Jackson Area Efforts Net New Officials
February 16, 2016
By Geoff Kimmerly
Second Half editor
Recruitment of new high school officials to eventually take the reins from those currently conducting MHSAA events is a challenge faced all over Michigan.
The Jackson Area Officials Association is working to restock its ranks by recruiting directly from local schools and developing them with help from veteran mentors.
Eight new officials – ages 15 to 24 – who worked a series of youth and middle school games together earlier this month, are among those who have been introduced through a program that begins with a meeting at the end of the high school basketball season between JAOA official Bill Walker and local athletic directors, coaches, fellow officials and other young adults he’s made contact with over the course of a season. From that meeting, Walker builds a list of potential candidates to become officials and then invites them to the annual JAOA Legacy Camp in June.
The camp includes two days of scrimmages between local teams, plus classroom and mechanics teaching. Similar to the MHSAA Legacy program, new officials are paired with veterans, and clinicians evaluate their work during scrimmage play. Walker then keeps in touch with the new officials during the rest of the summer, plugging them in for local youth tournaments and scrimmages, and uses as many as possible while assigning officials for youth tournaments over the winter.
All eight officials who worked the event this month are part of the JAOA legacy partnering, and some of the group already are working games at the junior varsity level – with one, a 19-year-old, recently completing his first varsity game. They come from a variety of Jackson-area schools – Parma Western, Napoleon, Jackson Christian, Michigan Center, Concord and East Jackson. Walker said the recruiting effort has a 60 percent success rate so far. (This June’s legacy camp will be the third.)
“By next season, all (eight) will be official MHSAA registered officials,” he said, noting most currently are registered. “It’s great to have these schools support this program. We all benefit from added, good officiating.”
Passing it forward
Our Battle of the Fans trip to Charlotte on Friday included a conversation about a Feb. 2 game between the Orioles and Mason, which has a pair of athletes fighting cancer. The Charlotte student section dressed in blue that night in support of junior Storm Miller, and during halftime passed buckets to raise money for Miller’s GoFundMe account set up to help pay for his care.
Mason, in turn, provided support Friday to an Owosso alum, 2012 graduate Cody Greger, who remains hospitalized at University of Michigan’s hospital with injuries sustained during a house fire in November. Fans and students collected donations to assist Greger’s family with his care.
“This event was yet another example of the values that school sports teach young people,” Owosso athletic director Dallas Lintner wrote on the school’s website. “And it stands as a testament of the integrity of the young adults that represent our schools and the (Capital Area Activities Conference.)."
100 years of hoops
A decade before the formation of the Michigan High School Athletic Association, Eastern Michigan University – then known as Michigan State Normal College – hosted what is believed to be the first organized high school basketball tournament in state history.
EMU will celebrate this anniversary Saturday in conjunction with the Eagles men’s basketball game against Toledo. Game time is noon at EMU’s Convocation Center, and during a break in play the athletic department will recognize the 12 schools that took part in that 1916 tournament – Marine City, Dundee, Milan, Mancelona, Farmington, Elkton, Royal Oak, Middleville, Lansing, Mount Clemens, Wayne and Saline.
More history, courtesy of EMU:
The game of basketball was developed by James Naismith in 1891 at Springfield College in Massachusetts. As a means of promoting the game throughout the country, physical education professor and EMU's first athletic director Wilber Bowen asked his good friend Naismith to bring the game to the Michigan State Normal College (now known as Eastern Michigan University).
The first basketball game west of the Allegheny Mountains was played at Michigan Normal in 1894 to recognize the new physical education program and to dedicate the new gymnasium on campus.
Then in 1916, Bowen, along with instructors Elmer Mitchell and Lloyd Olds (who was also credited with the introduction of the striped referee jersey), organized the first high school basketball tournament in Michigan. A total of 300 invitations were sent out to all Class B schools in the state. Twelve schools responded, and the first high school boys tournament was held on the Ypsilanti-based campus on March 23-25, 1916.
Entrance to the tournament was free and (the event was) played at the Michigan State Normal School Gymnasium. However, expenses related to transportation, room, and board had to be provided by the participating schools. The MSNC's Physical Education Department made it easier for schools to participate by making arrangements with local residents to provide food at 20 to 25 cents a meal and lodging at 25 cents a night for each player.
That first tournament saw Marine City defeat Dundee in the championship game, 23-22.
The winning team was awarded a silver shield mounted on an oak base. Second prize was a silver cup, and the third place team received a banner. Individual participation awards to all players were also provided. The Ypsilanti Press at the time felt the Normal School "went first class with the awards."
For tickets to Saturday’s game and event, which will be followed by the EMU women’s team taking on Northern Illinois, call the EMU Ticket Office at (734) 487-2282 or visit EMUEagles.com/tickets.
Following up
• Second Half’s Chip Mundy this fall wrote a story on the emergence of Ida’s football team on the way to making the Division 5 Semifinals and finishing its best season ever. A theme of that story was Ida’s philosophy of building “brick by brick,” coined by defensive line coach Gary Deland, who himself was building back after emergency triple-bypass heart surgery.
“From that very first practice in the summer to the last game as a senior, everything is built brick by brick,” Deland said for that story. “I can draw a correlation between that and my recovery, what I’ve gone through. It’s the same thing. It’s brick by brick.”
Kim Farver sent along this photo of Deland holding up a brick after the team’s 43-20 Regional Final win over Buchanan.
• We released the last batch of this year’s MHSAA-Farm Bureau Insurance Scholar-Athlete Award winners today, and one of the highlights during the 27 years of the contest came two years ago when we caught up with some of our winners from the first 25 years – including Bloomfield Hills Cranbrook-Kingswood’s Abby Cohen, who has gone on to co-found a company and help develop a smartphone application, Wing, to help asthma patients monitor their lung function.
Here’s a look at a video describing the technology she’s helped create:
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)