No Place Like Home for Cedar Springs' AD
July 16, 2013
By Rob Kaminski
MHSAA benchmarks editor
As half of the Superdome in New Orleans went dark early in the third quarter of Super Bowl XLVII on Feb. 3, Autumn Mattson had this thought go through her mind: things can happen even during events of that magnitude.
“I thought, ‘I guess some burnt popcorn setting off the smoke alarm at a basketball game isn’t the worst thing that can happen,’” said the seventh-year athletic director at Cedar Springs High School.
On this day in early February, it’s the OK Conference Competitive Cheer Meet scheduled for that evening which occupies much of her focus, another event in the winter sports season that can make the Red Hawks’ gym feel like her home.
Coordinating events like this one – and attempting to prepare for the unexpected – is one component of her job she previously had not given much thought.
“There were bound to be some oddities of being an athletic director that I never thought about,” said Mattson. “But the amount of work that goes into the actual setup for events is something I didn’t fully realize. From who’s taking tickets, to the cash box, concessions, locker rooms; it’s a lot to prepare for.”
In a position that calls for organizational skills and a high-energy personality, accessibility also helped her become a successful administrator in a short time.
“I’ve learned to become a very good listener. Heading into this job, I didn’t realize how essential it is to listen to people,” Mattson said. “I’ve gained a lot of perspective on the different passions people have and why they do things. And many times it just helps to know their voice will be heard.”
Mattson also can talk, particularly when it comes to her favorite subject: Red Hawks athletics, and the town of Cedar Springs in general. She belongs to the sixth generation of family in Cedar Springs, and says the city and its schools have always had a close-knit relationship.
That much is evident driving through the neighborhood near the high school, where street signs are painted Cedar Springs red. How many other towns across the state have residential street signs painted in school colors (the school long ago adopted the color of its “Red Flannel” heritage)?
“We’ve always been a close-knit community with so many good people looking out for each other, and so many groups pulling for each other here,” Mattson said. “I always dreamed of coming back here; it just happened sooner than I thought. When I got the job, I had to pinch myself.”
A 1997 Cedar Springs grad, Mattson just missed playing in the Red Hawks’ current facilities, as she was part of the last graduating class in the old building, Her prep career led to a basketball scholarship at Lake Superior State University, where she played from 1997-2001. When she returned, she had a new role in a new building, but made herself right at home.
In her initial position as athletic department secretary, Mattson had the good fortune of working for Pete Bush, now principal at Coopersville HS.
“He was a fabulous mentor who showed me the passion and desire it took to be an athletic director,” Mattson said. “He didn’t label me as a secretary, and sought my feedback and advice. Looking back, that was so instrumental; I probably wouldn’t have this job if he hadn’t told the administration to give me a chance.”
Mattson also served as the Red Hawks’ girls basketball coach until four years ago. That role also helped her prepare for administration.
“I sometimes struggled to understand why kids might not have the same passion that I did. I learned that some played for the competition, and some did it just to be part of a team.”
She now gets her fix of student interaction through the school’s Athletic Leadership Council, a group Mattson started in 2010 to unite students, staff and community members. It’s a unique representation of the entire athletic student body, which represents roughly half of the 950 students enrolled when multiple-sport athletes are counted. In many respects, Mattson feels like a coach – or mentor – to all of them.
“These kids all become part of the Red Hawk athletic family, and it’s overwhelming the amount of joy this job brings. I get goose bumps when I see kids have that ‘Aha’ moment when they get that payoff, and I know how much hard work they’ve put in,” she said.
A big factor in the success of any athletic director is having the support of one’s own family. Team Mattson – husband Scott, a former college tennis player and coach, along with sons Drew (9) and Evan (6) – is behind her 100 percent.
“We eat dinner in the office a lot,” said Mattson. “I am truly blessed to have a flexible family. We also try to keep a balance with the boys; we don’t force athletics down their throats. We take them to band concerts, plays and all of the different sports. They’ve grown up around a lot of awesome young adults. The kids are true Red Hawk fans.”
A seventh generation of Mattson’s family appears set for the land of red street signs.
PHOTO: Cedar Springs athletic director Autumn Mattson stands in his school's gymnasium. She returned to her alma mater after a college basketball career at Lake Superior State.
This is the fifth installment of a series, "Career Paths," focusing on the unsung contributions of athletic directors. See below for earlier installments.
'Anyone Can Save a Life' Aims to Prepare
July 28, 2015
By Rob Kaminski
MHSAA benchmarks editor
It was 2008 when Jody Redman and staff at the Minnesota State High School League developed an emergency action plan to provide guidance and procedure in the event of sudden cardiac arrest during scholastic athletic competition.
The desired response from schools upon receipt of the plan was, well, less than enthusiastic.
“Only about 40 percent of our schools used the information and implemented the program,” said Redman, associate director for the MSHSL. “Our focus was completely on sudden cardiac arrest, that being the worst-case scenario regarding athletic-related health issues.”
The MSHSL asked the University of Minnesota to survey its member schools, and results showed that the majority of schools not on board simply felt a sudden cardiac arrest “would never happen at their school.” Naive or not on the schools’ parts, that was the reality – so Redman went back to revise the playbook.
“We expanded the plan to deal with all emergencies, rather than specific incidents,” Redman said. “Now it’s evolved so that we are prepared to deal with a variety of situations which put participants at risk. We shifted gears and got more schools to participate.”
Did they ever. And not just in Minnesota.
This summer, the “Anyone Can Save a Life” program, authored by the MSHSL and the Medtronic Foundation, is being disseminated to high schools nationwide with the financial support of the NFHS Foundation. The program will reach schools in time for the 2015-16 school year.
Once received, schools will find that there are two options for implementation, via in-person training or online.
“The in-person method is facilitated by the athletic administrator with the assistance of a training DVD” Redman said. “The important element is the follow through, ensuring coaches return their completed Emergency Action Plan (EAP). With the e-learning module on anyonecansavealife.org, individuals will complete an e-learning module that will walk them through the details of their specific plan, and as they answer questions, the information will automatically generate a PDF of the Emergency Action Plan (EAP) which they can edit at a later date as information changes.”
Schools will find five major components of the program to be received this summer: the first is an implementation checklist for the AD, explaining their role. Next are sections for in-person training, online training and event staff training. The last item contains a variety of resources that will ensure the successful implementation of a comprehensive emergency response to all emergencies.
Generally speaking, the program prompts schools to assemble preparedness teams, broken into four categories: a 911 team, a CPR team, an AED team and a HEAT STROKE team. The groups are made up of coaches and their students who will be in close proximity to all after-school activities.
“The reality about school sports is, at 3:30 every day the office closes and any type of medical support ceases to exist,” Redman said. “We then send thousands of students out to gyms, courts, fields and rinks to participate without systemic support for emergencies. This program puts into place that systemic support.”
Another stark reality is that the majority of schools in any state do not have full-time athletic trainers. Even for those fortunate enough to employ such personnel, it’s most likely the training “staff” consists of one person. That one body can only be in one place at one time, and on widespread school campuses the time it takes to get from one venue to another could be the difference between life and death.
“Athletic trainers can champion the program, but someone needs to oversee that every coach has a completed EAP in place,” Redman said. “For every minute that goes by when a cardiac arrest occurs, chance for survival decreases by 10 percent.”
Thus, it’s imperative to train and grant responsibility to as many people as possible, including student-athletes. In fact, students are a vital component to having a successful EAP. Students will be put in position to call 911, to meet the ambulance at a pre-determined access point, to locate the nearest AED, to make sure emersion tubs are filled for hot-weather practices, and for those who are trained, to assist with CPR. Coaches will identify students at the beginning of the season and prior to an emergency taking place. They will provide them with the details of the job they are assigned so they will be ready to assist in the event of an emergency.
“We have game plans for every sport, and for every opponent on our schedule,” Redman said. “But we don’t have a plan to save the life of a member of our team or someone attending a game at our school.
“This is about developing a quick and coordinated response to every emergency so we give someone in trouble a chance at survival, and then practicing it once or twice a season. We have ‘drop the dummy’ drills where we drop a dummy and evaluate how it went, and how everyone performed. In one scenario, it’s the coach that goes down, and then you have a group of 15- or 16-year-olds standing there. That’s why students have to take ownership of this, too.”
The key to an effective emergency action plan is to utilize and empower students in every sport and at every level to be a part of the response team. Following are brief descriptions of the teams.
The 911 Team
- Two students will call 911 from a pre-determined phone and provide the dispatcher with the location and details of the emergency.
- Two students will meet the ambulance at a pre-determined access point and take them to the victim.
- Two students will call the athletic trainer, if one is available, and the athletic administrator and alert them to the emergency.
The CPR Team
- The coach is the lead responder on this team and is responsible for attending to the victim and administering CPR, if necessary, until trained medical personnel arrive.
- One person is capable of providing effective CPR for approximately two minutes before the quality begins to diminish. Having several students trained and ready to administer CPR will save lives.
The AED Team
- Two students will retrieve the AED and take it to the victim.
- Two students will physically locate the athletic trainer, if one is available, and take him or her to the victim.
The Heat Stroke Team
- Two students identify locations of emersion tub, water source, ice source and ice towels.
- Two students prepare tub daily for practices and events.
For more information, visit anyonecansavealife.org or contact the MSHSL.