Fresh Air
June 30, 2014
On well over 300 of every 365 days each year I take a brisk early morning walk. One of the many things I’ve noticed over the years is how the smell of the exhaust of even a single passing automobile will stale the fresh air for several minutes after the vehicle is out of sight.
I’ve often thought there was a metaphor here that I could use in commenting on school sports; and my recent reading of Alistair MacLeod’s No Great Mischief gave shape to that thought when the novel’s central character said:
“. . . when we came to intersections, we would have to stop and then the blue whiteness of the exhaust would overtake us. We could see it and smell it. We thought we had left it behind us somewhere back on the road, but when we slowed down, it seemed to overtake and surround us.”
What we have in school sports that none of the so-called more “prestigious” brands of sports offer is fresh air. Purity. Wholesomeness.
This is our trump card, our ace-in-the-hole.
We lack the resources to compete on a marketing or promotional level with college and professional sports; and we look foolish and waste resources when we try.
But when we focus on local rivalries between nearby opponents – complete with pep bands and marching bands, fully-clad cheerleaders, pep assemblies, letter jackets and Homecoming parades and dances – we play to our strength. We’re local, amateur and just a touch corny. Charming is a better word.
As we travel in this direction, the air is clean and fresh. As we slow or even stop at the intersection of other choices, we will smell the foulness in the air and know immediately that the only course for educational athletics is the road we’re already on.
BOTF x 2
April 5, 2013
“Battle of the Fans,” an idea of the MHSAA Student Advisory Council, is one of the best ideas to ever flow from the MHSAA. It has provided a new way of promoting one of the oldest, and most important, defining features of school sports. That’s sportsmanship.
Where schools have participated in BOTF, attending school sports events is becoming cool again. Crowds are larger and more positive. Students and administrators are having positive discussions about sportsmanship. Media are reporting on the positive changes they are seeing.
Take a look on MHSAA.com at the videos submitted by 27 schools this year to enter the second BOTF competition. Look at the videos prepared for the five finalists after the MHSAA’s onsite visit.
Spectator stands are filled with students – happy, engaged, energetic, cheering students. Exactly what we want in school sports; exactly what is missing from other youth sports programs.
It’s our advantage – energized students, cheerleaders, pep bands, marching bands and mascots. It’s what we have and what the AAU doesn’t have; what US Soccer Development Academies don’t have; what club volleyball lacks and what travel ice hockey is missing.
Using YouTube and Facebook, BOTF is a new way to present and an energetic way to promote school sports that is local, student-centered, high spirited and highly sportsmanlike.
Congratulations to our two winners so far – Frankenmuth in 2012 and Buchanan in 2013.