The Social Setting
March 18, 2014
Between these headlines was one of more significance: Facebook announced that it would be paying $19 billion to purchase WhatsApp. Which means social media is here to stay. And everybody, including big time basketball coaches, needs to deal with it in better ways than merely blasting it and/or barring it.
What it means for an organization like mine is that everything we do needs to be considered in all the usual goals, objectives and strategies progressions, and that at least one progression must have social media as an outcome and almost all progressions must have social media as a tactic.
Just over a decade ago we realized that almost every task we have has an information technology component. We discovered we needed our IT staff in the room when new projects or protocols were being considered, when new policies were being developed, and when all sorts of problems were being addressed. Fail to involve IT personnel soon enough or at all, we learned, and failure of the enterprise was assured.
We are at the same point today with social media. If we neglect the social media component – fail to consider how to use it to the advantage of the project or fail to consider how adverse social media could doom the project – we operate with at least one hand tied behind our back.
Just as the IT staff have needed to be consulted, and listened to, in order for the enterprise to reach its potential, so must our social media staff have a seat at the table and a voice in the discussion of anything of consequence we might think we should do.
This is as true for nonprofit organizations as it is for profit, for small organizations and large, both private and public.
Sportsmanship To Citizenship
March 18, 2016
Given the current presidential campaign, what does it really mean to be “politically correct” these days?
Earlier this winter, almost everybody badly overreacted when a neighboring high school athletic association dared to describe cheers that should be avoided in school sports. Their efforts to maintain a positive and educational environment in school sports in that state were praiseworthy, no matter how unfairly persecuted that association was.
More recently, from another neighboring state, word has reached us of spectator cheers that are routinely hostile and sometimes racially charged. Combining this news with the daily barrage of uncivil campaign rhetoric reminded me that efforts to guide spectators toward greater civility are not only praiseworthy; they have never been more necessary.
I have often maintained that good sportsmanship is a precursor to good citizenship; and that we can predict the quality of citizenship in our nation by the standards of sportsmanship in our schools. One of the many ways we can return civility to politics is to insist upon improved sportsmanship in athletics ... even if it seems old fashioned, out of date or politically incorrect.