Football Helped Bond Father & Son, But Fermans Will Meet As Rivals 1 More Time

By Paul Costanzo
Special for MHSAA.com

September 14, 2022

For about 2½ hours Friday night, Jeremy and Bryce Ferman will be opponents.

Bay & ThumbDuring that time, it will be about North Branch and Almont battling to remain unbeaten on the football field. About getting another win in the Blue Water Area Conference.

It will be a football game they try to treat like any other football game.

But immediately before and immediately after, their dynamic will be a much more familiar one, and one that was strengthened by the sport: father and son.

“I love him more than anything,” said North Branch coach Jeremy Ferman. “Just to see him over there, that part of it right there is special. Just to see how he’s grown up and the person that he is – the young man that he is. But yeah, once kickoff goes, it’s game on. We’re both competitive people. We probably hate losing more than we enjoy winning.”

Bryce Ferman is a senior running back and linebacker at Almont. He’s also a captain.

He grew up on the Almont sidelines, as his dad turned the Raiders into a perennial power. From 2004-15, Jeremy Ferman led Almont to the playoffs eight times, including trips to the Semifinals in 2011 and 2014. The Raiders won five BWAC titles, three District titles and two Regional titles during his time there.

And that success was made more special by the fact Bryce was right there for all of it.

“There’s a picture of him wearing an old headset, and it wasn’t working, but he had it on,” Jeremy Ferman said. “Some reporter took a picture of him and said, ‘Coach Little Ferman making the calls.’ It’s definitely been in his blood.”

As the Fermans were strengthening their father-son bond through football, Bryce also was soaking in lessons of how to be successful on and off the field.

On it, all he knows is winning. Almont has been to the playoffs every year since 2010, including a run to the Division 5 Final in 2019, Bryce’s freshman year.

As a player, he’s won a pair of postseason games – one during his sophomore year when he was called up late in the season, and one as a junior. This year, the Raiders are off to a 3-0 start.

“I learned how a good, sound football team should run,” he said. “I mean, that’s what my whole life has been. I’ve never been around a poorly run or structured team. It’s always just been that every year the playoffs were expected, and that’s how it still is.”

Jeremy Ferman, then the coach at Almont, accompanies Bryce across the field about a decade ago.The greater lesson learned on those sidelines, though, was how to be a leader. It’s something he focused on as he worked to be part of Almont’s leadership team heading into his junior year.

“We had to go through interviews, write letters, all the stuff that really prepares you for jobs and everything,” Bryce said. “What I wrote my letter on is how I saw all these leaders growing up. That’s all I know. That’s all I know how to be.”

Watching his son make the most of those lessons has been a point of pride for Jeremy Ferman.

“To watch him mature, to watch his leadership – as a dad, it’s pretty (darn) special,” he said.

Following his time with Almont, Jeremy Ferman spent a year apiece with Durand and Flint Kearsley before taking over the North Branch program in 2017. Over his first five seasons, Ferman has taken the Broncos to the playoffs four times, including a run to the Regional Final in 2020. Prior to his arrival, the program had three playoff appearances all-time.

“Every year, I expect him to win – I mean, that’s all he does,” Bryce Ferman said. “That’s all he does.”

The benefit of the two now competing in the same conference is that they get to compare notes on other teams. And having grown up around football, Bryce has become quite a student of the game. The two break down film together regularly, and even when their teams or opponents aren’t involved, their viewing experience involves analyzing the action on the field. Jeremy Ferman remarked that he would welcome Bryce on his coaching staff, whenever he’s done playing.

So while this week there will be no talk of strategy, there is normally plenty of it.

“We both played Imlay City already, I played them the week before he did, and he picked my brain a little bit and we watched film together,” Jeremy Ferman said. “I help him out with personnel, and vice versa. He’s helped me out. We talked about Hamtramck (Almont’s Week 2 opponent, which North Branch plays in Week 5), a little bit. … He wants me to be successful, and I want him to be successful, as well.”

The common opponents also give Jeremy Ferman a chance to see his son on film as he’s breaking down other teams.

“I always have my dad hat on, but my coaching hat kind of gets bigger sometimes,” Jeremy Ferman said. “I have a job to do there. But yeah, you’re watching film and he’s playing against them, and I’m peeking. I’m seeing what he’s doing and then I’ll say, ‘Oh crap, that’s right. I’m Dad, but I’m the head coach right now.’”

Friday night’s game won’t be the first time the two have squared off. A year ago, North Branch defeated Almont 20-14 in a hard-fought game.

That doesn’t make this upcoming matchup any easier, of course, but the Fermans are approaching it in the same way.

“I want him to have the best game of his career Friday night, but I want NB to win the game,” Jeremy Ferman said. “That’s the best of both worlds in this situation. … He’s going to run his (tail) off this Friday night, and he’s going to block, and he’s going to be the leader because that’s what is expected of him.”

Added Bryce: “It doesn’t matter who I’m going up against. When we’re out on the field, between the lines, we’re playing football. But from before and after the game, (this week) is a different story. And that’s with a lot of the kids up there, too. I mean, I know a lot of them. But it doesn’t matter when we’re between the lines and we’re playing.”

Paul CostanzoPaul Costanzo served as a sportswriter at The Port Huron Times Herald from 2006-15, including three years as lead sportswriter, and prior to that as sports editor at the Hillsdale Daily News from 2005-06. He can be reached at [email protected] with story ideas for Genesee, Lapeer, St. Clair, Sanilac, Huron, Tuscola, Saginaw, Bay, Arenac, Midland and Gladwin counties.

PHOTOS (Top) North Branch coach Jeremy Ferman and Almont junior Bryce Ferman hug after last year’s matchup between their teams. (Middle) Jeremy Ferman, then the coach at Almont, accompanies Bryce across the field about a decade ago. (Photos courtesy of the Ferman family.)

Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign

By Doug Donnelly
Special for MHSAA.com

July 29, 2025

When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.

These are logos for the Made In Michigan series and the Michigan Army National GuardThen he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.

After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.

“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”

Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.

“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”

As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.

Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.

“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”

As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.

“Almost everything we were doing was going viral,” Marckel said.

When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.

“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”

Helpfully, Hunter was a wonderful participant.

“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”

 Marckel stands for a photo with Hunter during the Heisman Trophy ceremony.Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.

“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”

Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.

“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”

After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.

At first, he missed Colorado.

“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.

He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.

The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.

That’s when Marckel’s world took another big turn.

“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”

Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.

Marckel documents it all, through his camera – a skill he’s honed along the way.

“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”

Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.

“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”

Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.

He works with the football team exclusively, sometimes long hours during the season.

“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”

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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)