Wise Words for Coaches New (and Old)
September 13, 2013
By Geoff Kimmerly
Second Half editor
Every fall brings a new beginning for those who live by the high school calendar. And among those experiencing a new start are first-year high school coaches eager to begin their careers in educational athletics.
But what knowledge do they bring into their first coaching jobs? Most if not all played at the high school level, and many played at the college level as well. Some have served as assistants or coached youth teams. But high school coaching comes with its own set of challenges requiring an advanced set of skills – skills that are passed on annually as part of the Michigan High School Athletic Association’s Coaches Advancement Program.
To assist in giving some of our new coaches a running start, we tapped into the knowledge of three of our Coaches Advancement Program instructors for advice they give those just starting out:
Jean LaClair began this fall 12th in MHSAA volleyball history with 861 wins since becoming a varsity head coach in 1987. She’s coached at Midland Dow, Pinconning and currently Bronson, where she’s also the athletic director and an assistant principal. She’s also served as an MHSAA official and contributed to the Women in Sports Leadership porgram.
Ken Semelsberger is a recent inductee into the Michigan High School Football Coaches Hall of Fame and spent 33 years at Port Huron High School as a coach and athletic administrator. He also coached football at Detroit Servite and has led teams in basketball, softball and baseball. Semelsberger returned to the Port Huron sideline four seasons ago as the varsity’s line coach.
Penny Allen-Cook currently is an athletic consultant and in her fourth season coaching the Freeland varsity volleyball team. She also coached volleyball at Alma College, and is a former assistant commissioner of the Great Lakes Intercollegiate Athletic Conference. She served as an assistant athletic director at Alma College and director of compliance at Saginaw Valley State University.
All were asked the following questions during separate interviews. But not surprisingly, some of their answers were similar – especially those that emphasized dealing with parental pressures and why they as coaches continue to return to the sideline every year.
Many of their answers also segued well into each other, so we’ve blended them for one longer conversation filled with wisdom beneficial to new and veteran coaches alike.
What do you tell those who are interested in becoming high school coaches?
Semelsberger: “Basically, it’s one of the most fulfilling things you’ll ever do. And it’s also one of the hardest things you’ll ever do. I try to explain that it’s not just about going to practice and coaching kids today. That’s the easy part. It’s also preparing for practice, (gaining) the knowledge of what to do in certain situations from the game itself all the way to training procedures, injury procedures and liability issues. That’s all part of the coaching realm.”
LaClair: “My biggest concern with young coaches is them getting driven out by parents really early. You’ve got to have thick skin, and you’ve got to have great relationships with parents. You can’t be afraid to talk to parents.”
Allen-Cook: “Certainly to coach is an extremely rewarding thing to do. But you can’t get into it for the money. You get into it for the things that last for a lifetime. My first year I started coaching was back in 1986, and I’ve kept in touch with those kids. (Coaching) can’t be for money or wins and losses, but the differences you make in lives.”
Semelsberger: “Probably not until after the first year do you realize all that’s entailed in coaching. (Coaches) say, ‘Once I really got into and do it, after the first time, it was a lot more than I thought.’ They say, 'What can you tell me to help me?'”
How do you encourage coaches who have become frustrated with the profession?
Allen-Cook: “It’s easier to get discouraged nowadays more than it used to be, and a common thing that discourages is the parent involvement is at a different level than it ever was 20 years ago. The key is to remember, and it’s hard for young coaches who aren't parents, but you tell them to step back and imagine what it feels like if you were the parent.”
LaClair: “I do try to get all young coaches a mentor, someone to talk with. We all get frustrated; we all have to vent, and we need the right person to talk it through with and come up with alternative ways (of dealing with situations).”
Semelsberger: “The one thing I tell them is to remember that what’s most important out there is how they influence athletes. I want to see them doing positive things with our athletes, stressing grades and sportsmanship. I hired a hockey coach once, and I told him to clean up the program. I don’t care if you win; I want our grades to be good, community involvement, and the wins and losses will come. If you stay with it, hang in there, it will come.”
Allen-Cook: “If they approach things the right way, in as few years as four or five, if they stick it out, they’ll learn the positives outweigh the negatives. I’m always encouraging them to stick it out a few more years until they can figure out their true philosophy, why they want to coach.”
What specific situations do you tell new coaches to prepare for, and how?
LaClair: “For me as a coach, the parent/athlete meeting is mandatory. If a parent comes to me with a question during the year, I say, ‘Do you remember the parent/athlete meeting? We discussed that.’ It sets the tone and tells parents how proactive you are as a person, how organized and prepared you are.”
Semelsberger: “When you’re not coaching, when you’re sitting in the stands, the parents are friendly. But once you’re on the sideline, now you’re the coach, and that changes the dynamic of the relationship dramatically. I explain to (coaches) that my philosophy is I’m dealing with parents’ most precious item. You want to treat each one of those children like you’d want your kids to be treated. You don’t have to play everyone all the time, but treat (athletes) with respect, talk to them and let them know what’s going on, why a kid isn't playing, so the kid has an idea what’s going on.”
Allen-Cook: “One of the best defenses is to be a student of whatever the game is they’re coaching so they can be seen as an expert all the time. Show it by going to clinics, reading up on things, and coming to practice with a true plan of what you’re doing every day. Parents are less likely to question if you know what you’re doing and they can see you’re a true student of the game and come every day prepared.”
LaClair: “Time management is critical. Especially for me, you need to have good practice plans, well thought out in advance so kids aren't standing around at all.”
Semelsberger: “Sometimes I tell (coaches) about reporters if the sport has a lot of reporters; always be positive, don’t be negative. ... (Also) I make sure they understand and follow the rules. Academics are the most important thing, so make sure every kid is eligible. And I tell them the most important people are secretaries and custodians. Get them on your side, and they’ll do anything for you.”
What advice do you offer coaches who also are balancing teaching or other jobs at the school?
LaClair: “Just over half of my (teachers are coaches), and that’s great. You can build a different type of relationship.”
Semelsberger: “Their number one job is being a teacher, and that’s always been the number one job. They can’t let the fact they coach take away from that. Classes are number one, and coaching comes after that.”
LaClair: “You have to think days and weeks ahead. I tell coaches who are also teachers that the weekends and a lot of Sundays are going to be for making lesson plans for the week, practice plans for the week. Then all they have to do is tweak them. Have a good plan and all you have to do is tweak, and you don’t have to do that for two hours on a Thursday night.”
Allen-Cook: “It’s a neat experience to be able to teach in other realms (like athletics). Unfortunately there are less and less teacher coaches.”
What keeps you coming back to coaching?
LaClair: “The kids. A lot of people think social media is an evil beast, and it can be. But what I love about it is I've been coaching a long time and I can keep up with former athletes all over the country, see baby pictures, things I wouldn't be able to do without social media.”
Allen-Cook: “I think once you’re a coach, you’re always a coach. It’s tough to get out of your blood. I enjoy the interaction with the young people. I’m an independent contractor now (Allen-Cook also has taught) so I have little interaction with student athletes anymore. It feels rewarding that in some way I’m having a positive impact.”
Semelsberger: “The kids, the athletes, just to watch them develop as human beings. We work hard with on our athletes being leaders in the (school) building; the first day of school our senior and junior football players were helping out the freshmen. If a kid was scared or something, trying to get where they needed to go, we had jerseys on and they knew if they saw a kid with a jersey on they could ask for help. To see those kids take on those roles ... I love watching the ninth graders come in as scared little kids and watch them leave as confident seniors going on to college or work or whatever they’ll do.”

PHOTOS: (Top) Penny Allen-Cook (second from left, back row) and her Freeland volleyball team celebrate last season's Class B District championship. (Click to see more from High School Sports Scene.) (Below) Bronson volleyball coach Jean LaClair speaks with some her players during one of her more than 1,000 games as a varsity head coach. (Photo courtesy of the Sturgis Journal.)
MHSA(Q&)A: Gibraltar Carlson cheer coach Christina Wilson
February 17, 2012
After cheering through middle and high school, Gibraltar Carlson competitive cheer coach Christina Wilson started coaching the Marauders’ middle school team the season after she graduated from Carlson High in 2001. She took over the varsity team in 2007 – and has accomplished in a short time what many coaches hope for over decades.
Carlson has won three of the last four MHSAA Division 2 championships – also finishing runner-up in 2010 – and is ranked No. 1 in its division heading into District competition this weekend. The Marauders have had a strong program throughout the history of competitive cheer as an MHSAA sport – they won the Class B championship in 1995 under Pat Christiansen and finished runners-up three straight seasons after that – but are on a run unequaled over the last five seasons.
Bowling Green, Eastern Michigan and Oakland’s cheer teams now boast former Carlson athletes, and all of this success could be just the start – Wilson may have accomplished a lot early in her career, but she said she hopes to keep the Marauders rolling for years to come.
What kind of things did you learn from your high school coach that you still teach today?
As soon as I started coaching middle school – we also got a new coach at the varsity level as well, so we had new coaching throughout the program at that time – I took and got the resources from our former coach in ’95 (Pat Christiansen) and started using all her resources. Everything she implemented and used for her teams, I took and continue to use today
Her daughter (Tami) coached with her in ’95 when we won the state championship, and she recently came back in 2010 as one of our assistants. She brought back that mentality of ’95 of working hard … the harder the practices the more successful you’ll be … make practices count enough so on Saturdays you can be as prepared as you can be … and the importance of making of making good decisions, in practice and outside sports as well.
Your program had success previously. But what happened to take Gibraltar Carlson to the next level?
I started coaching middle school, and by the time I moved up to varsity all (my) rules and procedures, the kids were used to it and it was (the same) throughout the program. It was becoming a program-wide thing to become excellent. It wasn’t just team by team, and I think that helped. We hold our kids to really high standards, and we’re expected to reach our goals and expectations.
What is the one big thing your athletes take away after four years of being part of your program?
We have the mementos and the championship rings and those things. But I think it’s a sense of pride. It gives them a sense of self. They know they can have goals, and if they work hard they can achieve those goals. If they put their minds to something, it’s something they can grasp if they work hard. I think that whole mentality of working hard, pursuing goals and teamwork is instilled right from the get-go, and something they take with them when they leave the program.
How do you stay ahead of the competition?
It’s not easy. We go to several camps; there’s a champion cheerleading camp we go to every summer. We work with college teams too; they come and show us things they do and teach us things. We take some kids every once in a while to out-of-state clinics (Kentucky, Bowling Green, etc.). We really try a diversity of things to get the girls out there and experiencing things. The techniques and ideas, it’s all about seeing something and then adding that to imagination to come up with whatever knows what.
Why are your teams so consistent?
We hold them to high expectations. We have gymnastics classes that they regularly attend, and on their own they go to the gymnastics facility once or twice a week extra on top of that to stay on top of their skills stay among the best athletes in state. One thing we do every year is we create a huge goal board. What we do after we start competing, is every Monday we check off what we’ve completed on the goal board. It’s not just a mental aspect, but it’s visual. Every week focus on something we try to achieve.
What do you enjoy most about coaching?
I love working with the kids. They’re funny. Practice is something new every day; you never know what you’re going to get. It’s so much fun. (And) competing is fun. I like the aspect of competition, the intensity of it. That’s lots of fun too. Winning is fun.
This is the sport Gibraltar Carlson has become known for, the one in which it’s had the most success lately.
It’s starting to grow. People look at cheerleading like, “Oh, it’s cheerleading.” We are definitely gaining the respect of other coaches and other programs, other sports and teachers and the student body. The really cool thing is when people start to look at the sport and realize how physically demanding it is. It makes us feel good to hear when other coaches say they think maybe the cheerleaders might be some of the best athletes in this school.
PHOTO from last season's MHSAA Division 2 Final at the Grand Rapids DeltaPlex.