Keep on Coaching
February 1, 2013
By Geoff Kimmerly
Second Half editor
A few weeks ago, I finally got my first chance this season to watch a friend coach his basketball team. After guiding some others at the lower levels, this is his first time running the varsity – something he wasn't sure he wanted to do with a 1-year-old just learning to walk, but a challenge he ended up taking on to the benefit of all those involved.
Simply put, he’s good. I've seen a lot of teams and a lot of coaches over the past 15 years, and although I wouldn't know much of what to do if I were walking the sideline, I felt pretty qualified in telling him I was impressed – even if he didn't buy that I was offering an unbiased opinion. The best news is he’s gone from not sure about this a few months ago to talking about next season.
We know, at least anecdotally, that coaching continues to get more challenging. The time commitment has grown substantially to make running a program a year-round endeavor in a lot of sports at a lot of schools.
That commitment – especially for coaches with children of their own – was a main reason referred to in a New Haven Post-Chronicle story Saturday that noted 23 football coaching openings in Connecticut at one point this offseason. That state has 146 football teams – meaning roughly 15 percent will have new leaders this fall.
And that got me thinking about my friend, about how glad I am he’s given this a shot, and how I've seen so many others either not do so, or not stick around long despite having some pretty nice success.
A study published last winter in Interscholastic Athletic Administration magazine – a product of the National Interscholastic Athletic Administrators Association – noted some predictable results of a study that sought to determine the biggest challenges faced by first-year high school coaches.
The toughest according to the study was balancing the demands of coaching and teaching, experienced by nearly half the respondents – 98 percent of which coached high school teams and 81 percent of which are teachers.
The next six reasons all were noted by at least 30 percent of those in the study – personal fatigue, securing community support, securing and caring for facilities and equipment, parental contact, keeping non-starting players motivated, dealing with schedule interruptions and motivating athletes to achieve consistent, peak performance.
Nothing there is earth-shaking, and most if not all of these challenges are faced by high school coaches regardless of how long they've been in the field. But I got a little more perspective from some of the 32 items that ranked as least challenging to the first-year leaders – keeping in compliance with state and league regulations, dealing with substance abuse issues, teaching sport skills and creating a positive team atmosphere – things that seem most important, and yet appear to be easiest to do. I’m not sure what that tells us – but I think it tells us something.
Click to check out the entire three-page breakdown of the study, plus the researchers’ recommendations to remedy some of what first-year coaches face.
Giving back to Saginaw
I love reading about high-level athletes – like a star-studded group of alums from Saginaw – giving back to where they got their starts.
Pittsburgh Steelers star LaMarr Woodley made a big impact before the start of this school year by donating $60,000 to cover all participation fees for athletes in his former school district. The Saginaw News’ Hugh Bernreuter writes today about how Woodley (Saginaw High), the Philadelphia 76ers’ Jason Richardson (Saginaw Arthur Hill) and former Oakland Raiders standout Stu Schweigert (Saginaw Heritage) have combined to give more than $865,000 back to their home communities.
Bernreuter also mentions the non-monetary contributions of the Golden State Warriors’ Draymond Green (Saginaw High) and former Indianapolis Colts receiver Blair White (Saginaw Nouvel).
Click to read more about it.
Quote(s) of the Week
While rifling through more papers on my desk, I found an article from the Washington Post from Sept. 2011 titled “How high school sports save our schools.” I was drawn to it in part because I spent more than a decade in a newsroom, and it was a piece by a reporter covering education who instead of reporting on school boards and the like, delved into the importance of interscholastic athletics to education as a whole.
He spoke of how participation continues to grow even as resources dwindle, and of data supporting that extracurriculars like sports are more effective than academic classes in teaching leadership, teamwork, time management and “other skills crucial for success in the workplace.” Later, he mentioned a study noting that those who participate in extracurriculars earned more a decade later.
Click here to read the entre piece. These passages struck me most.
“Coaches might be the only faculty members still allowed by our culture and educational practice to get tough with students not making the proper effort. They have the advantage of teaching what are essentially elective non-credit courses. They can insist on standards of behavior that classroom teachers often cannot enforce because the stakes of dismissing or letting students drop their courses are too high. …
“Students do better in activities they choose. If we provide more of them, led by committed adults … that can make a difference. We know the bad news about education. Dropout rates are high. Achievement scores are stagnant. But sports participation is going up, despite pressure to cut it back. Let’s cheer about that and look for a way to draw in more students.”
Gordon to Receive MHSAA Hampton Award for Championing Unified Sports
By
Geoff Kimmerly
MHSAA.com senior editor
February 11, 2026
As athletic director at Novi High School a decade ago, Brian Gordon helped Michigan become a national leader in growing Special Olympics Unified Sports for students with intellectual disabilities. Nearly three years after retiring from school administration, he remains an impassioned advocate helping schools all over the state add these inclusive programs to their athletic offerings.
To recognize his pioneering and now continuing work in expanding these opportunities across the state, Gordon has been selected as the recipient of this year’s Nate Hampton Champion of Progress in Athletics Award by the Michigan High School Athletic Association.
The Hampton Award was created by the MHSAA’s Representative Council to honor Nate Hampton, who retired in 2021 after serving in education and educational athletics for 50 years, including the last 32 as an MHSAA assistant director. Honorees have championed the promotion and advancement of opportunities for women, minorities and other underrepresented groups within interscholastic athletics, while serving as an administrator, coach, official, educator or school sports leader in Michigan.
Gordon will receive the Hampton Award during the Michigan Interscholastic Athletic Administrators Association (MIAAA) annual conference, March 13-16 in Traverse City.
“To me, (Unified Sports) is absolutely the purest form of sport – what you’re supposed to get out of participating in athletics. Kids that participate in this program get every bit of that – teamwork, camaraderie, adversity, how to win, how to lose, being part of something bigger than yourself. It was, to me, just so impactful,” Gordon said. “The whole idea of more kids being involved in their athletic program, where they have the opportunity to play in front of their parents, being members of an athletic department at their school, to me was just incredible. … And the life lessons that kids learn, families learn, you can’t even measure them.
“It’s just a great, positive experience – for everyone.”
Gordon began his professional career in educational athletics in 1990 as a physical education and health teacher for Royal Oak Schools, and moved into his first athletic director/assistant principal role at Royal Oak in 2010. He left to become the director of athletic and physical education at Novi High School in 2012, retired from Novi at the end of the 2020-21 school year but then returned to Royal Oak as athletic director the following fall for two more years.
Unified Sports pair students with and without intellectual disabilities as teammates for training and competition. While at Novi, Gordon and Brighton athletic director John Thompson were inspired to bring Unified Sports not only to their schools, but to the Kensington Lakes Activities Association as a whole – and during the 2015-16 school year their schools were joined by Northville, Howell and Hartland in offering Unified teams, with the total soon growing to 13 KLAA schools. The KLAA, at Novi, hosted the first league tournament in the nation for Unified Sports teams – playing 21 basketball games during the inaugural event.
Also following his Novi retirement in 2021, Gordon became a liaison for Special Olympics of Michigan and Unified Sports. He meets with school administrators to promote Unified Sports and help districts build programs, and estimates there are more than 600 elementary, middle and high school Unified Sports teams across the state – with more than 100 high schools playing as part of leagues.
Current Unified offerings in Michigan include basketball, soccer and bocce, with track & field to be introduced this spring. Unified athletes have opportunities to play not just as part of leagues, but during special events like school-day assembly games and at venues like Little Caesars Arena in Detroit.
“Brian Gordon has spent more than 35 years promoting school sports and the athletes they serve, and who better to advocate for Unified Sports than someone who has dedicated his career to championing kids and creating opportunities for them to excel,” MHSAA Executive Director Mark Uyl said. “The MHSAA and the state’s school sports community have long benefitted from Brian’s positive approach and tremendous energy, and he’s poured all of himself into building bridges for Unified Sports in communities all over Michigan.”
In addition to his Special Olympics efforts, Gordon has served as a mentor for the MHSAA’s AD Connection Program since its creation at the start of the 2023-24 school year, working with first-year athletic directors as they transition to that role.
He’s also taught at the elementary and middle school levels, and supervised physical education and served as a health advisory chairperson at the district level. Including a season while still a college student, he has coached baseball, football, basketball and track & field from the junior high to varsity levels, including a stint as Royal Oak Kimball and Royal Oak High varsity baseball coach from 1995-2010. He was inducted into the Michigan High School Baseball Coaches Association Hall of Fame in 2011 and the Michigan High School Coaches Association Hall of Fame in 2021.
Gordon was selected for the MIAAA’s Jack Johnson Distinguished Service Award in 2021 and received an MHSAA Allen W. Bush Award in 2019 for his essential but often “behind-the-scenes” contributions to school sports. Previously, Gordon also was named Oakland County Athletic Director of the Year for 2018-19 by the Oakland County Athletic Directors Association, served as the OCADA president in 2014-15 and on its board from 2010-16, and also served as vice president of the Kensington Lakes Activities Association and president of the Kensington Conference. He has been a member of the MIAAA since 2008 and National Interscholastic Athletic Administrators Association (NIAAA) since 2010, and was named a Regional Athletic Director of the Year by the MIAAA in 2018.
“Being a recipient of the Nate Hampton Award – Nate has made such a difference in educational athletics in our state for so long, that it’s truly an honor to represent him in this award,” Gordon said. “I’m really proud of the fact that we’ve been able to make a difference in the state, just like he did, with Unified Sports.”
Gordon graduated from Clawson High School in 1985 and earned his bachelor’s degree at Central Michigan University – where he also played baseball – and master’s in sports administration and school leadership from Wayne State University. He earned his certified athletic administrator (CAA) designation from the NIAAA.
Prioritizing education and students has been a family focus for the Gordons; Brian’s wife Jill Gordon also is a retired teacher. They have two children – daughter McKenzie Ribbing and son Zachary Gordon, and retirement has allowed for more time with both as well as son-in-law Mike Ribbing and granddaughter Isabel.
The first Nate Hampton Champion of Progress in Athletics Award was presented in 2024.
Past recipients
2024 – Nicole Carter, Novi
2025 – Arnetta Thompson, Wyoming
(Photos courtesy of Brian Gordon.)