rooted in her belief in the mission of educational athletics. Her work with students at her school and input on selections for our Advisory Council show again her dedication to those learning those lessons by playing our games. She’s a worthy recipient of the Bush Award.”

VanKuiken also just completed her 30th year in education, including her 18th as an athletic administrator. She’s served as athletic director for Holly Area Schools the last 12 years after teaching at Bridgeport from 1984-1996 and then serving as assistant principal and athletic director at that school from 1996-2002. She coached softball, volleyball and both boys and girls tennis at various points during her time at Bridgeport, girls tennis as the varsity head coach from 1985-95. She also served as secretary and then president of the Tri-Valley Conference while at Bridgeport. Holly has added high school boys and girls bowling and middle school softball, baseball, swimming & diving and bowling during her tenure.

The Region 9 Athletic Director of the Year in 2007, VanKuiken was elected to the MIAAA Executive Board in 2005 and served as president during the 2007-08 school year. She helped produce a “Critical Incident Plans” DVD for the association to assist administrators statewide and created the first strategic plan for the MIAAA during her term as president. She received the MIAAA’s George Lovich Service Award in 2011.

VanKuiken also has served on the board of directors for The Academy of Sports Leadership, which plans and organizes camps for future coaches every summer in Ann Arbor, and is a member of the NIAAA, serving on its endowment committee. After a three-sport career at Lansing Sexton, he earned her bachelor’s and master’s degrees from Central Michigan University and played field hockey collegiately, and she’s attained Certified Master Athletic Administrator status from the NIAAA. She received the MHSAA’s Women in Sports Leadership Award in 2009.

“Deb VanKuiken’s work shows she always has the athlete in mind, from the opportunities she’s worked to add through new programs at her school to the programs she’s initiated as a leader of the MIAAA,” Roberts said. “Her vision continues to benefit all groups she serves, not only athletes, but coaches and administrators as well. We’re pleased to recognize her with the Bush Award.”

Like VanKuiken, Cummins also coached a number of sports at the high school level and primarily tennis; he coached that sport for 47 years in addition to baseball, football, basketball for 33 years and volleyball for 11. At Battle Creek Springfield and Battle Creek Central, he coached 67 Regional tennis champions and four flights that won individual Finals titles. His teams finished third at MHSAA Finals four times and won eight straight Kalamazoo Valley Association titles.

He’s perhaps most recognizable statewide for directing more than 40 MHSAA Tennis Finals for either boys or girls at various sites around the Lower Peninsula. He’s also managed an MHSAA Regional every year since 1974 for boys and all but three years since 1983 for girls, and has continued to serve on the MHSAA seeding and rules committees.

Cummins was twice named Class C/D Coach of the Year, once for boys season and once for girls, by the Michigan High School Tennis Coaches Association, and he was inducted into that association’s Hall of Fame in 1990. He also is a member of the Colon and Battle Creek Public Schools halls of fame and received the MHSTeCA’s Distinguished Service Award in 2014. Cummins graduated from Colon in 1963 and Central Michigan in 1967. He retired from public education after 30 years and currently is employed as an adjunct instructor of mathematics by Kellogg Community College. He was named Outstanding Educator by the W.K. Kellogg Foundation in 1990, 1992, 1994, 1995 and 1999.

“Jim Cummins’ impact on athletes and coaches over many years have turned into positive effects on hundreds as his lessons have been passed on,” Roberts said. “He has been especially valuable to the MHSAA as a knowledgeable voice in tennis and a  tournament host in that sport at our highest level, and he’s also lent his time and expertise to our volleyball and wrestling tournaments over the years. We’re glad to honor Jim Cummins with the Bush Award.”

The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,400 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.