MHSA(Q&)A: Mendon football coach John Schwartz
February 2, 2012
John Schwartz didn’t really want the Mendon football head coaching job when a group of players convinced him to take it before the 1989 season. And his first contract started out on a napkin. The rest is history.
Mendon won its 11th MHSAA football championship this fall, downing Fowler 33-0 in the Division 8 Final, to tie for third-most football titles won by one program. Schwartz has coached in the program for all 11, including 10 as head coach, and his record of 236-39 gives him a winning percentage of .858, tops in the MHSAA record book. He recently was selected as this year’s recipient of the high school Duffy Daugherty Award, annually given for career contributions to the game. He follows recent winners Ralph Munger of Rockford and Herb Brogan of Jackson Lumen Christi.
His Mendon teams have had just one losing season. And although he retired a year ago after 36 teaching middle school science, and then fought off cancer over the summer, he has no plans to leave his post on the Hornets’ sideline.
How would you characterize your program?
I think we have very good coaches and I think the kids respect the coaches, and they know the coaches think more of them than just being football players. They care about them. We have their attention, and what we really try to do is form a team concept as soon as we can. We try to stay away from giving any one person too much recognition. We don't give out MVP awards at the end of the year. It's a program where we're all in it together: coaches, kids and community. We try to get the best out of the kids, give the kids the best shot we have at being the best we can be.
How does a small school continue to reload every season?
My first year there, the first thing I did as a head coach was I started the junior high program. I think that's where everything starts. We even have the younger kids called the rocket kids, and those coaches come in and talk about (football) terms so when kids move from one level to another there's no re-teaching. Everyone has an ego, coaches have egos, and they like to do some things differently. But we don't have that. They do what we do. We give them a lot of flexibility, but we have certain drills we want to run. By the time we get them, these kids are in tune with what we are doing. The summer program also is something I started my first year as head coach too. ... It means that during the season we can concentrate more on teaching than conditioning.
You went from 3-6 in 2006 to 12-0 in 2007. Explain how you bounced back.
The losing season we had, we didn't have a lot of kids, and our two best kids were hurt early in the season and couldn't play. We never did bounce back. Even in that season, we were ahead at halftime in all but one game. We just didn't have enough to come back and pull the game out, and we had some very tough games. It wasn't a good season, but I thought those kids played awfully hard for what we had. We got a lot of experience, and it paid off the following year.
Our JVs practice with the varsity. When I work with inside linebackers, I work with (grades) 9-12. Kids learn quicker from kids than from coaches, as far as I'm concerned. ... Football's really changed. It's become a lot more complex. I think we have to delegate more and more every year so we can stay with the changes. It's too much for one person. I remember my first three, four or five years it was just three of us at the varsity level. The other two, neither one taught at the school. We were pretty successful right off the bat, and we started getting more and more interest from people. Now 9-12 we have seven coaches, and we have three at the junior high, and all the coaches but two have played for me. They know what I expect, what I'm looking for, what I want. ... And they want to win. I'd be lost without those guys.
Are there certain seasons that have meant more than others?
The first year I took the job, in 1989, we went undefeated and won a state title. A lot of those kids are very good friends of mine yet, and they're pretty special to me. They were a big boost to my program. In the '95 year, my son was a sophomore on that state title team. I remember a lot about that team.
They all have something they did very well. They either threw the ball well or played great defense or had a big line. When I hear a year now, I think about those teams.
You grew up in a small town (Colon) and have taught and coached in a small town. Was that important for you to do?
I've never taught anywhere else. I never felt I really had a reason to leave. I've gone through at least six superintendents since I've been there. The fourth or fifth said to me, "The only thing that bothers me about Mendon is these people think an awful lot of winning. There are other things." He asked me, "How do you feel about it?" I said, if they didn't feel that way, I wouldn't be here.
Who was your biggest coaching influence?
I would say Morley (Fraser, Jr., under whom Schwartz was an assistant for three seasons). Years before I got there, Mendon was pretty good in the early 70s, and then in the mid 70s football wasn't very good. I was the JV coach the first year, and the second year after two games they brought me up to varsity. The best thing I did was I told them I would not take the head job, but I'll assist. I knew (Fraser) was the kind of person and personality we needed there. It wasn't necessarily all of his football knowledge, but his energy and excitement that he brought to the game.
You said during the Finals postgame press conference that you'd battled cancer during the summer. How did you come back, and did you ever think that might be time to step down?
Everything's fine. I had coaches that took over. At the same time that that happened, I was retiring. If you retire in Michigan, you can't be at the school for one month. So I couldn't be at summer weights all the way through June. So my coaches did all the summer weights. But I had no intention of stepping down. If something (bad) came down ... but once they said they got it, everything went as normal.
After a championship season, how do you ramp things back up for the next fall and a new group of players?
When we go to the playoffs, we take all the JVs unless there are couple who don't want to go. They experience that and get an extra five weeks of practice if we win a state title. And they're excited about it. They want to do that. They’ve' tasted it, and they want a part of that the next year. We remind them it's not what you did, it's what can you do for me now. ... This is your year.
We talk about winning state championships from day one. A lot of people say we shouldn't do that, but why not? Isn't that the ultimate goal? I can't imagine telling a team we think we could be 7-2 this year. We expect to be 9-0 every year. Of course, that's not going to happen. But at same time, I think the losses make you better the following week. We've won state titles where we haven't won the league title. ... You get better.
PHOTO: Mendon coach John Schwartz talks things over with his players during the Hornets' 21-14 win over Decatur in the 2002 Division 7 Final at the Pontiac Silverdome.

Soodsma Reaches 700 Boys Hoops Coaching Wins as Unity Launches Another Title Pursuit
By
Dean Holzwarth
Special for MHSAA.com
February 26, 2026
HUDSONVILLE – Hudsonville Unity Christian boys basketball coach Scott Soodsma has been a fixture on the sidelines for more than 40 years.
And while he’s known as a man of faith, a fierce competitor and a coach who pours everything he has into his players, he’s most commonly known as the coach with the blue towel.
“I’ve had the same blue towel for 34 years at Unity, and it’s had holes in it and been sewed up a few times,” the 66-year-old Soodsma said. “It’s been around for a long time.”
The blue towel has been with Soodsma at every game, except for the first game this season against Grandville Calvin Christian.
“I had no idea where it was,” said Soodsma, who retired from teaching last year. “I stuck it in an old diaper bag and thought I would remember that I put it in there, but I didn’t. Luckily, my wife found it. I’ve never not had it except for that first game this year.”
The comfort of having a towel with him during games started during his first season (1983-84) at James Valley Christian, located in Huron, South Dakota.
It has been a lasting presence ever since, although the colors have changed.
“I had a pink towel when I coached girls at Unity, a yellow one at James Valley, and a maroon towel at McBain Northern Michigan Christian,” he said. “I don’t know, it’s just something I started having with me and I’ve had my wife run home from games when I've already been there and forgot it.
“I've sent her back home to get it because I didn’t want to coach without it. It’s been the thing I've been known for, for a long time.”
Soodsma had it with him when he earned his 700th career win as a boys coach in a 69-28 victory over Zeeland West on Feb. 12.
He currently is fifth on the list of winningest coaches in MHSAA boys basketball history with a 688-258 record coaching at Northern Michigan Christian and Unity.
“It’s really amazing, and I've been very blessed to be able to go the length I have gone,” Soodsma said. “There were times when I thought I was done and I was dumb enough to do girls for five years at the same time and I did one season when the girls and boys were together.
“I’ve had a lot of texts and calls from kids after the 700 wins went out in the public and those are things that make it all worthwhile, to hear the comments and the thank-yous for what you did and the part you played in their life. More valuable than that, wanting to be part of their journey and their faith as well has been a big deciding factor in why I've stayed in it.”
Soodsma, who has won over 800 games combined as a boys and girls coach, led McBain Northern Michigan Christian to the Class D boys title in 1987. He won the Division 2 championship at Unity in 2019.
He also coached Unity’s girls to the Class B crown in 2006.
“I still love it,” he said. “I love the kids and I love the competition, but over the years, most people don't realize it, but I have mellowed a lot and I think I’m in it for the right reasons because I enjoy the kids. I want to be a factor in their life, not only from a basketball perspective, but from a Christian perspective and a faith perspective. It means a lot more to me now at my age than when I was 35-40. It’s not about wins and losses anymore.”
Unity Christian senior Kyler Berguis said Soodsma has had a profound impact on his life.
In my three years of having him as my coach I’ve never had someone motivate me more to accomplish a goal we both love so much, and that is winning,” he said. “He’s an amazing motivator, always pushing kids to be their very best every single time he steps on the court, whether that is in practice, games or shootarounds, it doesn't matter.
“You will never not feel the energy that Coach brings to the court, and the crazy thing is he’s been doing it forever. He not only has pushed me in basketball but most importantly he pushes the players off the court in how to be a man of God.”
Past Crusaders standout Gabe Newhof, currently a senior at Division I James Madison in Virginia, said Soodsma’s compassion for his players runs deep.
“Coach has had an incredible impact on my development as a young man,” Newhof said. “Through the mountains and valleys of my life, he has been there for me. When I suffered an awful broken leg, he came and visited me at my house to let me know he cared.
“During my successes in college he has always been a voice of encouragement. I am so glad to have had a coach like him who truly cares about me on a much deeper level than just a player.”
Soodsma has guided this year’s squad to an Ottawa-Kent Conference Black title, which included going a perfect 12-0 in league play, and a 20-3 overall record after Wednesday night’s Division 2 District Semifinal win over host Wyoming Godwin Heights.
The Crusaders’ losses were to state-ranked Rockford, Hudsonville and Freeland. Unity hopes for a deep postseason run but has been hampered recently by sickness and without a couple of its top players.
“This has been a special group,” said Soodsma, who boasts seven seniors. “The one thing we pride ourselves on at Unity is getting better as the year progresses, and I could really see the kids stepping up.
“We knew we had some good kids coming back, but I didn’t think we were playing exceptionally well in December or early January. But in the middle of the month, I started to see some kids really take some huge strides in a lot of ways. The kids have done a great job of coming together as a team, and it’s definitely shown. We’ve been playing some of the best ball we have all year.”
Soodsma has been asked frequently over the past few years when he is going to step away from coaching and retire.
He said he takes each season one at a time, but as he gets older he doesn’t want to miss out on moments with his grandkids, who are scattered through the country.
“I evaluate after every year, and I will evaluate again after this season, but this could be it,” Soodsma said. “I always like to wait till the end of the season before I make any rash decisions.
“I have family all over the United States in Seattle, Denver and South Dakota, so I really want to spend some quality time with my grandkids before they get too old."
Dean Holzwarth has covered primarily high school sports for Grand Rapids-based WOOD-TV for five years after serving at the Grand Rapids Press and MLive for 16 years along with shorter stints at the Ionia Sentinel and WZZM. Contact him at [email protected] with story ideas for Allegan, Kent and Ottawa counties.
PHOTOS (Top) Unity Christian boys basketball coach Scott Soodsma, kneeling, confers with his staff during his team’s 2019 Division 2 Boys Semifinal win over Ludington. (Middle) Soodsma, far right, stands for a photo with his 1987 Northern Michigan Christian Class D boys basketball champion. (Below) Soodsma maps out strategy during a break in the 2006 Division 2 Girls Basketball Final. (MHSAA file photos.)