Coaching Advancement
March 21, 2014
Over the past nine months we have marched down the field in our effort to enhance the health and safety preparation of those who coach school sports. There have been two big plays during this offensive drive.
Last May, the Representative Council adopted the requirement beginning in 2014-15 that all assistant and subvarsity high school coaches must complete the same rules/risk management session as high school varsity head coaches, or, in the alternative, complete one of several free, online health and safety programs posted for this purpose on MHSAA.com.
Last December, the Council adopted the requirement beginning in 2015-16 that all high school varsity head coaches must have current certification in CPR.
It’s my hope that we will not fumble now that we’re in the red zone, that we won’t drop the ball before crossing the goal line on this current health and safety drive focusing on enhanced preparation of coaches.
The next play the Representative Council is considering is to require that all persons hired for the first time at any MHSAA member high school as a varsity level head coach must have completed the Coaches Advancement Program Level 1 or 2.
More than 10,000 people already have done so; and other people who want to be high school varsity head coaches have more than two years to complete this requirement.
Finishing this drive won’t put Michigan’s high school coaching standards at the head of the class; but it will keep us in the classroom of best practices for coaches education. The standard of care is advancing nationwide and on all levels of sports.
The Social Setting
March 18, 2014
Between these headlines was one of more significance: Facebook announced that it would be paying $19 billion to purchase WhatsApp. Which means social media is here to stay. And everybody, including big time basketball coaches, needs to deal with it in better ways than merely blasting it and/or barring it.
What it means for an organization like mine is that everything we do needs to be considered in all the usual goals, objectives and strategies progressions, and that at least one progression must have social media as an outcome and almost all progressions must have social media as a tactic.
Just over a decade ago we realized that almost every task we have has an information technology component. We discovered we needed our IT staff in the room when new projects or protocols were being considered, when new policies were being developed, and when all sorts of problems were being addressed. Fail to involve IT personnel soon enough or at all, we learned, and failure of the enterprise was assured.
We are at the same point today with social media. If we neglect the social media component – fail to consider how to use it to the advantage of the project or fail to consider how adverse social media could doom the project – we operate with at least one hand tied behind our back.
Just as the IT staff have needed to be consulted, and listened to, in order for the enterprise to reach its potential, so must our social media staff have a seat at the table and a voice in the discussion of anything of consequence we might think we should do.
This is as true for nonprofit organizations as it is for profit, for small organizations and large, both private and public.