Jousting at Windmills

July 19, 2012

Charles Barkley uttered famously last month that the worst thing that ever happened to basketball was the AAU.

While it doesn’t all occur under the Amateur Athletic Union’s banner, Mr. Barkley is not the first “authority” to offer such a brash opinion and to blame the AAU for much of what is bad about the current state of non-school basketball, where street agents and shoe companies corrupt children and their coaches, and where basketball is played with little emphasis on fundamental skills and team play.

Certainly, there are others to blame, including all who have made college and professional basketball a business lucrative enough to encourage excesses and unethical practices.  And all of this is bigger than any one state high school athletic association can change.

Nevertheless, the MHSAA is in its fourth year of quixotic jousting with the monster about which so many have been complaining so long.

Tomorrow for boys, and then eight days later for girls (July 26), the MHSAA is teaming up again with the Basketball Coaches Association of Michigan (BCAM) to provide Reaching Higher, “an advance placement course” for students who have both the interest and potential to participate in college basketball on some level.

Through Reaching Higher we intend for players and parents to gain greater appreciation for the rules and realities of the college recruitment process and for what it takes both academically and athletically to qualify for and succeed in intercollegiate basketball.

 Click here to view the details.

Membership Growth

September 19, 2014

My last posting addressed the need for the Michigan High School Athletic Association to act like a member-based organization even though MHSAA membership is free and member-based revenue does not contribute to the MHSAA’s fiscal well-being. I cited the need to apply membership recruitment and retention principles as we work to attract and hold registered contest officials.

I might also have cited our need to attract and hold junior high/middle school members. While the MHSAA’s membership includes most of Michigan’s public and nonpublic high schools, fewer than half the state’s junior high/middle schools are MHSAA members.

We know the reason that most of the non-member schools at this level do not join the MHSAA is that they want to do their own thing – make their own rules – and they do not see enough benefit in MHSAA membership to overcome the advantages of their local autonomy.

They want to schedule more contests and/or sponsor longer seasons than is permitted by MHSAA rules. They are not much concerned with consistent application of playing rules, eligibility rules and limits of competition, which MHSAA membership requires. They are not much concerned with providing MHSAA-registered officials for their contests or MHSAA-purchased catastrophic accident medical insurance for their student-athletes.

There is no revenue incentive for the MHSAA to try to change these attitudes; but actually, the reasons for the MHSAA to do so are more important than money. In fact, the future of high school athletics depends more on what is happening today at the junior high/middle school level than at the high school level.

The less connected that junior high/middle school level programs are to high school programs today, the more problems the high school programs will have tomorrow – including controversies over conduct, confusion over eligibility and problems related to disconnected policies, procedures, philosophies and perspectives.

The MHSAA will serve school sports in Michigan best if it makes recruitment and retention of junior high/middle schools one of its highest priorities, and serves those schools with what the students and parents at that level want – which is, in fact, more school-sponsored competition, some even resulting in MHSAA-sponsored regional tournaments. Of course, both membership and tournament entry would be free of charge.

Just like most member organizations which need to look constantly for new, younger members, the enterprise of high school sports needs to be recruiting new schools which serve younger grades. It may not just be a matter of growth; it may be a matter of survival.