Bush Legacy: Culture of Opportunity
By
Doug Donnelly
Special for MHSAA.com
April 6, 2018
By Doug Donnelly
Special for Second Half
CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.
What’s more, he has the unenviable task of replacing himself.
“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”
Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.
He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.
Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.
“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”
Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.
Chelsea has had only three head coaches since 1965.
“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”
Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.
“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”
If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.
“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.
“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”
While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.
“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”
It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field
He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.
“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”
Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.
“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”
In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.
His record at Chelsea is 169-60.
“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.
“I love the game. I’m going to be very much involved.”
Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.
PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.
Northern Powers Building on Tradition
October 28, 2016
By Dennis Chase
Special for Second Half
TRAVERSE CITY – Matt Stapleton jokes when he talks about his 19-year run as the Frankfort football coach.
“If you ask how many games we’ve won while I’ve been here, the answer would be, ‘Not enough,’” he quipped. “And if you ask how many we’ve lost, it would be “Too many.’”
Well, nobody is asking that second question, particularly this season. Frankfort heads into tonight’s MHSAA Division 8 playoffs with a perfect 9-0 record. The Panthers are one of two unbeaten in the northern Lower Peninsula. Traverse City St. Francis is the other.
That should come as no surprise to those who follow football in the north. The two schools are the winningest programs, percentage-wise, in the area. St. Francis ranks seventh in the state with a winning percentage of 76.8 percent since the school started playing football in 1951. Frankfort ranks 24th with a 71.4 winning percentage since 1950.
St. Francis, which has won six MHSAA championships, just put together back-to-back unbeaten regular seasons for the second time in school history. The 1991-92 teams also accomplished the feat. Gladiators head coach Josh Sellers played on the 1991 team as did offensive line coach Aaron Biggar and offensive coordinator Scott Doriot, who was also the quarterback on the 1992 Class C title squad.
“After (last Friday’s win) I told the team, ‘Hey, welcome to the club, guys,” Sellers said.
“They took it in stride, but they should be happy and excited about it,” Doriot added. “It’s super special, a heck of an accomplishment.”
Frankfort, meanwhile, completed its first 9-0 regular season since 2004.
Now the two programs are back in familiar territory – the playoffs. St. Francis, which hosts Harbor Springs on Saturday in a Division 7 contest, is in the postseason for the 30th time since 1983. During one stretch, the Gladiators, who have reached the MHSAA Finals nine times, qualified 22 years in a row. Frankfort, which hosts Evart tonight, is in the playoffs for the 28th time in the last 32 years. The Panthers own two MHSAA crowns, and during one six-year stretch played for the title five times.
Maintaining that tradition is a powerful motivator at the two schools.
“It’s a ‘your turn’ mentality,” Stapleton said. “Each team has its own identity, but the goals remain the same. For this team, it’s our turn, our opportunity.”
The same holds true at St. Francis.
“We want to follow in the footsteps of the guys before us,” senior back Gabe Callery, a water boy on some previous MHSAA championship teams, said. “That’s why we set our goals so high, because we’ve seen what those teams did. Now we want to taste it for our own.”
Like many, Callery had an older brother play in the Gladiators program. So he and his teammates know the bar is set high.
“It’s expectations,” Sellers said. “The coaches don’t have to push (playoffs) as one of our goals. It’s engrained in the kids, especially in the multi-generational families that have been a part of the program here.”
St. Francis and Frankfort made strong playoff runs last season. The Gladiators reached the Division 6 Semifinals before losing to eventual champion Ithaca. Frankfort fell to Division 8 champion Muskegon Catholic Central in the Regional. St. Francis and Frankfort led those games in the second half.
Both teams have had just one tight game this season, and it came at home with Maple City Glen Lake. St. Francis downed the Lakers 21-13 in Week 2, while Frankfort rallied for a 26-21 triumph in Week 6. Those were the only two losses Glen Lake, a Division 6 qualifier, suffered during the regular season.
For the Panthers, that game was a defining moment. Not only did it put Frankfort in position to win the Northern Michigan Football League Leaders division, but it proved the Panthers could play with character and toughness under fire.
“That was an incredible (game), a good test for us to see if we could play at a high level for four quarters,” Stapleton said.
It helped to create an identity, he added.
“In those (pressure) situations, do you crumble or step up?” he said. “We stepped up pretty well.”
The players thought so, too.
“After that game, we thought, ‘Wow, we could make something happen this year,’” Panthers senior quarterback Tige Stockdale said.
“It meant a lot to us,” junior running back/linebacker Griffin Kelly added. “That was one of our goals – to beat Glen Lake. We worked hard and (played) with a lot of heart. We were the underdogs. I don’t think they expected it.”
St. Francis, meanwhile, cruised to the Northern Michigan Football League’s Legends crown, taking the title outright with a 22-0 win over Boyne City last Friday.
The Gladiators are an experienced team with 19 seniors on the roster.
“Experience is our strength,” Sellers said. “A good number of our seniors were on varsity as sophomores, especially up front on the offensive line. We have two juniors on the front seven, and one is a third-year varsity starter.”
St. Francis lost some key cogs to graduation in the backfield, but Callery returned for his third varsity season.
“He didn’t get a lot of touches last year,” Sellers said, “so he’s making up for lost time.”
Callery leads the ground game with 891 yards in eight games (one win was a forfeit), averaging 9.1 yards per carry. Tim Bott’s average is even better at 12.5 yards per carry. He’s picked up 401 yards on just 32 carries. Joey Muzljakovich has 390 rushing yards.
Sophomore quarterback Danny Passinault, who won a three-way battle for the job, oversees the offense, which averages 40 points per game. He’s completed 26 of 44 passes for 509 yards and 12 touchdowns. Chris Kolarevic (seven) and Michael Hegewald (four) have caught 11 of the 12 TD passes.
“We’ve been on an upward trend (offensively) the last four or five games, although I didn’t think we played our best against Boyne,” Doriot said.
Defensively, the Gladiators are limiting opponents to six points and just under 170 yards in total offense per contest. Ryan Lints, Kolarevic, Muzljakovich and Matt Biggar are the team’s leading tacklers. Lints, a lineman, has five sacks, Callery three interceptions.
The Gladiators are relatively healthy entering the postseason.
“We had a hold-your-breath moment against Cheboygan when we lost (back) Connor McGee,” Sellers said. “He dislocated his elbow, and we thought he would be out five to six weeks. But we found out today (Monday) he’s back. He missed two games.”
At Frankfort, Stapleton’s been pleased with his squad’s consistency in improving every week. He said that loss to Muskegon Catholic last November was a “springboard” for his players.
“Our kids were like, ‘We just went toe-to-toe with the team that won the last three (Division 8) state championships,’” Stapleton said. “Our kids felt disappointed because we could have won that game. We just didn’t finish.”
And that’s been the mindset this season.
Unlike St. Francis, the Panthers are not senior heavy. At times, Stapleton’s started four seniors on offense, four on defense.
Kelly is the sparkplug. He’s rushed for 1,250 yards on 132 carries (a 9.5-yard average) in eight games (one win was a forfeit).
“What’s nice about Grif is that he’s not consumed by statistics,” Stapleton said. “There’s only been three games he’s had carries in the fourth quarter.
“He’s a special player. He makes calling plays pretty easy. You want the ball in his hands. If he gets stuffed one play, he’s going to make something happen the next.”
Kelly runs behind a line that features 6-foot-3, 300-pound junior tackle Matt Stefanski, a “legitimate” college prospect, Stapleton said. The Panthers start three seniors and two juniors up front.
“I have a lot of trust in them,’ Kelly said of his line. “They’re outstanding.”
Stockdale is another weapon. He’s rushed for nearly 600 yards and passed for 300. He’s accounted for 15 touchdowns. Junior receiver Matt Loney is averaging 16 yards a reception for an offense that is scoring 43 points a game.
Kelly leads the defense with 85 tackles. Stefanski anchors the middle with seniors Colton Ryder and Wil Darling providing the pressure from their end positions and channeling plays to the interior.
Not unexpectedly, the future continues to look bright at St. Francis and Frankfort, too. The Gladiators junior varsity team finished unbeaten for the third year in a row, while the Frankfort JV team went 8-1, on the heels of two unbeaten campaigns.
For now, though, it’s a one-game-at-a-time mantra in the playoffs.
“We have one week guaranteed,” Frankfort’s Kelly said. “You never know if you’re going to have practice (the following) Monday.”
At St. Francis, Callery, for one, is savoring the final stretch of his high school career.
“Maybe it’s the weather getting cold, but it’s a different feel,” he said. “And if you don’t feel different during the playoffs, something’s wrong with you. It’s a special time.”
Dennis Chase worked 32 years as a sportswriter at the Traverse City Record-Eagle, including as sports editor from 2000-14. He can be reached at [email protected] with story ideas for Manistee, Wexford, Missaukee, Roscommon, Ogemaw, Iosco, Alcona, Oscoda, Crawford, Kalkaska, Grand Traverse, Benzie, Leelanau, Antrim, Otsego, Montmorency, Alpena, Presque Isle, Cheboygan, Charlevoix and Emmet counties.
PHOTOS: (Top) Frankfort quarterback Tige Stockdale prepares to pitch during an Aug. 26 win over Manton. (Middle) St. Francis' Chris Kolarevic works upfield during his team's win over Cheboygan on Oct. 7. ( Below) Griffin Kelly (4) hurdles a would-be tackler for a touchdown against Central Lake on Sept. 2. (Photos by Amy Plumstead [Frankfort] and Leslie Julian [St. Francis].)