Sampson to Join MHSAA Staff
July 12, 2016
By Geoff Kimmerly
Second Half editor
Jeremy Sampson, an award-winning sportscaster who founded and currently serves as president of the Lansing United semi-professional men’s soccer club, will join the Michigan High School Athletic Association staff later this month in the newly-created position of Ticketing, Promotions & Marketing Coordinator.
Sampson earned awards from the Michigan Association of Broadcasters and The Associated Press while serving as the weekend sports anchor from 2005-2013 for WILX in Lansing, where he also coordinated the station’s weekly high school highlights show. He previously worked as the sports broadcasting producer for Michigan State University from 2000-02 and most recently has served as a communications specialist for the Michigan Department of Treasury, coordinating internal communications and assisting with media relations.
He has gained valuable ticketing and event promotions experience from his role with Lansing United. Sampson created the franchise in 2013 and serves as its president and chief executive officer. In those roles, Sampson is in charge of all game day operations, hiring of the head coach and general manager, and developing and executing strategies for ticket sales and team promotion. Lansing United is a member of the National Premier Soccer League, which has more than 80 teams nationwide. The United has drawn on average just more than 1,000 fans per game during its three-season history, ranking third in the NPSL’s seven-team Great Lakes Conference West behind only franchises from much larger markets in Detroit and Grand Rapids.
In his role with the MHSAA, Sampson will take the lead in all ticketing operations and efforts to promote attendance at MHSAA events. The majority of revenue collected by the association for use in its operating budget is collected from ticket sales at postseason events it sponsors.
“The MHSAA is best-known for its tournaments, and this is the first time we have had someone on staff focused primarily on promotion of our events,” MHSAA Executive Director John E. “Jack” Roberts said. “Jeremy Sampson brings experience and ideas, and additionally he adds depth to our staff in a number of other important communications functions.”
Sampson, a native of Vermontville and graduate of Bath High School, also is a 1996 graduate of Michigan State University and earned a bachelor’s degree in journalism. He will begin his duties at the MHSAA on July 25.
Retired AD Smith to Receive NFHS Honor
By
Geoff Kimmerly
MHSAA.com senior editor
November 26, 2019
Retired longtime athletic director Fred Smith has been selected to receive a Citation from the National Federation of State High School Associations during the 50th National Athletic Directors Conference sponsored by the NFHS and National Interscholastic Athletic Administrators Association (NIAAA) on Dec. 16 in National Harbor, Md.
NFHS Citations are presented annually to outstanding athletic directors in recognition of contributions to interscholastic athletics at the local, state and national levels. State associations nominate athletic directors for NFHS Citations, and the NFHS Board of Directors approves recipients.
A 1979 graduate of Western Michigan University, Smith began his career at St. Joseph Lake Michigan Catholic Schools, serving for 11 years. In 1991, he joined Comstock Public Schools, where he served for 16 years. Smith move to Buchanan Community Schools in 2007, where he remained until 2015 before departing for his final stop as athletic director at Benton Harbor for two years. He retired in 2017, serving 38 years total as a teacher, coach and administrator, and resides in Stevensville.
Among his accomplishments, Smith instituted awards programs to recognize three-sport (or more) student-athletes who participated for their full, four-year high school career. Additionally, he assisted with the development of an evaluation tool for coaches and helped provide funding for coaches to attend the MHSAA's Coaches Advancement Program.
Smith was a member of the MHSAA Representative Council from 2005 to 2017, including the final four years as vice president. He also served on several MHSAA committees, and he hosted countless MHSAA District and Regional tournaments. With the Michigan Interscholastic Athletic Administrators Association (MIAAA), he has served as chair of its Professional Development Committee as well as a member of its executive board from 1993 to 1998.
Smith was a member of the NIAAA Board of Directors (1996-98), Credentials Committee (1989-96) and Hall of Fame Screening Committee (2010-18). He has been heavily involved in the NIAAA’s Leadership Training Institute. He is national course chair for LTC 501, and he has presented Leadership Training Courses in 14 states. Smith also served on the NIAAA Executive Director Search Committee, and he has attended 34 National Athletic Directors Conferences.
Smith has been honored with numerous awards. He has previously received the NIAAA Distinguished Service Award, the NIAAA Thomas E. Frederick Award of Excellence, the NIAAA Frank Kovaleski Professional Development Award, and the MHSAA Charles E. Forsythe Award.