Logo

Stay Tuned

September 17, 2013

The 2012 MHSAA Update Meeting Opinion Poll revealed a lack of support for eliminating rules that restrict live video broadcasts of member schools’ regular-season contests.

That’s okay.  Unrestricted video broadcasting could adversely change the look and nature of educational athletics. Going slow may be going smart.

However, in the long term, we think we can manage live video broadcasts – even of some regular-season events – if we do two things:  (1) control the platform, and (2) charge for the product.

  • If we control the platform, and thus the brand and content, we control the look and feel. And we protect the message of high school sports.

  • If viewers pay to view the content through a subscription fee, we preserve the revenue from contest ticket sales and participate in the monetization of the video productions of those contests.

“Television” is rarely free to viewers today. Ninety percent of people who watch video broadcasts of sporting events today pay for that privilege through the basic package or add-ons of their monthly bill from a local cable provider or national satellite TV company. Many 20- and 30-somethings have cut the cable cord for television and access video programming from the Internet, paying for the specific events or packages they wish to watch.

With all this in mind, we are engaged with two video broadcasting initiatives.

The first is expansion of the School Broadcasting Program.  We are breathing new life into this four-year-old program during 2013-14 by providing more on-the-ground support. MHSAA staff is monitoring program quality, and we are designing educational and awards programs that will further distinguish this program from all other school broadcasting options. There is now an option for live broadcasts through a pay-for-viewing subscription model. Read more about the SBP here.

The second, newer initiative is the launch of the NFHS Network which has the potential to aggregate the state-by-state video broadcasts of high school athletic association tournament events across the US.  In total, this dwarfs the online football programming potential of the NFL or the online basketball programming potential of the NBA. And with many thousands of other events in dozens of other tournaments, there is more than enough content to populate a compelling digital network that is a safe and reliable platform for educational athletics. Read more about the NFHS Network here.

Neither of these initiatives is easy; if they were, they would have been attempted and accomplished years ago.  Each has some risks, as do most projects of real significance. The MHSAA is invested in making both successful for those who participate in and follow school sports in Michigan.

Supporting Sports Officials

February 20, 2015

There recently has been some criticism that the MHSAA hasn’t “had the backs” of sports officials regarding a proposal for a new state law.

To make a difference of opinion about legislative strategy the litmus test of MHSAA support for officials is misguided at best and manipulative at worst.

Moreover, from the standpoint of coaches and spectators, the MHSAA is much too ready to support officials, even when officials misapply a game rule or misjudge a contest situation. That we always back officials, even when they are wrong, is a criticism that resonates with the public far more than the recent, rare criticism that we don’t have officials’ backs on a piece of legislation that we believe lacks merit.

Despite the hype and hope, there are two things the proposed legislation will not do: 

First, additional legal sanctions will not dissuade someone who has momentarily lost his or her mind to pause and think, “Oh yeah, If I slug this person, there’s an extra penalty.” There is no evidence that such legislation works as a deterrent to emotional outbursts.

Second, putting such legislation on the books will not improve sportsmanship on the front lines. Such laws are empty words; improving sportsmanship is year-round, grassroots work of real substance.

Because our energies are invested in the ongoing work of improving sportsmanship in interscholastic athletics’ special niche in the world of sports, the MHSAA has been known nationwide for several decades as a high school association with great passion for good sportsmanship and innovative programs to improve sportsmanship.

This week alone we have thousands of students and others voluntarily watching videos promoting school spirit and good sportsmanship as the fourth annual “Battle of the Fans” concludes. This program, born in Michigan, is now spreading to our counterpart organizations across the U.S.

This week, and almost every week, we have staff traveling “anytime, anywhere” to deliver face-to-face education to groups of high school coaches who, more than anyone else, influence the behaviors of both players and spectators.

Through the years, we have promoted sportsmanship with audio and video and print promotions. We’ve conducted statewide, league and local sportsmanship summits as well as team captain and student leadership workshops. We have rewarded good sportsmanship, and penalized bad.

The MHSAA’s Constitution requires every member school to adopt a code of good sportsmanship for its athletes, coaches and spectators, an educational program to promote good sportsmanship, and a system of progressive discipline for failure to behave according to the code of good sportsmanship. A condition of MHSAA membership is to demonstrate that those requirements are being met.

Time and money spent on real solutions, not symbolism, is the MHSAA’s approach to creating and maintaining a higher level of sportsmanship. And it’s the best way for the MHSAA to demonstrate its ongoing support for contest officials.