Anytime, Anywhere
July 28, 2014
The MHSAA’s Coaches Advancement Program (CAP) is like no other high school level coaches education program in the US.
In an online world, including many other ways here at the MHSAA, CAP still trades purposefully in face-to-face learning; and the MHSAA Is committed to delivering sessions “anytime, anywhere” – any time a school, district, league or coaches association will sign up 20 coaches, the MHSAA will deliver one or more of the six CAP levels the group requests.
About 60 percent of those who complete CAP Levels 1 through 5 do so as a part of their course work at one of seven colleges or universities in Michigan (Central Michigan University, Kalamazoo Valley Community College, Lake Michigan Community College, Muskegon Community College, Northern Michigan University, Oakland County Community College and Western Michigan University).
The other 40 percent of those who complete CAP – and this will be a growing percentage – do so through sessions facilitated by a group of people who have committed many evenings and weekends to CAP’s “anytime, anywhere” approach to ongoing, adult education. During 2013-14, Jerry Haggerty, athletic director at Hamilton High School, led all presenters, teaching 25 sessions. Among other of the busiest presenters were Tony Moreno of Eastern Michigan University; retired athletic administrator Jim Feldkamp; Ken Mohney, athletic director at Mattawan; and Hally Yonko, athletic director at Ann Arbor-Gabriel Richard High School.
The leader of boundless energy and enthusiasm for CAP is MHSAA Assistant Director Kathy Vruggink Westdorp. In 2016-17, CAP Level 1 or 2 becomes a requirement for all persons hired for the first time at any MHSAA member school after July 31, 2016 as a high school varsity head coach. Kathy and a growing cadre of presenters are eagerly awaiting that challenge.
The team closed the 2013-14 school year by presenting eight levels of CAP at six different sites over six days, June 9-14, and then conducted CAP Levels 1, 2 and 3 on three consecutive days, June 19-21, at Clinton High School.
In Others’ Words
August 22, 2014
I’ve read and heard multiple times – so I’ve come to believe it’s at least partly true – that one of the techniques that marketing departments or agencies use when developing campaigns to promote a product or service is to look at it from the consumer’s, customer’s or client’s perspective.
The point is often brought home that if management would use this technique as much as marketers, then management would be more effective and would label itself, rather than marketers, as the “creative team.” It chafes me to hear a CEO say he or she wants to know what “creative” has to say about a sponsorship initiative before the CEO will offer an opinion.
Thinking about what our customers want doesn’t require that leaders suspend their personal beliefs or reverse experience-based opinions. It merely asks that we look at things from a different and sometimes even opposite point of view. And to be truly revealing, it asks that we try to put into words where other people stand on a particular topic.
It asks us to actually try to describe what our customers see from where they stand and what they say they want. For example, in our work, it would ask administrators to think about and actually describe what coaches want, and vice versa. And it asks both coaches and administrators to think about and put into their own words what student-athletes want, and what their parents want.
This has been an ongoing part of my life, provoked I suppose by my marriage of 42 years to a woman whose political views often point 180 degrees from my own. And this approach has been especially enlightening on school sports’ most troublesome topics, some of which we are tackling at this time, like ...
- Out-of-season coaching rules
- Junior high/middle school programming
- Health and safety mandates