
Olympic Run Leads to Northern Michigan
July 8, 2013
By Rob Kaminski
MHSAA benchmarks editor
To a generation of sports fans, Lake Placid, NY, will always conjure images of the “Miracle on Ice” orchestrated by the 1980 US Olympic Hockey Team and the voice of Al Michaels counting down the seconds and asking, “Do you believe in miracles?”
Maureen Whidden grew up a sports fan in a sports household. She, too, has a memory of Lake Placid, but it’s unlike those of most other people in the world, let alone this country.
“Right from college I went to Lake Placid, NY, and was an intern for the Olympic Training Center, working operations and events,” she said. “I got to go down the bobsled run, which was awesome. We started from about halfway up and I clocked about 45 miles per hour. It was just cool.”
Now beginning her fourth year as athletic director at Houghton Lake High School, Whidden maintains a pace which on most days during the school year must feel like twice her speed down the icy track in Lake Placid.
A self-proclaimed gym rat, she wouldn’t have it any other way. Her father, Rick Radulski, was the varsity boys basketball coach at Utica High School. When she was not in the gym, she was, “watching game film with the guys. That’s how I grew up.”
After earning a master’s degree in sport administration from Central Michigan University, it was off to Lake Placid, and on the fast track – literally – to launching her career.
The unexpected bobsled run opened Whidden’s eyes in more ways than the obvious thrill of the moment.
“It was my introduction to non-traditional sports such as luge, skeleton; just awesome sports. Those athletes are so strong. Real power and strength athletes,” Whidden said.
Following her internship, Whidden was hired by USA Taekwondo in Colorado Springs, where she worked for a year and a half while in the process being exposed to yet another sport.
Her path then led to operations with the US Olympic Committee, working at the headquarters for three years. Whidden was involved with National Governing Bodies, coordinating events and processing athletes’ stays at the headquarters from start to finish.
Though vastly different than the sports she followed growing up, she could easily see a common thread in the people who participated.
“All athletes have the same goals and the same values; the same drive,” Whidden said. “Not all of them get the same publicity. Taekwondo, for instance, didn’t get the publicity that basketball or soccer got.”
It was that type of experience that helped in her transition to heading up a high school program of 15 sports, a couple of which were in their infancy for the 2012-13 school year. Whidden called upon her USOC experience as she welcomed bowling and cross country to Houghton Lake.
“Bringing new students into the athletic world, or exposing others to a new sport, really opened my eyes,” Whidden said. “On the bowling team we have 12 kids who may have never played another sport in their lives, and they just went to the Regionals. It’s not just mainstream sports – football, basketball, baseball – that can succeed .”
The two additional sports were a welcome addition to Whidden’s workload, at a school where 23 percent of the student body participates in at least one sport, and only 11.5 percent suit up in two different uniforms.
She wishes the numbers were higher, but several factors are at play for the Class B school of 468 students in one of Michigan’s prime resort towns – with the economy and funding posing the highest hurdles.
“We’re one of the poorest counties in the state of Michigan, based on average income,” Whidden said. “Our student count has dropped in recent years. People come here during peak seasons and support our businesses, and that’s great, but people aren’t moving here.”
Some, in fact, are moving away, which has left Whidden looking for football and boys basketball coaches in each of her three years.
Yet, if there’s one thing clear when meeting Whidden, the challenge is not too daunting. It is worth noting that the recent additions of bowling and cross country came to fruition through old school dedication and heart; the programs are self-funded, and the coaches are not paid.
Whidden knows all about paying dues. This is just her first year as a fulltime staffer at the high school, after starting as a half-time employee and then moving to three-quarters-time.
“Our community support has been the most amazing aspect of this job,” Whidden said. “We don’t have the budget to pay our event workers: ticket takers, announcers, scorebook ... anybody. But, I’m never scrambling to find workers. That’s amazing to me.”
Whidden often brings extra “volunteers” along – twin 5-year-olds, Troy and Blake – to afford them the same opportunities she had as a child and start them down the right track.
PHOTO: Houghton Lake athletic director Maureen Whidden stands in front of the press box at her school's football stadium. This fall, she'll begin her fourth year guiding the athletic programs.
This is the third installment of a series, "Career Paths," focusing on the unsung contributions of athletic directors. See below for earlier installments.

East Kentwood’s Brumels, Gull Lake’s Furlong, East Lansing’s Norris Selected for Bush Awards
By
Geoff Kimmerly
MHSAA.com senior editor
May 23, 2025
East Kentwood athletic director Blaine Brumels, Richland Gull Lake athletic director Karyn Furlong and East Lansing athletic director Nikki Norris are widely regarded as exemplary event hosts after decades of managing countless Michigan High School Athletic Association tournament competitions at their respective schools – and also thriving in leadership positions at the Finals championship level.
Their expertise in fulfilling this essential role in MHSAA postseason play is among several reasons Brumels, Furlong and Norris have been honored as the 2025 recipients of the MHSAA’s Allen W. Bush Award.
Al Bush served as executive director of the MHSAA for 10 years. The award honors individuals for past and continuing service to school athletics as a coach, administrator, official, trainer, doctor or member of the media. The award was developed to bring recognition to people who are giving and serving locally, regionally or statewide without a lot of attention. This is the 34th year of the award.
For 20 years, Brumels has directed the athletic department for what is currently the largest (by enrollment) school in the MHSAA high school membership with nearly 3,000 students and 30 varsity athletic teams. This is his 34th year total with Kentwood schools and 40th in education.
Brumels came to his longtime district after six years at Fremont, where he taught and coached track & field, football and junior varsity basketball. He spent his first year in Kentwood at the middle school level before moving to the high school as a teacher, and he later assisted in managing athletic events before eventually becoming the athletic director.
Under Brumels’ leadership, East Kentwood has hosted several MHSAA postseason events including Track & Field and Soccer Finals; this season’s Lower Peninsula Division 1 Track & Field Finals will be competed there on May 31. Brumels also has served on several MHSAA committees over his tenure, assisting with selection of basketball and volleyball sites, competitive cheer judges and annual awards. He was named the Regional 4 Athletic Director of the Year in 2016 by the Michigan Interscholastic Athletic Administrators Association (MIAAA).
Brumels has filled several more roles at East Kentwood, including as department chair and MEAP coordinator for mathematics, curriculum council representative, intramural and KIDS program director and senior class advisor, and he has also served on the board for Byron Center Christian School. Brumels earned his bachelor’s degree in mathematics with an emphasis on education from Hope College in 1985 and his master’s in educational leadership from Grand Valley State University in 1992.
“Blaine Brumels is a consummate professional who embraces the philosophy of educational athletics as well as any athletic director in the state – that sports can provide lifelong lessons whether students are state champions or role players on a team,” MHSAA Executive Director Mark Uyl said. “Blaine has been a significant part of passing on those lessons not just through athletics but in several roles as a champion of Kentwood Public Schools and loyal member of the Kentwood community for more than three decades.”
Furlong has served as athletic director at Richland Gull Lake High School for 11 years and has contributed to her district for nearly three decades, as she also served as varsity volleyball coach for 19 seasons before stepping down after the 2014 season.
As athletic director, Furlong has served on several MHSAA committees including those for officials and site selection for various sports, and she’s part of the administrative teams at the Girls Volleyball and Team Wrestling Finals. She’s currently serving as the MIAAA Region 5 representative, and she’s served as Southwestern Michigan Athletic Conference (SMAC) chairperson for volleyball, competitive cheer, golf, wrestling and basketball. Furlong was named Michigan Wrestling Coaches Athletic Director of the Year in 2023 and Region 5 Athletic Director of the Year by the MIAAA in 2024.
As a coach, Furlong was named Wolverine Conference Coach of the Year multiple seasons and twice Regional Coach of the Year by the Michigan Interscholastic Volleyball Coaches Association (MIVCA). She also has been a registered official the last two school years, currently in volleyball, cross country and track & field.
Prior to taking over at Gull Lake, Furlong served as director of volleyball for nearly 12 years at Courthouse Athletic Center in Kalamazoo and was an event coordinator for the Gull Lake athletic department for two years. She has helped coordinate youth wrestling and basketball programs in the Gull Lake community and worked with the Gull Lake Area Rotary on several events. She earned her bachelor’s degree in finance and business law in 1997 and master’s in sport and fitness administration management in 2003, both from Western Michigan University.
“Karyn Furlong genuinely cares about enriching her community and the kids growing up in Gull Lake. Whether it’s in the building of facilities or managing of programs or hiring of personnel, she always has the end goal of helping students in her school become better people,” Uyl said. “She’s also become a go-to voice in the athletic director community, especially in southwestern Michigan, on how to host events and provide great hospitality to visiting teams and their spectators. It’s that dedication and care that has made her an admired leader locally and across the state.”
Norris is completing her seventh year as athletic director at East Lansing High School after eight in that position for Corunna Public Schools. She previously taught for six years at Carson City-Crystal and then 11 at Corunna before taking over the Cavaliers’ athletic department during the summer of 2010. She also coached volleyball at multiple levels over more than 15 years including Corunna’s varsity for seven seasons over two tenures, and coached high school basketball for a combined eight years during her time at the two schools where she taught. Additionally, she has served as an MHSAA registered volleyball official for a total of 15 years.
Her schools have hosted various MHSAA Tournament events in multiple sports, and she’s served on every type of MHSAA Committee, providing input on a variety of sports and selection of tournament sites, officials and Scholar-Athlete Award honorees. She also annually contributes as a tournament administrator at the Girls Volleyball and Softball/Baseball/Girls Soccer Finals.
Norris served as MIAAA president in 2021 and 2022 and was named Region 7 Athletic Director of the Year in 2016. She has received “Certified Athletic Administrator” designation from the National Interscholastic Athletic Administrators Association (NIAAA) and was honored with the MHSAA Women In Sports Leadership Award in 2020.
A 1987 graduate of Ithaca High School, Norris received her bachelor’s degree in biology from Alma College and then earned master’s degrees in biological sciences from Michigan State University and educational leadership from American College of Education.
“Nikki Norris is the ultimate utility player in athletic administration. She knows the ins and outs of every sporting event and understands which problems are unique to high school athletics and how to solve them,” Uyl said. “She’s a school-first, sports-second type of athletic director who prioritizes the development of the whole student, and that philosophy and knowledge have made her very well-respected in her field.”
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.