Keep on Coaching
February 1, 2013
By Geoff Kimmerly
Second Half editor
A few weeks ago, I finally got my first chance this season to watch a friend coach his basketball team. After guiding some others at the lower levels, this is his first time running the varsity – something he wasn't sure he wanted to do with a 1-year-old just learning to walk, but a challenge he ended up taking on to the benefit of all those involved.
Simply put, he’s good. I've seen a lot of teams and a lot of coaches over the past 15 years, and although I wouldn't know much of what to do if I were walking the sideline, I felt pretty qualified in telling him I was impressed – even if he didn't buy that I was offering an unbiased opinion. The best news is he’s gone from not sure about this a few months ago to talking about next season.
We know, at least anecdotally, that coaching continues to get more challenging. The time commitment has grown substantially to make running a program a year-round endeavor in a lot of sports at a lot of schools.
That commitment – especially for coaches with children of their own – was a main reason referred to in a New Haven Post-Chronicle story Saturday that noted 23 football coaching openings in Connecticut at one point this offseason. That state has 146 football teams – meaning roughly 15 percent will have new leaders this fall.
And that got me thinking about my friend, about how glad I am he’s given this a shot, and how I've seen so many others either not do so, or not stick around long despite having some pretty nice success.
A study published last winter in Interscholastic Athletic Administration magazine – a product of the National Interscholastic Athletic Administrators Association – noted some predictable results of a study that sought to determine the biggest challenges faced by first-year high school coaches.
The toughest according to the study was balancing the demands of coaching and teaching, experienced by nearly half the respondents – 98 percent of which coached high school teams and 81 percent of which are teachers.
The next six reasons all were noted by at least 30 percent of those in the study – personal fatigue, securing community support, securing and caring for facilities and equipment, parental contact, keeping non-starting players motivated, dealing with schedule interruptions and motivating athletes to achieve consistent, peak performance.
Nothing there is earth-shaking, and most if not all of these challenges are faced by high school coaches regardless of how long they've been in the field. But I got a little more perspective from some of the 32 items that ranked as least challenging to the first-year leaders – keeping in compliance with state and league regulations, dealing with substance abuse issues, teaching sport skills and creating a positive team atmosphere – things that seem most important, and yet appear to be easiest to do. I’m not sure what that tells us – but I think it tells us something.
Click to check out the entire three-page breakdown of the study, plus the researchers’ recommendations to remedy some of what first-year coaches face.
Giving back to Saginaw
I love reading about high-level athletes – like a star-studded group of alums from Saginaw – giving back to where they got their starts.
Pittsburgh Steelers star LaMarr Woodley made a big impact before the start of this school year by donating $60,000 to cover all participation fees for athletes in his former school district. The Saginaw News’ Hugh Bernreuter writes today about how Woodley (Saginaw High), the Philadelphia 76ers’ Jason Richardson (Saginaw Arthur Hill) and former Oakland Raiders standout Stu Schweigert (Saginaw Heritage) have combined to give more than $865,000 back to their home communities.
Bernreuter also mentions the non-monetary contributions of the Golden State Warriors’ Draymond Green (Saginaw High) and former Indianapolis Colts receiver Blair White (Saginaw Nouvel).
Click to read more about it.
Quote(s) of the Week
While rifling through more papers on my desk, I found an article from the Washington Post from Sept. 2011 titled “How high school sports save our schools.” I was drawn to it in part because I spent more than a decade in a newsroom, and it was a piece by a reporter covering education who instead of reporting on school boards and the like, delved into the importance of interscholastic athletics to education as a whole.
He spoke of how participation continues to grow even as resources dwindle, and of data supporting that extracurriculars like sports are more effective than academic classes in teaching leadership, teamwork, time management and “other skills crucial for success in the workplace.” Later, he mentioned a study noting that those who participate in extracurriculars earned more a decade later.
Click here to read the entre piece. These passages struck me most.
“Coaches might be the only faculty members still allowed by our culture and educational practice to get tough with students not making the proper effort. They have the advantage of teaching what are essentially elective non-credit courses. They can insist on standards of behavior that classroom teachers often cannot enforce because the stakes of dismissing or letting students drop their courses are too high. …
“Students do better in activities they choose. If we provide more of them, led by committed adults … that can make a difference. We know the bad news about education. Dropout rates are high. Achievement scores are stagnant. But sports participation is going up, despite pressure to cut it back. Let’s cheer about that and look for a way to draw in more students.”
2026 MHSAA Bush Awards Honorees Exemplify Dedicated Service in Several Roles
By
Geoff Kimmerly
MHSAA.com senior editor
June 30, 2026
Athletic administrators must balance multiple roles no matter the size of their school districts or numbers of sports they direct, and St. Ignace’s Don Gustafson, Brethren’s Jason Kemler, Grand Rapids’ Jolinda Lucas and Greenville’s Brian Zdanowski have thrived while shouldering wide-ranging responsibilities to provide first-rate athletic experiences for their students.
Their dedication to school sports and those athletes – both locally and statewide – made them clearly deserving recipients of 2026 Allen W. Bush Meritorious Service Awards as selected by the Michigan High School Athletic Association’s Representative Council.
Al Bush served as executive director of the MHSAA for 10 years. The award honors individuals for past and continuing service to school athletics as a coach, administrator, official, trainer, doctor or member of the media. The award was developed to bring recognition to people who are giving and serving locally, regionally or statewide without a lot of attention. This is the 35th year of the award.
Gustafson has taught at his alma mater St. Ignace since 1982 and continued even after retiring from administration in 2021. In addition to his classroom work, he served as assistant athletic director his first three years, then athletic director for four, as junior high principal from 1994-2005, high school principal from 2005-11 and superintendent for the next decade.
He’s also been an MHSAA-registered game official since 1978, working six Finals in football, one in basketball and numerous in cross country, in addition to several more postseason events during his time officiating seven sports. He was named to the Basketball Coaches Association of Michigan (BCAM) Hall of Honor in 2021 as an official and “Friend of Basketball.”
Gustafson served on the MHSAA Representative Council from 2015-21. The Michigan State University grad also has served on St. Ignace’s city council, taking time away only during his tenure as superintendent.
“Don Gustafson’s contributions to school sports span nearly half a century and have included everything from behind-the-scenes support to being considered one of the state’s top game officials and a valued voice on our Representative Council,” MHSAA Executive Director Mark Uyl said. “He has long been a knowledgeable and positive voice impacting not only the Upper Peninsula but our community statewide.”
Brethren High School athletic director Jason Kemler recently completed his 20th year with the Kaleva Norman Dickson school district, where he has hosted several MHSAA Tournament events in a variety of sports including Regionals in track & field both at the high school and middle school/junior high levels. He’s also served on multiple MHSAA committees including the Junior High/Middle School Committee.
Kemler has done extensive work as well as part of the Michigan Interscholastic Athletic Administrators Association (MIAAA), serving as a regional representative, historical records chairperson and co-chair of the middle school/junior high committee, and also co-chair for the MIAAA’s 60th and 65th anniversary celebrations. He was named the MIAAA’s Region 3 Athletic Director of the Year in 2023.
Kemler is a graduate of Dansville High School and Albion College and received his teaching certificate from Michigan State University and master’s from Central Michigan University. He also serves as a captain for his local fire department.
“Jason Kemler’s stamp is all over the Brethren athletic department and community as a whole, as he’s embraced all of the roles that go with serving at a small school – teaching physical education and history and coaching as well as serving as athletic director and representing his school in significant ways among his colleagues statewide,” Uyl said. “His commitment and dedication are fine examples of what the Bush Award seeks to recognize.”
Lucas also has made an outsized impact at the middle school level during her 14 years serving in multiple roles for Grand Rapids Public Schools, including as middle school athletic director, director of all GRPS elementary sports and as athletic director for Grand Rapids University Prep Academy, whose students compete for either Ottawa Hills or Union High School. She has served on the MHSAA Junior High/Middle School Committee, contributing to an increasing emphasis at that level, and was selected as a meet manager for inaugural MHSAA Cross Country and Track & Field Regionals for junior high/middle school athletes.
Also a teacher at University Prep and an MHSAA-registered official the last six years for track & field and cross country – and the last two for volleyball – Lucas has served as sportsmanship chair for the MIAAA and as part of the MHSAA/Farm Bureau Insurance Scholar-Athlete Award Committee, and on the board for the Michigan-based Academy of Sports Leadership. She was named the MIAAA’s Region 14 Athletic Director of the Year in 2022.
Lucas graduated from Hobart (Ind.) High School and has a bachelor’s degree in physical education and health from Indiana State University, a master’s in educational leadership from Indiana University, and earned her certified athletic administrator designation from the National Interscholastic Athletic Administrators Association (NIAAA). She is a Red Cross instructor and has served on the GRPS health and physical education leadership team. Prior to coming to Grand Rapids, Lucas served in multiple athletic administration roles in Indiana, where she also taught for 24 years and earned a 30-year coaching and multiple 20-year service awards.
“Jolinda Lucas has brought a special dedication to our junior high and middle school sports and their important roles in educational athletics,” Uyl said. “She has provided valuable input on a variety of historic decisions, including the addition of sixth graders to MHSAA competition and creation of Regional competitions in cross country and track & field. Her foresight is impacting Michigan’s school-sports athletes at the youngest levels and making a difference that will continue to benefit them as they advance to high school programs.”
Zdanowski recently completed his 28th school year as athletic director at Greenville after previously serving as a teacher, coach and athletic director over a decade at Onaway and Midland Bullock Creek. As an athletic director, he has hosted more than 100 MHSAA Tournament events, including five 8-Player Football Finals and 13 11-Player Semifinals. He also has been an MHSAA-registered game official for 44 years, working five sports including Finals in baseball in 1995 and football in 2001.
The longtime administrator also has served on multiple MHSAA committees, including more than a decade on the MHSAA/Farm Bureau Insurance Scholar-Athlete Award Committee, and served as Ottawa-Kent Conference president for two years. He’s been a member of the MIAAA for 34 years, Michigan Association of Secondary School Principals (MASSP) for 28 years and National Association of Sports Officials (NASO) for 25. He was named the MIAAA’s Region 4 Athletic Director of the Year in 2008.
Zdanowski, a graduate of Standish-Sterling, has a bachelor’s degree in teacher education from Saginaw Valley State University and a master’s in athletic administration from Central Michigan University. He’s also completed 24 courses from the NIAAA Leadership Training Institute.
“Brian Zdanowski has created a program at Greenville that is the model of quality, and that was proven deservedly when his athletic department was named an Exemplary Athletic Program by the MIAAA in 2000, the first year of that prestigious recognition program,” Uyl said. “He has consistently shared what he’s built at home with the rest of the state for now several decades, and we continue to be thankful for Brian’s desire to serve and contribute to school sports in a variety of leadership roles.”
The MHSAA is a private, not-for-profit corporation of voluntary membership by more than 1,500 public and private senior high schools and junior high/middle schools which exists to develop common rules for athletic eligibility and competition. No government funds or tax dollars support the MHSAA, which was the first such association nationally to not accept membership dues or tournament entry fees from schools. Member schools which enforce these rules are permitted to participate in MHSAA tournaments, which attract more than 1.4 million spectators each year.