The Limitation of Rules – Part 2

September 6, 2016

There may be an inverse relation between the length of the Michigan High School Athletic Association Handbook and the commitment to follow its rules.

There seems an increasingly popular attitude that if something isn’t specifically prohibited, then it’s permitted. The question is more often “Is it legal?” and less often “Is it right?” Technical integrity rather than ethical integrity.

There may not be more rule breakers today, but there sure seems to be more rule benders – people at the borders of what is allowed, testing limits.

Which leads to an even longer Handbook as efforts are made to plug the holes and fill the gaps.

Which is a temptation we must resist, for we cannot keep up. Like a dog chasing its tail, we’ll go in circles. Getting dizzy. Losing sense of what is important.

We were successful in that the 2016-17 MHSAA Handbook has the same number of Interpretations as the year before. A whopping 284 Interpretations. Our goal for 2017-18 should be fewer.

A Meaning-Driven Brand

June 5, 2012

One of the apparent conclusions of the MHSAA online “Have Your Say” opinion poll conducted five years ago that continues to guide us today, is that the character of school sports is key to the appeal of school sports.  This is true for both sponsoring school personnel and for those participants and spectators regularly involved in school sports.  This suggests that to keep our core customers, we must preserve our core characteristics.  That whatever changes occur in school styles and structures, we must maintain by our policies and programs the features and values which our core customers have experienced and both want and expect to continue.

It may sometimes feel that we are swimming against the current of public opinion when we enforce rules that define student eligibility or the limits of competition and travel, but the development and implementation of such restrictions might be essential to the expectations of our core constituents for the experience they remember for themselves and want for their children or team.

Just because schools change, it is not necessary that rules of school sports change as well.  Sometimes, perhaps.  But not always or even often.  Leadership must always consider the program without a rule before we do away with the rule.

It is not too strong to state that schools seek MHSAA membership precisely because there are rules.  In fact, schools formed the MHSAA to be their vehicle for making and enforcing rules.  Just as participation by students is more valuable to them and their schools where standards of eligibility and conduct are higher, so is membership by schools in an organization more valuable where such standards are developed and enforced.

The Culting of Brands is a good book with a bad title in which author Douglas Atkin writes about the success of “a meaning-driven brand.”  He says, “The product carries the message and then becomes it.”  These kinds of brands, he says, are really beliefs.  “They have morals – embody values.”  They “stand up for things.  They work hard; fight for what is right.”

Ultimately, it is exactly this that is expected of the high school brand of competitive athletics in Michigan.