Seng Leads, Coaches Others to do Same
By
Geoff Kimmerly
MHSAA.com senior editor
January 25, 2018
Meg Seng misses coaching – in her words, “those relationships really are what it’s all about … stronger than just about anything other than family.”
But the coach in Seng continues to show the way in her work every day.
Seng will be honored next month with the MHSAA’s 31st Women in Sports Leadership Award for her work at Ann Arbor Huron and Greenhills over more than 30 years in educational athletics.
The award also will recognize Seng’s teaching, training and empowering of the next generation of coaches and especially women aspiring to follow her into leadership positions in a field where they remain underrepresented.
“I’ve always loved sport, and early on found I had a knack and an interest in coaching. So to be able to share with other young women what I think is a really noble profession makes it a passion for me,” Seng said. “I think it’s a great endeavor, and I’d love for more women to have the opportunity and the confidence to seek out some of those positions.”
Seng will receive this year’s award during the WISL Banquet at the Crowne Plaza Lansing West.
Each year, the Representative Council considers the achievements of women coaches, officials and athletic administrators affiliated with the MHSAA who show exemplary leadership capabilities and positive contributions to athletics.
Seng is in her 28th year at Greenhills School, serving as the athletic director the last 15 after 13 teaching physical education and health. Previously a scholarship athlete playing both volleyball and softball at Indiana University – and winning a pair of Big Ten championships on the diamond – Seng coached both sports at Ann Arbor-area high schools over nearly two decades and has continued as a role model for emerging coaches.
“I’m pretty sure I’ve been to every single (WISL) conference, and so for years, I’ve certainly been in the audience watching these great women be recognized,” Seng said. “To have followed for that long and now be on stage, it’s a tremendous honor for me – that group of women and their value to sport in Michigan is not lost on me at all. I truly respect that group, and I’m really proud to be part of it.”
A 1977 graduate of Maine South High School in Park Ridge, Ill., Seng began coaching at the college level after her playing days with the Hoosiers were done. She served first as a graduate assistant softball coach at Louisiana Tech University in 1983-84 while studying for her master’s degree, and then as a softball assistant at Illinois State University for 1984-85.
Seng took over the Ann Arbor Huron volleyball program in 1985, and over 12 seasons stretching two tenures led her team to five league titles and a District championship in 1993. She also served as Huron's co-head varsity softball coach from 1986-90.
She completed her teacher certification at Eastern Michigan University in 1990 and began teaching at Greenhills that year, later coaching that school’s varsity volleyball team from 1993-2000 and leading the Gryphons to a District title in 1997.
In 2001, Seng co-founded The Academy of Sports Leadership (TASL), a non-profit organization that provides education and training for women interested in becoming coaches and hosts a five-day residential camp for high school girls with that aspiration. In 2003, Seng became Greenhills’ athletic director and began her work as well contributing to the Michigan Interscholastic Athletic Administrators Association (MIAAA) and National Interscholastic Athletic Administrators Association (NIAAA), serving on committees for both including as part of the MIAAA’s Leadership Academy faculty since 2011 and the NIAAA’s certification committee since 2014. She served as the MIAAA’s Executive Board president in 2013-14.
At Greenhills, Seng has hosted more than 20 MHSAA tournament events in various sports at the District, Regional and Quarterfinal levels, and she’s served on a variety of MHSAA committees as well as currently the Multi-Sport Participation Task Force. She also is an instructor for the MHSAA Coaches Advancement Program.
“Meg Seng has been a leader at every level of educational athletics – as an accomplished coach, respected athletic director and someone who empowers women interested in following her lead and filling the need we have in school sports for more women in all forms of leadership positions,” MHSAA Executive Director John E. “Jack” Roberts said. “She personifies the Women In Sports Leadership Award, and we’re delighted to present her with this honor.”
Seng received the MIAAA Jack Johnson Distinguished Service Award in 2012 and her region’s Athletic Director of the Year Award in 2008. She also received the Pathfinder Award in 2004 from the National Association for Girls and Women in Sports (NAGWS), and under her leadership Greenhills received the Exemplary Athletic Program Award from the MIAAA in 2017. She also received the Girl Scouts’ Leaders and Best Award in 2005.
In addition to her work with The Academy of Sports Leadership, she’s served since 2009 on the board as a founding member of the Michigan Softball Academy, which annually raises money for the American Cancer Society. She is published for her work in coaching education and recruitment and has spoken on various occasions on ways to provide opportunities for young women in coaching. She will present on recruiting and retaining female leaders at the annual statewide MIAAA conference this March.
“Meg sees a need and takes initiative to put a committee, group or process in place to solve and satisfy this need,” Holly athletic director Deb VanKuiken said in her letter recommending Seng for the WISL Award. “I truly respect and admire her. She has a great mind and a great heart for athletes and coaches alike. She leads, and she serves.”
Part of filling that need is helping athletic directors find candidates and helping candidates feel confident.
Seng monitors coaching at the high school and college levels, and has watched the percentage of female coaches at the college level fall drastically since Title XI. She also hears a few things – from women finishing college athletic careers who don’t feel qualified to coach, and also from athletic directors who would love to hire women coaches but aren’t finding candidates.
“Our Academy is a grassroots organization just trying to get young girls to follow that dream and show them the possibilities,” Seng said. “It’s a primer on coaching; we show them all the things coaches do and hope it sticks, that they say, ‘I can do that.’
“Part of what we do is try to empower them to take some of those risks.”
In addition to the MIAAA and NIAAA, and NAGWS, Seng is a member of the National Association for Sport and Physical Education (NASPE) and American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD).
The first Women In Sports Leadership Award was presented in 1990
Past recipients
1990 – Carol Seavoy, L’Anse
1991 – Diane Laffey, Harper Woods
1992 – Patricia Ashby, Scotts
1993 – Jo Lake, Grosse Pointe
1994 – Brenda Gatlin, Detroit
1995 – Jane Bennett, Ann Arbor
1996 – Cheryl Amos-Helmicki, Huntington Woods
1997 – Delores L. Elswick, Detroit
1998 – Karen S. Leinaar, Delton
1999 – Kathy McGee, Flint
2000 – Pat Richardson, Grass Lake
2001 – Suzanne Martin, East Lansing
2002 – Susan Barthold, Kentwood
2003 – Nancy Clark, Flint
2004 – Kathy Vruggink Westdorp, Grand Rapids
2005 – Barbara Redding, Capac
2006 – Melanie Miller, Lansing
2007 – Jan Sander, Warren Woods
2008 – Jane Bos, Grand Rapids
2009 – Gail Ganakas, Flint; Deb VanKuiken, Holly
2010 – Gina Mazzolini, Lansing
2011 – Ellen Pugh, West Branch; Patti Tibaldi, Traverse City
2012 – Janet Gillette, Comstock Park
2013 – Barbara Beckett, Traverse City
2014 – Teri Reyburn, DeWitt
2015 – Jean LaClair, Bronson
2016 – Betty Wroubel, Pontiac Notre Dame Prep
2017 – Dottie Davis, Ann Arbor Huron
PHOTOS: (Top) Ann Arbor Greenhills athletic director Meg Seng instructs in the classroom; she taught at Greenhills for 13 years and continues teaching as part of CAP and the Academy of Sports Leadership. (Middle) Seng, left, also was a successfull volleyball coach at Ann Arbor Huron and Greenhills. (Photos courtesy of Meg Seng.)
2026 MHSAA Bush Awards Honorees Exemplify Dedicated Service in Several Roles
By
Geoff Kimmerly
MHSAA.com senior editor
June 30, 2026
Athletic administrators must balance multiple roles no matter the size of their school districts or numbers of sports they direct, and St. Ignace’s Don Gustafson, Brethren’s Jason Kemler, Grand Rapids’ Jolinda Lucas and Greenville’s Brian Zdanowski have thrived while shouldering wide-ranging responsibilities to provide first-rate athletic experiences for their students.
Their dedication to school sports and those athletes – both locally and statewide – made them clearly deserving recipients of 2026 Allen W. Bush Meritorious Service Awards as selected by the Michigan High School Athletic Association’s Representative Council.
Al Bush served as executive director of the MHSAA for 10 years. The award honors individuals for past and continuing service to school athletics as a coach, administrator, official, trainer, doctor or member of the media. The award was developed to bring recognition to people who are giving and serving locally, regionally or statewide without a lot of attention. This is the 35th year of the award.
Gustafson has taught at his alma mater St. Ignace since 1982 and continued even after retiring from administration in 2021. In addition to his classroom work, he served as assistant athletic director his first three years, then athletic director for four, as junior high principal from 1994-2005, high school principal from 2005-11 and superintendent for the next decade.
He’s also been an MHSAA-registered game official since 1978, working six Finals in football, one in basketball and numerous in cross country, in addition to several more postseason events during his time officiating seven sports. He was named to the Basketball Coaches Association of Michigan (BCAM) Hall of Honor in 2021 as an official and “Friend of Basketball.”
Gustafson served on the MHSAA Representative Council from 2015-21. The Michigan State University grad also has served on St. Ignace’s city council, taking time away only during his tenure as superintendent.
“Don Gustafson’s contributions to school sports span nearly half a century and have included everything from behind-the-scenes support to being considered one of the state’s top game officials and a valued voice on our Representative Council,” MHSAA Executive Director Mark Uyl said. “He has long been a knowledgeable and positive voice impacting not only the Upper Peninsula but our community statewide.”
Brethren High School athletic director Jason Kemler recently completed his 20th year with the Kaleva Norman Dickson school district, where he has hosted several MHSAA Tournament events in a variety of sports including Regionals in track & field both at the high school and middle school/junior high levels. He’s also served on multiple MHSAA committees including the Junior High/Middle School Committee.
Kemler has done extensive work as well as part of the Michigan Interscholastic Athletic Administrators Association (MIAAA), serving as a regional representative, historical records chairperson and co-chair of the middle school/junior high committee, and also co-chair for the MIAAA’s 60th and 65th anniversary celebrations. He was named the MIAAA’s Region 3 Athletic Director of the Year in 2023.
Kemler is a graduate of Dansville High School and Albion College and received his teaching certificate from Michigan State University and master’s from Central Michigan University. He also serves as a captain for his local fire department.
“Jason Kemler’s stamp is all over the Brethren athletic department and community as a whole, as he’s embraced all of the roles that go with serving at a small school – teaching physical education and history and coaching as well as serving as athletic director and representing his school in significant ways among his colleagues statewide,” Uyl said. “His commitment and dedication are fine examples of what the Bush Award seeks to recognize.”
Lucas also has made an outsized impact at the middle school level during her 14 years serving in multiple roles for Grand Rapids Public Schools, including as middle school athletic director, director of all GRPS elementary sports and as athletic director for Grand Rapids University Prep Academy, whose students compete for either Ottawa Hills or Union High School. She has served on the MHSAA Junior High/Middle School Committee, contributing to an increasing emphasis at that level, and was selected as a meet manager for inaugural MHSAA Cross Country and Track & Field Regionals for junior high/middle school athletes.
Also a teacher at University Prep and an MHSAA-registered official the last six years for track & field and cross country – and the last two for volleyball – Lucas has served as sportsmanship chair for the MIAAA and as part of the MHSAA/Farm Bureau Insurance Scholar-Athlete Award Committee, and on the board for the Michigan-based Academy of Sports Leadership. She was named the MIAAA’s Region 14 Athletic Director of the Year in 2022.
Lucas graduated from Hobart (Ind.) High School and has a bachelor’s degree in physical education and health from Indiana State University, a master’s in educational leadership from Indiana University, and earned her certified athletic administrator designation from the National Interscholastic Athletic Administrators Association (NIAAA). She is a Red Cross instructor and has served on the GRPS health and physical education leadership team. Prior to coming to Grand Rapids, Lucas served in multiple athletic administration roles in Indiana, where she also taught for 24 years and earned a 30-year coaching and multiple 20-year service awards.
“Jolinda Lucas has brought a special dedication to our junior high and middle school sports and their important roles in educational athletics,” Uyl said. “She has provided valuable input on a variety of historic decisions, including the addition of sixth graders to MHSAA competition and creation of Regional competitions in cross country and track & field. Her foresight is impacting Michigan’s school-sports athletes at the youngest levels and making a difference that will continue to benefit them as they advance to high school programs.”
Zdanowski recently completed his 28th school year as athletic director at Greenville after previously serving as a teacher, coach and athletic director over a decade at Onaway and Midland Bullock Creek. As an athletic director, he has hosted more than 100 MHSAA Tournament events, including five 8-Player Football Finals and 13 11-Player Semifinals. He also has been an MHSAA-registered game official for 44 years, working five sports including Finals in baseball in 1995 and football in 2001.
The longtime administrator also has served on multiple MHSAA committees, including more than a decade on the MHSAA/Farm Bureau Insurance Scholar-Athlete Award Committee, and served as Ottawa-Kent Conference president for two years. He’s been a member of the MIAAA for 34 years, Michigan Association of Secondary School Principals (MASSP) for 28 years and National Association of Sports Officials (NASO) for 25. He was named the MIAAA’s Region 4 Athletic Director of the Year in 2008.
Zdanowski, a graduate of Standish-Sterling, has a bachelor’s degree in teacher education from Saginaw Valley State University and a master’s in athletic administration from Central Michigan University. He’s also completed 24 courses from the NIAAA Leadership Training Institute.
“Brian Zdanowski has created a program at Greenville that is the model of quality, and that was proven deservedly when his athletic department was named an Exemplary Athletic Program by the MIAAA in 2000, the first year of that prestigious recognition program,” Uyl said. “He has consistently shared what he’s built at home with the rest of the state for now several decades, and we continue to be thankful for Brian’s desire to serve and contribute to school sports in a variety of leadership roles.”
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.