Lessons Learned on Track Have Jibowu's Business Surging to Quick Success

By Paul Costanzo
Special for MHSAA.com

August 1, 2022

Athletics showed Soj Jibowu just how far he could push himself.

All the time spent on the track, working to become the state’s best high school 400-meter runner, and then more than that, taught him to stretch beyond what he thought were his limits.

So, when it came time to make a decision on whether to jump fully into his apparel company, Varlo, or keep it as a part-time side venture, the 2001 Saginaw Heritage graduate knew he could take himself to another level if needed.

Jibowu is the founder and CEO of Varlo, a clothing company that specializes in outfitting triathletes, but also offers casual wear for men and women. The company is just over three years old, but its clientele includes hundreds of triathletes, eight professionals, three NCAA programs and even hospitals. Merchandise is sold in eight countries.

All of that is validation for Jibowu, who took the leap to pursuing the company full-time just one year into its existence.

“When I resigned (from a medical sales job) to do this full-time, my wife was pregnant with our second child, my daughter wasn’t even walking yet,” said Jibowu, who now lives in Cherry Hill, N.J., with his wife and two young children. “Where was my state of mind to leave my very comfortable, high-paying job to pursue this – to sell clothes?”

His mind was in the same place that helped him reach tremendous heights as a runner, both at Heritage and Central Michigan University.

Jibowu, who was born in Nigeria and spent much of his childhood in Huntsville, Ala., was part of some incredible Heritage teams. He graduated a year behind eventual NFL safety Stuart Schweigert, who he ran with on the Finals-winning 1,600 relay in 2000. Another member of that relay was Derold Sligh, who won the 400-meter Finals title that year, setting the Lower Peninsula Division 1 Finals record in the process. The Hawks were LP Division 1 runners-up as a team that season.

“I ran track when I was younger, and I was terrible,” Jibowu said. “In high school, if I look back at it, I probably would have called it impostor syndrome. I think that was me up until maybe like somewhere in my senior year when I started to think, ‘I’m pretty fast.’ … I had so many dominant people around me, in my mind, I was still the slow guy.”

Soj JibowuAs a senior, Jibowu erased that self-doubt. He led Heritage to its first, and still only, Division 1 Finals title, running the 400 in 48.28 and breaking the record Sligh had set the year prior.

It was working to get to that point that Jibowu still credits with his ability to push himself in all things.

“I preach this all the time: if you have the ability to be involved in sports at a young age, do it,” Jibowu said. “It’s a gift, first of all. You don’t know any better when you’re young, you think you’re just training your body, but what’s really, truly occurring is you’re training your mind and building discipline. You’re building your character as far as who you are as a person. What is your will? How far are you willing to push? Am I able to be coached? Am I able to learn? Am I able to lose over and over again and keep going? Am I able to navigate to feel what it’s like to win? What you’re truly developing is how to manage and handle life.”

Jibowu said he didn’t finalize his college decision until late in the process, as he had to work on his test scores into the summer. While at CMU, he majored in biomedical science and chemistry, and he excelled, admitting he was a much better student in college than in high school.

He was also reunited with Sligh on the Chippewas track team, and had a successful career. He was regularly within the top five in the 200 and 400 in the Mid-American Conference, and won a MAC title in the 400 at the 2004 indoor championships. His personal bests in the races were 21.19 and 46.81, respectively. 
After graduating from CMU, Jibowu began working as a pharmaceutical rep, then moved into medical sales.

While he remained active, it wasn’t until he took a trip to Chicago that he discovered triathlons.

“I remember seeing these really cool bikes and these really fit people, and then they jumped into Lake Michigan,” he said. “And I didn’t know that was possible, because I didn’t grow up swimming. I didn’t know that volume of people knew how to swim like that. Then they get out of Lake Michigan, jump on their bikes and they’re flying. Then they’re sprinting a 6K and I remember thinking, ‘Oh my God, these guys are the real freaking deal.’ I was hooked and wanted to start competing.”

As he began competing, the wheels for his current venture began turning. At this point, Jibowu was living out east and had worked for a pair of successful start-ups in the medical industry. That helped give him knowledge, and confidence, to make his own moves.

“I had always been into clothes and fashion, and how you express yourself with what you wear,” Jibowu said. “There was an opportunity there. The sport of triathlon is as old as me; it started in (1983). That’s a baby. That’s like basketball without the 3-point line. There’s so much opportunity for innovation.”

With that, Varlo was born, and it has since thrived, with Jibowu and the lessons he learned on a track in Saginaw paving the way.

“If you are in high school and have the ability to be in a sport, it’s a gift,” he said. “At that young of an age, truly learning to manage the trials and tribulations of life. That is a gift.”

2021-22 Made in Michigan

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PHOTOS (Top) At left, Heritage’s Soj Jibowu wins the 400 meters during the 2001 Saginaw Valley League championship meet. At right, Jibowu is the founder and CEO of the Varlo clothing company. (Middle) Jibowu’s company specializes in outfitting triathletes, and he has taken up the sport after a successful college track & field career. (Heritage photo courtesy of Saginaw News/MLive; current photos courtesy of Soj Jibowu.) 

Duckett's Mentorship Continues to Inspire as Standout Pair Help Set Pace for Loy Norrix

By Pam Shebest
Special for MHSAA.com

April 29, 2026

KALAMAZOO — After losing their longtime mentor and coach, the Kalamazoo Loy Norrix track & field teams are dedicating their seasons to Ted Duckett, who died unexpectedly Jan. 8.

Southwest Corridor“We’re still feeling it now,” said head coach Bradley Schmidt, who leads both the boys and girls programs. “When you lose that wealth of knowledge, parts of seven decades of coaching.

“He knew so much. Not just the knowledge of how track works, the Xs and Os, but how to get the most out of kids. There are a lot of kids who ran just because he was the coach. To lose him was tough.”

Senior high jumper Jaylind Motton is one of those drawn to the sport by the legendary coach.

“When I was a sophomore, I was in basketball and I’ve been able to dunk since eighth grade year, so I’ve just had the ability to jump high,” Motton said.

“Coach Duckett convinced me to join track because of it and do high jump.”

Senior Jackson Lam, who owns two school records, also credits Duckett with his success.

“Coach Duckett gave me such good advice,” Lam said. “Compliments didn’t come often from him, but when he did, I knew I was doing something right.

“It’s definitely hard with him gone. It took me a while to get over it. I think I will be able to turn it around and use it as motivation to run the season in honor of him.”

Part of that motivation came during Friday’s Don Lukens Invitational hosted by Norrix.

Lam was named the Coach Duckett Male VIP Award recipient.

The award isn’t new, but the name of the award has been changed to honor the former coach.

A year ago, Lam set the 1,600 school record at the Invitational when his time of 4:13.32 bested the 4:19 mark set by Gary Harris in 1968.

"It was an incredible day for me,” Lam said. “I felt like everything I worked for paid off. 

Earlier this season he broke that record again, turning in a personal-best 4:12.07. 

Although the Knights boys team finished second to Portage Central on Friday, Lam bested that mark once more at 4:10.6, which is also a meet record.

Using that second-place finish as motivation, Schmidt hopes the team improves on its 33rd-place finish at last year’s MHSAA Lower Peninsula Division 1 Finals.

Knights track coach Bradley Schmidt headshot.“It helps that kids are getting more mature, getting more training,” said Schmidt, who finished his fifth Boston Marathon a week ago. “It’s nice to see improvement in kids who did some offseason work. If you just rely on the work in-season, it’ll never happen.”

Lam is one who works on his running all year and already has qualified for the Finals in the 1,600 meters.

“It’s almost like having an unpaid coach,” Schmidt said of Lam. “He talks to the kids at their level, makes sure they’re warming up, they’re stretching, they’re warming down, they’re getting ready at the right times for their events, they’re eating right and sleeping right.

“It’s one thing to come from a coach, it’s another thing to come from a peer, a teammate. It’s nice to have that experience on the team for sure.”

Adapting to change

Going from middle school to high school was a big adjustment for Lam.

“I learned a lot,” he said. “I learned that middle school is nothing like high school running. I came out of middle school feeling good. Like, man, I’m good, I can beat people.

“Then I get to high school and I’m racing guys who are half a foot taller than me, and they’ve been running double the amount of time I’ve been running. They taught me a lot of good things.”

Lam first tasted success in high school in 2023 on the 3,200 relay team as the only freshman running with three seniors – Samuel Allen, Oskar Wiedenhoeft and Gryffin Hurley.

Lam said he looks up to Allen as a mentor. Allen currently holds Norrix’s 800 record of 1:51.1, a mark Lam is chasing.

Lam shows off his Coach Duckett Male VIP Award won this season. “He taught me a lot about the 800 – how you pace it, how you prepare yourself for it,” Lam said. “The best way to learn is by watching, so I was able to watch him.”

Another runner who pushes Lam to improve is Hackett Catholic Prep standout Marek Butkiewicz. The two train together often, including on the Kal Haven Trail.

Since Norrix is in Division 1 and Hackett is Division 4, the two don’t compete head-to-head.

“We both like to push each other in runs and workouts,” Butkiewicz said. “We’re close in fitness and that also helps.

“He’s a great kid, super smart, super nice, very down to earth, intelligent, mature. A super hard worker.”

One thing they don’t agree on is colleges. Lam is headed to University of Michigan, while Butkiewicz is going to Michigan State on a track scholarship.

“We both have similar goals,” Butkiewicz said. “He’s going to Michigan academically so there’s a little rivalry there, but it’s healthy.”

Although Lam does not have a spot waiting on the U-M track team, he plans to continue running. “My goal since I was a kid is to break 4 minutes in the mile,” he said.

Soaring to new heights

While dunking a basketball is a lot different than soaring over a horizontal bar in track, Motton uses the spring in his step to reach new heights.

As a sophomore, his personal best was 6-foot-4, “but I was inconsistent with it, going from 6-2 to 5-10 to 5-8,” he said. “My junior year I had a growing (spurt) and was stuck between 5-10 to 6-2.”

Motton headshot.Motton, who is 6 feet tall, is having a breakout senior season, and no one is more surprised than he is at his performance: “I came out at the indoor meet and jumped 6-9, then currently PR-ed at 6-10.”

That personal record set a school record as well and was special in many ways.

“Since last year, I didn’t really take track that serious,” Motton said. “I was doing it just for fun. Coach Duckett’s passing sparked something inside of me, made me more determined to do better for him. I went out and jumped for him, PR-ed, broke the school record and I feel good for it.”

Schmidt said going from 6-4 last season to 6-9 during the indoor season and 6-10 at the Eastern Michigan University Relays on March 21 was impressive.

“To see that type of improvement is inspiring to all the kids,” he said. “They can see he put in the time, he put in the effort, he put in the work, watching videos, trying different drills to work on his craft. 

“To make that much gain in such a short time is unheard of. It shows the kids that wherever you’re at, you can still improve.”

Motton said the key to being a good high jumper is not the spring in your step, but technique.

“If you have a good form, you can be a good jumper,” he said. “It’s not really about jumping high; it’s how you approach it.”

Motton is not satisfied with the school record.

“My current goal is to clear 7-foot,” he explained, “but once I clear 7-foot, my actual goal is to go 7-3.”

Pam ShebestPam Shebest served as a sportswriter at the Kalamazoo Gazette from 1985-2009 after 11 years part-time with the Gazette while teaching French and English at White Pigeon High School. She can be reached at [email protected] with story ideas for Calhoun, Kalamazoo and Van Buren counties.

PHOTOS (Top) Kalamazoo Loy Norrix’s Jaylind Motton, left, and Jackson Lam are among those competing this year inspired by past coach Ted Duckett’s memory. (2) Knights track coach Bradley Schmidt. (3) Lam shows off his Coach Duckett Male VIP Award won this season. (4) Motton. (Action and meet photos courtesy of the Loy Norrix athletic department. Headshots by Pam Shebest.)