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Reality Check

July 7, 2015

The organization I worked for immediately prior to this 29-year run with the MHSAA utilized “harnessed hero worship” as its principal strategy for evangelism. It was generally effective; but because of human frailties, some of the heroes would disappoint us and disrupt the important work.

This experience and others over the years have caused me to, at most, only feign excitement when someone suggests we get this or that “Big Name” to keynote a conference or endorse an initiative. I prefer substance over style, and staying power over shooting stars.

All of this likely made me susceptible to shouting “Right On” when I read the May 14, 2015 blog post of Matt Amaral, a teacher in California. The title: “Dear Steph Curry, Now That You Are MVP, Please Don’t Come Visit My High School.”

Regarding celebrity worship, Mr. Amaral writes that we need less of it.

“Coming to poor high schools like mine isn’t going to help any of these kids out; in fact, it might make things worse.”

Amaral explains that unlike Curry (who is an example and not a target), the students he teaches are not genetic giants and do not have the resources and support that separate the less than one percent from the rest of us. “What you won’t see,” Amaral writes in his “open letter” to Curry, “is the fact that most of these kids don’t have a back-up plan for their dream of being you.”

“They are already very good at dreaming about being rich and famous; what we need them to do is get a little more realistic about what is in their control. We need less of an emphasis on sports and celebrity in high school, because it is hurting these kids too much as it is.”

(You can find more of Mr. Amaral’s provocative thoughts at teach4real.com.)

Money, Money Everywhere, But ...

June 23, 2016

Weather-watchers will often complain that there is too little rain where it’s needed, and too much rain where it is not.

I feel the same way about money and sports – too little money where it’s needed, and too much money where it is not.

While physical education is being eliminated in elementary schools and interscholastic athletics are being gutted in junior high/middle schools and high schools, college sports are awash in extravagant new revenue from broadcasting and merchandising rights. For example ...

The athletic departments of UCLA, Ohio State, California, Notre Dame and Wisconsin will receive more than $1 billion combined from Under Armour over the next 15 years. The University of Michigan has announced a 15-year, $169 million deal with Nike. Michigan State University has a multimedia rights deal pending with Fox Sports worth $150 million over 15 years. Both Michigan and MSU will benefit richly from what is likely to be a new $440 million per year package with the Big Ten Network.

Meanwhile, for lack of funds, schools reduce or eliminate physical activity from the school and after-school curricula. Inactivity rates soar, as do childhood obesity rates, as do medical expenses to treat obesity-related illnesses in adults.

In sports as in most other aspects of American society, ours is a free-market system that allows the rich to get richer, with little regard for the consequences. It’s a system that invites misplaced priorities. Of celebrity more than substance. Of immediate gratification over investing in the long-term health of a nation and its people.