Task Force to Promote Multi-Sport Experience
January 14, 2016
By Geoff Kimmerly
Second Half editor
Noting growing concerns for the health risks to young people who specialize too early and narrowly on a single sport, the Michigan High School Athletic Association is creating a task force to work throughout 2016 on promoting the benefits of multi-sport participation.
The task force is expected to develop strategies and tactics for the MHSAA and its member schools to deliver to coaches, athletes and parents that will demonstrate the high risks and limited rewards of early and intense focus on a single sport. A January 2017 campaign launch is anticipated.
The task force will be small in number but consist of both administrators and coaches who represent the diversity of schools and communities in Michigan. Their discussions will be monitored by MHSAA communications staff, who will be designing tactics to implement the ideas and initiatives that the task force discusses.
“For years it seemed educators were alone in promoting the multi-sport experience as the best for young people,” MHSAA Executive Director John E. “Jack” Roberts said. “Rather suddenly, these voices have been joined by high-profile coaches and athletes and supported by a growing body of research.
“Major college football coaches, members of the USA Women’s World Cup Soccer championship team, Hall of Fame pitcher John Smoltz, PGA golfer Jordan Spieth and others demonstrate to us that the multi-sport experience is the healthiest and happiest way to participate in youth sports.”
More than 40 national and international sports organizations have joined a movement called “Project Play” which advocates the multi-sport experience as the safer, healthier and happier sports participation journey. The task force also will benefit from its relationship with the Institute for the Study of Youth Sports at Michigan State University and with Sparrow Health Systems.
“The risks of over-specialization in sports – that is, a focus too early and too intense on a single sport – are greater than all other youth sports health risks combined,” Roberts added. “They need at least as much attention as we’ve brought to reducing the risks of heat stroke, cardiac episodes and concussions.”
MHSAA Senior Assistant Director Frushour to Receive NFHS Citation
By
Geoff Kimmerly
MHSAA.com senior editor
January 23, 2026
Andy Frushour, a senior assistant director for the Michigan High School Athletic Association, is one of eight high school association leaders who has been selected to receive a Citation from the National Federation of State High School Associations (NFHS) during this summer’s annual meeting.
The Citation is one of the NFHS’ highest honors and recognizes recipients for their contributions to the NFHS, state high school associations, athletic director and coaching professions, the officiating avocation and fine arts/performing arts programs.
Frushour is in his 25th year at the MHSAA and currently directs the association’s efforts in marketing, girls and boys soccer, and student services. His tenure has been most notably defined by his leadership in making the MHSAA a national trendsetter in digital initiatives and communication, and he has spearheaded several pioneering efforts to bring student voices into decisions affecting their activities.
After beginning his tenure in the communications department, Frushour created the MHSAA’s marketing and brand team – which remains unique among state associations and aims to tell the story of school sports. The team tackles everything from media communications, sports information, website content and social media to ticketing, corporate sales and merchandise. As part of his digital branding contributions, Frushour has served as the lead contributor on every website redesign since 1999, created the Michigan Power Rating (MPR) formula now used for seeding in eight MHSAA Tournament sports, and led Michigan’s efforts to exclusively use digital tickets for postseason events.
“Sometimes the most valuable player on a baseball team is the utility player – somebody who plays but also excels at a number of different positions. For the last 25 years, Andy clearly has done that – from student leadership, to running a sport, to branding, to business decisions,” MHSAA Executive Director Mark Uyl said. “He’s someone who is competent, respected and has become a huge part of MHSAA history during his 25 years with us.”
Frushour also has steered the MHSAA to adopt a more prominent focus on students through the creation of several popular programs, including the Student Advisory Council, a series of annual interactive sportsmanship summits and captains clinics, and the Battle of the Fans student section competition. Building off that work, he has developed and created four free NFHS Learn courses geared toward team captains.
Frushour also has served on NFHS committees for soccer, student services, summer meeting and strategic planning, and spoken at several summer meetings and one NFHS winter meeting, and at the National Athletic Directors Conference.
After graduating in 1995 from Mason High School (Mich.) – where he played baseball and golf – Frushour attended Hope College, where he majored in business administration and minored in communications, graduating in 1999. He received an MBA in sports business from Arizona State in 2003.