Sampson to Join MHSAA Staff
July 12, 2016
By Geoff Kimmerly
Second Half editor
Jeremy Sampson, an award-winning sportscaster who founded and currently serves as president of the Lansing United semi-professional men’s soccer club, will join the Michigan High School Athletic Association staff later this month in the newly-created position of Ticketing, Promotions & Marketing Coordinator.
Sampson earned awards from the Michigan Association of Broadcasters and The Associated Press while serving as the weekend sports anchor from 2005-2013 for WILX in Lansing, where he also coordinated the station’s weekly high school highlights show. He previously worked as the sports broadcasting producer for Michigan State University from 2000-02 and most recently has served as a communications specialist for the Michigan Department of Treasury, coordinating internal communications and assisting with media relations.
He has gained valuable ticketing and event promotions experience from his role with Lansing United. Sampson created the franchise in 2013 and serves as its president and chief executive officer. In those roles, Sampson is in charge of all game day operations, hiring of the head coach and general manager, and developing and executing strategies for ticket sales and team promotion. Lansing United is a member of the National Premier Soccer League, which has more than 80 teams nationwide. The United has drawn on average just more than 1,000 fans per game during its three-season history, ranking third in the NPSL’s seven-team Great Lakes Conference West behind only franchises from much larger markets in Detroit and Grand Rapids.
In his role with the MHSAA, Sampson will take the lead in all ticketing operations and efforts to promote attendance at MHSAA events. The majority of revenue collected by the association for use in its operating budget is collected from ticket sales at postseason events it sponsors.
“The MHSAA is best-known for its tournaments, and this is the first time we have had someone on staff focused primarily on promotion of our events,” MHSAA Executive Director John E. “Jack” Roberts said. “Jeremy Sampson brings experience and ideas, and additionally he adds depth to our staff in a number of other important communications functions.”
Sampson, a native of Vermontville and graduate of Bath High School, also is a 1996 graduate of Michigan State University and earned a bachelor’s degree in journalism. He will begin his duties at the MHSAA on July 25.
Survey Shows Small but Steady Rise of Multi-Sport Participation at MHSAA High Schools
By
Geoff Kimmerly
MHSAA.com senior editor
December 16, 2025
The Michigan High School Athletic Association’s seventh Multi-Sport Participation Survey, conducted last spring for the 2024-25 school year, showed small but continuing growth of multi-sport participation among athletes at member high schools.
The annual Multi-Sport Participation Survey was inspired by the MHSAA’s Task Force on Multi-Sport Participation, which was appointed in 2016 to study early and intense sport specialization – a serious issue related to health and safety at all levels of youth sports – and to promote multi-sport participation as a way to help stave off overuse injuries and burnout among athletes that have been tied to chronic injuries and health-related problems later in life.
The 2024-25 Multi-Sport Participation Survey received responses from 82.7 percent of member high schools and showed 45.4 percent of athletes at those MHSAA member high schools participating in two or more sports, an increase of six tenths of a percent from 2023-24. Multi-sport participation has shown increases every year of the study – and a combined increase of 2.6 percent since the first study after the 2017-18 school year.
For 2024-25, 47.8 percent of male athletes and 42.3 percent of female athletes played multiple sports. The percentage of multi-sport athletes remains inversely proportional to schools’ enrollments, as Class D schools again enjoyed the highest percentage of multi-sport athletes at 63.1 percent, followed by Class C schools (59.6), Class B (49.3) and Class A (38.5).
All four enrollment classifications also continued to show increasing multi-sport participation. Class A multi-sport participation increased three tenths of a percent from 2023-24 and is now up 2.6 percent from 2017-18 survey results. Class B increased 1.3 percent from the previous year and is also up 2.6 percent since 2017-18. Class C multi-sport participation grew two tenths of a percent over the previous year and sits 4.4 percent higher than the first study, and Class D multi-sport participation in 2024-25 remained the same as in 2023-24 and has grown five percent over the last seven years.
The MHSAA Task Force also recommended measuring multi-sport participation in MHSAA member schools to recognize “achievers” – that is, schools that surpass the norm.
Battle Creek Harper Creek, Detroit Cody and Grand Rapids Northview have appeared among the top 10 percent of their respective Classes six of the seven years the survey has been conducted. Four more schools have appeared among the top 10 percent of their Classes five of the seven years: Decatur, East Grand Rapids, Manton and Warren Michigan Collegiate. Detroit Douglass, Parma Western and Lake Leelanau St. Mary have appeared among the top 10 percent of their Classes four times apiece.
In Class A, Grand Rapids Northview (79.4 percent) posted the highest percentage of multi-sport athletes for 2024-25, followed by Macomb L’Anse Creuse North (70 percent), Detroit Cass Tech (61.4) and Sterling Heights Stevenson (60.7) also reporting at least 60 percent.
Warren Michigan Collegiate paced Class B schools with 91.3 percent of athletes playing multiple sports, followed by Tecumseh (77.7), Yale (76.6), Detroit Cody (71.4), Battle Creek Harper Creek (71.3) and Manistee (70.1). Class C saw six schools reach 80 percent for the second-straight school year, led by Jackson Lumen Christi (97.6 percent), Martin (89.7), Bad Axe (89.3), Cass City (88.6), Center Line Prep Academy (83.6) and Decatur (82.3).
Watervliet Grace Christian topped the Class D list at 93.8 percent of athletes participating in multiple sports. Next were Watersmeet (89.7), Lake Leelanau St. Mary (88.2), Detroit Douglass (87.8), Vestaburg (87.7) and Portland St. Patrick (87.3).
The full summary report on the Multi-Sport Participation Survey is available on the “Multi-Sports Benefits” page.