Branstrom-Led Mid Pen Built to Play Big

January 10, 2018

By Dennis Grall
Special for Second Half

ESCANABA - Mark Branstrom was a prolific scorer when he played at Perkins High School more than 40 years ago.

Now, as coach of the Mid Peninsula Wolverines – the consolidated school that grew out of Perkins and Rock high schools in 1977 – defense has been the calling card for Branstrom as he tries to overcome the odds and put his players into competitive positions.

"It might look ugly. We are not as good as anybody else but we can play defense with anybody," Branstrom said about developing an approach that gives Mid Pen – with just seven players on the varsity – a good chance to hang around against better teams with deeper rosters.

Branstrom became Mid Pen's coach in 1984-85, sitting out the 2007-09 seasons for health reasons. The Wolverines are off to a tough start this winter at 0-6, still searching for their first win and with a couple of close losses. But against heavy odds, he has guided Mid Pen to a pair of Class D District titles and one Regional championship and was selected Upper Peninsula Class D Coach of the Year in 2015-16.

That happens through diligent practice sessions, made easier perhaps because Branstrom has also served as junior varsity coach the past four years.

"Everyone knows their job," said Damian Richmond, a former player now with the revived program at Bay de Noc Community College in Escanaba. "He makes sure everyone is in their spot. He runs plays over and over in practice."

Branstrom, who has coached all three of his sons during his tenure, adopts a buddy-buddy approach with some players and serves as a father-son figure as well, according to Richmond. "He took me under his wing," said Richmond, who indicated Branstrom played a vital role in his decision to play college basketball after graduating from high school in 2016.

Branstrom's youngest son, Brett, is Mid Pen's all-time scoring (1,785) and rebounding (1,328) leader, a two-time Class D all-stater and later four-year regular at Northern Michigan University. He supplanted his brother Carl (1,161 points) as scoring leader. A sister, Hunter, scored 1,019 points. A third brother, Marcus, also played for his dad.

Mark Branstrom holds the scoring record at the former Perkins school, scoring 1,451 points for the Yellowjackets, who played in one of the smallest gyms in the state – typical of that day and age.

"The basketball floor is my element," said Branstrom. "I enjoy every aspect of it, and then I have the kids who respond. I get to teach (young) people who are like a sponge.

"There is never a time since I went into coaching that I did not think we had a chance to win, even against (three-time Class D champion) North Central these last few years."

That was underlined in a recent game at Rapid River, which had halted North Central's state-record 84-game win streak Dec. 7. Mid Pen led much of the first half, using tough defense and a patient offense with Branstrom adroitly guiding everything from the sideline. That lasted until the Rockets settled in and scored the final nine points of the half en route to a 67-41 victory.

"The hardest thing is to get them to communicate on the floor defensively," said Branstrom. "It is like a musical for me to sit there and watch them when they communicate on defense."

Rick Pepin, now Rapid River athletic director but a former coaching opponent of Branstrom, knew what he was getting into against the Wolverines.

"He's always done a great job forcing tempo to fit his style. He never lets his kids play outside of their ability," said Pepin after that recent game in Rapid River.

Branstrom, who has mellowed considerably in recent years, now understands another side of coaching better. "Everything happens for a reason," he said, recalling his earlier days when he was prowling the sidelines with a hot temper.

"I get along with people a lot better (now). There is so much more to basketball than just basketball," he said with a twinkle in his eye. He said long-time basketball referee Dave St. Onge of Marquette was a factor in that change, telling him once "you've got to enjoy this."

Coaching the jayvees has also helped in that adjustment. "It is energizing to the point it has made me a better coach at the next level," he said. "This year I've literally had to collect kids just to have a jayvee team (three of the starting five are in their first year of basketball)."

That underscores why he has stayed on the sidelines. "It is for the love of it. I extremely enjoy it," Branstrom said. "I'm doing something for the kids."

His two teams will practice together, and varsity players will serve as assistant coaches.

The response of his players has kept Branstrom motivated to be in the gym and handle the extensive travel during the winter. His family also lived briefly in Coldwater and White Pine before finally settling in Perkins prior to high school, and he said a childhood friend in White Pine was a big influence.

Ward Helakoski is the son of Ed Helakoski, who directed Chassell to a then-state record 65 straight wins and three consecutive Class D basketball titles in the 1950s. Young Helakoski was a good all-around athlete and excellent student. "He helped me out considerably. My grades improved and I stayed eligible," Branstrom said, adding, "I dedicated myself to basketball when we moved to Perkins because we had no football."

He has remained dedicated, to the sport and to his players, through all the ups and downs of his profession. "I won't leave," he said. "I think I do a pretty decent job. If I wasn't, I would leave. You have to be dedicated to the kids, and I am extremely dedicated and loyal to the kids.

"I love Class D basketball. We have one of the best Class D (basketball) conferences in the state. The competitive level is to the point where the level of play has gotten so good."

However, he has seen how declining enrollments impact the game, noting the 67 students at Mid Pen face Class D schools with enrollments just shy of the Class C level. "Getting to twice or three times the enrollment levels in the same class is not good," said Branstrom.

More than a dozen U.P. schools have enrollments below 80 students. But those are the kind of challenges that also motivate Branstrom and his athletes. Branstrom also was cross country coach for the Mid Pen boys and girls teams last fall, guiding the girls to a Division 3 runner-up finish in the Upper Peninsula.

He believes the farming, rural community is beneficial in the work ethic displayed by many U.P. athletes. "They seem to work harder," he said, noting their academic and athletic endeavors seem to confirm that observation.

Pepin recalls his battles against the Wolverines. "I have a tremendous amount of respect for Coach Branstrom," he said. "I watched him coach in the (lopsided) jayvee game (last week) and he never gave up, he never stopped coaching. He took every advantage to teach that team."

Pepin noted Branstrom was also teaching character and pride during that game. "Those are important character traits for life," he said.

"He has never given up on his community, his school, his student athletes. When Mark Branstrom is coaching our kids, they are better off. He makes your team play four quarters because he inspires his kids to play hard."

Basketball has obviously changed since Branstrom led the Upper Peninsula in scoring in 1974-75, with the inception of the 3-point shooting arc primary. "The mid-range game is not there anymore," said Branstrom, who worked that area of the floor.  "In pick-up games and practices, they want to shoot those threes, and that has changed everything.

"The two-point shot is still worth so much more. The threes make it a more exciting game to come back (from a deficit), but it takes away from the scenario of the inside-out game. I like the mixture. I'm not for it, but I deal with it."

Dealing with players has also changed during his tenure, as he noted he could not coach today the way he did earlier in his career. "You've got to roll with the flow," he said, which includes adjusting to evolving basketball strategy and how a coach and player communicate. "If you don't change, you don't belong there," he said.

Branstrom has adjusted through the years and shows every night he is totally involved with the game and his players.

Denny Grall retired in 2012 after 39 years at the Escanaba Daily Press and four at the Green Bay Press-Gazette, plus 15 months for WLST radio in Escanaba; he served as the Daily Press sports editor from 1970-80 and again from 1984-2012. Grall was inducted into the Upper Peninsula Sports Hall of Fame in 2002 and serves as its executive secretary. E-mail him at [email protected] with story ideas for the Upper Peninsula.

PHOTOS: (Top) Coach Mark Branstrom of Rock Mid Peninsula talks to his varsity during a timeout at a recent game in Rapid River. Branstrom, who is also the junior varsity coach, has just seven boys on his varsity team. (Middle) Branstrom directs his team to back off on the tempo as the Wolverines bring the ball up court against the Rockets. Branstrom has been the Mid Pen coach since 1984-85 after playing at Perkins High School, which consolidated with Rock High School in 1978 to become Mid Pen. (Below) Branstrom applauds his team prior to pre-game introductions. (Photos by Dennis Grall.)

Nieto Closes Magnificent Madison Career as Team's All-Time Leading Scorer

By Doug Donnelly
Special for MHSAA.com

April 2, 2025

Antonio Nieto has never met Pete Bagrow, but he’s closely following in the footsteps of a fellow Adrian Madison basketball player.

Southeast & BorderLast month, Nieto passed Bagrow to become the all-time leading scorer in Madison boys basketball history. Nieto was the first player in school history to break the 1,000-point barrier and will play college basketball at Siena Heights University, just like Bagrow.

“Tell him I said congratulations,” said Bagrow, a 1984 Madison graduate and now general manager of sales at a car dealership in Texas. “But, kid him a little that he had the 3-point shot and played in more games.”

In an age where it seems more and more players are surpassing 1,000 points and piling up large scoring totals, Nieto was a steady, consistent player during his four years at Madison. He reached 30 points just twice in his career – with his career high 31. He made a career-high 28 3-pointers this season – a figure surpassed by 20 players in Lenawee County alone.

“I think it is interesting that in my 20 years at Madison, and all of the good players we have had, none scored 1,000 points,” said Madison coach Erik Thompson. “Antonio made it a goal his freshman year and got it. He’s a basketball-only kid. He loves the game.”

Nieto benefited from the MHSAA’s five-quarter rule as a freshman, where he could play four quarters of junior varsity and stick around for another quarter as a varsity player. He practiced with both teams – one before school and one after.

“The other guys accepted me, so it was good,” he said. “It took a little bit of adjusting to get used to varsity, but not too much.”

By his sophomore year he was averaging in double figures. His junior year he averaged 18.1 points a game, and it started to dawn on him that 1,000 points was within reach.

“I’d see his name on the (record) board,” Nieto said about Bagrow. “After my sophomore year, I started thinking about 1,000 points. Last year, I would sort of keep an eye on where I was. I knew I could get it this year.”

The mission was accomplished during a 12-game Madison win streak this season that included a 43-37 win over previously-unbeaten Onsted, which was ranked among the top five teams in the state in Division 2 at the time. That win helped Madison clinch its first league championship in a decade.

Nieto, holding a banner, celebrates his 1,000th career point surrounded by family.“That was big,” Nieto said. “We knew we could beat them. The first time we played them, we watched film and we were confident, then the game came and they beat us by 25. Even in the locker room after that game, we knew that the next time we played we could get them.”

Nieto’s 15 points in that game helped Madison secure the upset, and it was during that victory that he reached 1,000. Before that, Madison was the only team in Lenawee County history without a 1,000-point scorer.

Nieto said his game evolved over his four years, especially thanks to hitting the weight room.

“I got a lot stronger,” he said. “I put up a lot of shots in the gym, too.”

Madison went through some changes during Nieto’s varsity career as well. The school was in the Tri-County Conference his freshman and sophomore seasons but moved to the Lenawee County Athletic Association last year. His freshman season was also the first time Madison played in Division 2.

This season the Trojans shared the LCAA title with Onsted, the first trophy won during Nieto’s four seasons.

“We had a good season. I’m satisfied,” Nieto said. “I wish we would have won more. I think we won 55 games in my four years. That’s pretty good.”

Nieto chose to stay close for college, selecting Siena Heights, which is just a few miles from his home. Among reasons is his close-knit family.

“My sister always comes to my games, my mom and dad and my uncles,” he said. “They all sit in the same spot and sit together. I know they are there.

“Sometimes my mom will get after me about playing defense. It helps me having them there.”

His basketball family is close-knit, too.

“Not that we weren’t a family last year, but I think this year we really became a close family, all the players and coaches,” he said. “I think that is what helped us get over the top.”

Madison’s 18 wins this season were the most for the Trojans since 2015-16.

The school celebrated Nieto becoming the all-time leading scorer, something Bagrow doesn’t recall happening when he was in school.

“I think they painted the number 974 (his career point total) on a piece of plywood and hung it in the school. I think the guy I passed had the record for only two or three years,” he said. “I can’t believe the record has held this long. That’s 40 years.”

Doug DonnellyDoug Donnelly has served as a news and sports reporter at the Adrian Daily Telegram and the Monroe News for 30 years, including 10 years as city editor in Monroe. He's written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. He is now publisher and editor of The Blissfield Advance, a weekly newspaper. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTOS (Top) Adrian Madison’s Antonio Nieto (4) puts up a shot during a game this season. (Middle) Nieto, holding a banner, celebrates his 1,000th career point surrounded by family. (Top photo by Tyler George.)