Heritage's Hawks Nest Wants You 'Hype'
February 5, 2019
By Geoff Kimmerly
Second Half editor
SAGINAW – Three years ago, Saginaw Heritage teacher Melissa Fila showed up at Bay City Central, tub of pompons in hand, ready to rev up her students who had made the trip to support the Hawks boys basketball team.
She found three huddled together and two more sitting with their parents. That was it.
How things have changed.
When Central visited Heritage this Jan. 18, the Hawks were filming a congratulations to the eight semifinalists joining them in the second round of this year’s MHSAA “Battle of the Fans VIII.” The stands behind Heritage’s home basket hold roughly 400, and they were packed.
From the humblest of beginnings, Heritage’s student section has grown into a Saginaw Valley League force and the first from that conference to make the BOTF finals. Thanks to a significant boost in “leadership” – much more on that below – the Hawks Nest has become the place to be for many of the school’s 1,500 students.
“This year I’ve seen a total change with people in the student section,” senior Khayli Bracey said. “Everyone is more confident than in past years. You don’t have to be like, ‘Everyone cheer.’ Everyone’s just doing it. Nobody’s necessarily telling people what to say, how to say it.
“Everyone’s just hype.”
We heard that buzzword more than a few times as we met with section leaders Bracey, fellow seniors Shelby Vondette and Josh Frank, juniors Abbey Coenis and Dom Simpson and sophomore Brendan Trier before Friday’s girls basketball game against Midland Dow to find out what’s made the Hawks Nest take flight this school year.
We’ll report on all three of our BOTF finalists visits this month following the format of a typical game night. We kick things off below with some of the Hawks Nest’s suggestions for other student sections hoping to grow, followed by the video from our visit and then more of a story behind Heritage’s rise.
Heritage’s Gameplan
Take some of these tips from the Hawk’s Nest:
Just get started. A gathering of just a few students to watch games can snowball into something more. Don’t be intimidated or afraid. Grab some friends, maybe pick out a theme to dress alike for a game, and see where it goes.
Team up with a teacher. Or an administrator, advisor, coach, etc. Working together with someone who can serve as a champion for your section to the rest of the faculty and administration is invaluable – as is having someone with whom to bounce around ideas.
Care, then don’t care. Care enough to be there, to cheer on your classmates, to make the effort to get more people involved. And then don’t care – what you look like when you’re dancing, how silly the chants might sound. Just join in and enjoy the ride.
Get everyone involved. Heritage’s leaders were adamant that the main difference in this year’s section is the enthusiastic contributions from underclassmen. We’ve learned this from many finalists over the years – the best student sections have plenty of seniors and juniors, but also welcome plenty of sophomores and freshmen.
Be unique. Be creative. It’s getting harder to come up with original cheers. Heritage has taken its share from others, including Iceland’s soccer national team supporters and the NFL’s latest ad campaign. But the Hawks Nest also benefitted from an early-fall leadership “day camp” where students were assigned to come up with new chants – and produced the section’s current favorite: “Ooh! Ah! We’re the Hawks of Saginaw!”
Pregame Prep
Heritage has offered a “Leadership Development” class for decades, and Fila has taught it for most of this one. Her students take part in some awesome projects – like for Veterans Day putting out 10,000 American flags on the school’s lawn to represent Saginaw soldiers, or directing coat and prom dress drives and an “Amazing Race” that most recently netted $15,000 in local donations.
Beginning with the 2016-17 school year, Fila’s Leadership classes also began working on ways to lead more students into the stands.
Heritage had good student sections in the past. The Hawks football team made the playoffs four out of five seasons during the mid-2000s, and students turned out to cheer. Vondette said hockey games have always been crazy – especially as the team has joined the state’s elite over the last few years. The girls basketball team has a long history of success, but she remembers students especially starting to show up during the Hawks’ run to the Class A Semifinals in 2015 when she was in eighth grade. “I feel like everybody got the idea that’s what a student section should be like when they went to a game like that,” Vondette said of that run.
Enter the Leadership class. In addition to all of the good stuff students continued to do in the community, Fila helped them begin to organize a student section – sparking ideas on persuading their classmates to give it a try, guiding code of conduct discussions to make sure students were cheering in a positive manner, and most of all empowering them to create something that would have an impact.
At first, the reborn section was made up of a group of sophomore and junior boys who liked sports. But it quickly grew. So did the Leadership class – last year Fila began teaching an “Intro to Leadership” for underclassmen, and that class allows them to get involved in the student section planning earlier.
There are 200 students taking a Leadership course each semester, and roughly 50 percent of the student body has taken one of them at least once. That means 50 percent at one time have had some hand in helping plan student section activities, putting together presentations on how to do cheers for the rest of the student body, or helping the Hawks Nest apply for Battle of the Fans the last three years (and make "Challenge" videos like the one below).
This fall’s MHSAA Sportsmanship Summit energized section leaders further. But what brought us to Heritage for this BOTF finals may have started during last season’s girls basketball run – the Hawks defeated East Lansing to win the Class A title in front of a sizable group of students at Calvin College’s Van Noord Arena.
“The girls winning the state championship. We took busses. There were so many kids there, and it was just such a good environment,” Simpson recalled.
“There was not one person quiet. Everyone was standing. Everyone was screaming,” Bracey added. “It’s the best I’d ever seen Heritage.”
“The energy was different,” Vondette agreed. “And now it’s just kept going strong.”
Game Time
The Hawks Nest filled with 250 students for our visit Friday for one of the most highly-anticipated girls basketball matchups of this regular season. Home games, as at any school, are the top draw, and Simpson said he’s seen fans going not just to basketball, hockey and football, but also soccer, volleyball and even once to a bowling match.
For this night, it’s important to keep in mind that those 250 attended while the boys basketball team was playing at Midland Dow and hockey team was taking on Birmingham Brother Rice in a high-powered matchup at the Michigan Interscholastic Hockey League Showcase in Trenton. And what’s more, Heritage didn’t have school Friday – giving fans a great reason to stay in for the night.
That wasn’t going to happen with Frank at the video controls.
He spends game nights with a camera in hand, and his skills have taken the Nest’s marketing up a level. Many games are previewed with a short Twitter video announcing the theme or other important information. Then he shoots at every game, building a library of hype videos to keep classmates engaged – and help him put together a strong BOTF application.
“We always said, the intention last year, since we didn’t go on (in BOTF), this year’s we wanted to make it a really jaw-dropping moment,” Frank said. “So right from the beginning of the school year, we were going to start filming and get everything.”
The theme Friday was “EXTREME” and that meant lots of lime green as students received a free T-shirt with student ID. The Nest also included a pep band, two pom teams and the school’s mascot – and plenty of noise, all positive, and despite a fast start by Dow as it went on to hand Heritage its first loss of this season.
“It was a blast. There was just so much energy,” Trier said. “We do it every night. If we’re winning, losing, we still cheer on our team no matter what.
“We’re just getting started. It’s about to take off. We’re going to go even higher. We’re going to shoot for crazy stuff.”
Postgame Analysis
We’re in this together: “I feel like our student section is a more comfortable environment for younger people now. I know a lot more of the underclassmen now through Leadership, and I feel like we’re all one now,” Simpson said. “Our school revolves around Leadership and the student section now. Everyone goes to the games. It’s a culture for us.”
Multi-media marketing works: “When Josh will post videos, and you see everyone in the student section just screaming their heads off, you want to be a part of that,” Vondette said. “That’s what you want to do.”
One memory can make it happen: “At the girls state finals, I was in the front with Shelby, and we were the ones who started stuff, and I just remember (thinking), ‘I want to keep doing this,’” Bracey said. “I would never be the one to want to start cheers – of course I’d cheer along with everyone else, but I was never one that would want to lead a whole group of people. But after that game and seeing everyone getting involved, I was like, ‘I want to keep doing that.’ That was the turning point for me.”
The Nest is the place to be: “Because we make it look so fun,” Coenis said, echoing Trier that the section will just keep getting bigger and better. “The more hype you are, the more hype everyone around you is going to get too. It’s just going to spread.”
Next stop on BOTF: We will visit Buchanan for its boys basketball game Friday against Parchment, and finish the 2019 BOTF tour at North Muskegon for its Feb. 12 boys basketball game against Montague.
The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.
PHOTOS: (Top) Saginaw Heritage’s Hawks Nest anticipates a big moment during Friday’s game against Midland Dow. (Middle) Shirts and pompoms made for a green and blue “EXTREME” theme night.
Boyne City Wants You to Get Rowdy
February 13, 2018
By Geoff Kimmerly
Second Half editor
BOYNE CITY – What’s 8 feet tall, full of air and able to bounce on its head?
Just another reason to check out a Boyne City High School sporting event and one of our three finalists for the Battle of the Fans VII championship.
Of course, the Rambler Rowdies’ candidacy to be named Michigan’s top high school cheering student section has a lot more to do with the raucous atmosphere created by a few hundred students who regularly fill the stands to support the teams at one of the state’s smallest Class B schools.
But the introduction this year of Captain Rowdy – a giant inflatable mascot who shows up just about everywhere – is the latest proof of the festive culture that’s taken hold in Rambler country.
“It kinda starts with having enough people at a game to do something,” senior Ethan Hewitt said. “You either need to have a good team or a school that is really involved in making sure people are at the game in the first place to form a cheering section. Then it just takes a couple of kids to get the idea and run with it."
“You just need that spark,” classmate Jake Kelts added, “and once you have that spark, it starts a fire.”
We met with senior section leaders Hewitt, Kelts, Anna Harmeling and Lauren Fitzpatrick prior to the Feb. 2 boys basketball game against Kalkaska to discuss all that is new and “rowdy” with the Rambler Rowdies, one of two return finalists from last year’s BOTF VI.
As with last week’s report on our BOTF finalists tour stop to see Petoskey’s Blue Crew, we’ll follow a format that fits with a typical game night, beginning with the Ramblers’ suggestions for other schools that would like to join in the fun and video from our visit and followed by more of what we enjoyed from one of the state's elite student sections.
Boyne City’s Gameplan
Take some of these tips from the Rambler Rowdies:
• Get organized. Hewitt said that’s the biggest thing Boyne City has learned over the last few years of building a student section. Having regular meetings allows for brainstorming but also helps leaders form a plan for what they need to accomplish.
• Hit social media hard. Sections should assign at least two social media leaders who will not only post regular updates about theme nights and other announcements, but also take advantage of social media – like posting on the school’s Facebook page if permission is granted – to reach out to parents.
• Bring in the community. The student cheering section is for the students, but parents and other neighbors enjoy supporting the students as they offer support for their teams. Anything from inviting a well-known person in town on social media (“Hey Mr. Smith, we know you have those parachute pants from high school. Come to ‘80s night!”) to sending out section-themed game night alerts to parents on the automated snow day message system can generate excitement.
• Earn administrators’ trust. We have heard this on just about every BOTF visit over the years, and it’s true – if principals and athletic directors are in the loop, they can provide more opportunities and help. And if administrators trust student section leaders, the possibilities to try something new are endless.
Pregame Prep
After last year making the BOTF Finals for the first time, Boyne City section leaders discussed what they needed to improve to win the title. Their findings: more community involvement, more younger student involvement and something that not only created a great atmosphere but made the Rowdies different from every other section in Michigan.
Enter the superhero, thanks in part to the goat.
The driving force behind the Rambler Rowdies is “Rambler Sports Network,” a daily visual imaging/arts and broadcasting class. Not only do RSN students film events all over the school, but section leaders are able to use class time to help build game night atmosphere – which at the end of last school year meant working with teacher Randy Calcaterra to create Captain Rowdy, a distant cousin to the Harlem Globetrotters’ mascot Globie.
Deciding a superhero character would be more useful than a bouncing wheel (for Rambler, a car built during the early 1900s), section leaders set to work. Fitzpatrick and senior Hailey Fogo designed a logo. Together, the group decided on Captain Rowdy’s name. And they also added the jersey number “130” on his back, signifying the senior class, which will be the 130th this spring to go through the high school.
Captain Rowdy was ordered in June. Only five people knew about it until September, when the rest of the RSN class was brought in on the secret. They kept it quiet until October, when Captain Rowdy was unveiled during the annual “Spirit Day” activities as part of Homecoming week.
But a local goat was among those who made it possible. Captain Rowdy was expensive – which led to various fundraisers, with one surely among the most memorable. As noted, section leaders had wanted to get middle school students more involved this year – so, based on another school’s idea overheard at November’s MHSAA Sportsmanship Summit in Marquette, the Rowdies asked their middle schoolers to raise a certain amount of money in exchange for their principal kissing a goat.
(That dare was just part of outreach done to get the school’s next classes of Rambler Rowdies involved. See more in this video from the BOTF “Challenge Round.”)
Meanwhile, as Spirit Day approached, RSN students hung pictures of Captain Rowdy’s chest logo and “CR” belt buckle around the school to provide a little hint of what was coming. (Another memorable moment: The day before the unveiling, they set off the school’s smoke alarms testing pyrotechnics.)
Finally, the moment came that was four months in the making. The curtains opened (on second try) and there was Captain Rowdy, worn by Kelts, for all to see.
“It’s a crazy day,” Harmeling recalled. “Everybody loves it. So we brought everybody into the auditorium … and this year, all the lights went down and we had this whole setup – we had fire and smoke and lights that were timed up to the music.”
“It was just a complete shock,” Fitzpatrick said. “It was like, ‘Oh my gosh.’ … He was just standing still. So nobody knew he was about to move. So he jumped off and was running through the crowd.”
And that was just the beginning of the fun.
“The endless amount of possibilities you can do with him just generates so much fun,” Hewitt said. “And everyone is like, ‘Oh, what’s Captain Rowdy going to do this week?’”
Game Time
Section leaders watched the MHSAA video from last year’s “Fright Night” visit and made it a goal to make every game night that extra level of exciting.
Basketball is where it’s at in Boyne City. The school’s lone home wrestling meet had to be canceled, and the Rowdies were planning on attending the first-year bowling team’s only home meet – but for the most part winter sports mean nights in the gym.
Just before this hoops tip-off, the Rowdies got Kalkaska involved as well. The pregame introductions started with a halfcourt boxing match between Captain Rowdy and the “Baron of Bad Sportsmanship” under the spotlight. But then, for player introductions, starting lineups for both teams were announced in the spotlight as well – a nice touch, considering that’s usually only reserved for the home team’s players. Free admission also was given to students from both schools, and the “Wheelhouse” was packed.
Of course, Captain Rowdy was a big focus of fun for the Rowdies – with “Rowdy Ball” and the “Captain Rowdy Dance” among activities filling in quarter and halftime breaks. But when the game was on, the section was all in – and charged up to help pull out a close 54-49 win over the rival Blazers.
What do you do during Quarter Breaks at Rambler Games? Watch a thrilling game of Rowdy Ball of course! BCHS Student Section, the place to be!
https://t.co/A0xXFiJepQ via @YouTube— RSN (@TEAMBCVI) January 27, 2018
A big takeaway from our 2017 trip to Boyne City was how students there, like most schools, are involved in a variety of sport and non-sport activities – but the Rowdies try to get them all out for game nights.
Wearing Captain Rowdy for most of them is senior Quentin Nottage, a major contributor in the school’s drama productions – but according to section leaders, not a regular at basketball games before taking on his new alter ego.
“(Non-sports fans) just never go to the games, so they think, ‘Oh, it’s just a basketball game. I’m not going to go,’” Kelts explained. “If we can get them to go to one game, they see how fun it is. Because it’s not just a basketball game. They see that and they’re like, ‘Wow, I want to come to every single game.’”
Postgame Analysis
Some just come to dance: “A lot of our chants are for the Ramblers, but it’s beat-oriented. You’re cheering for your team, but at the same time it’s super-fun to do the chant. Because you’re jumping around, having a great time.”
Worth the Battle: “Battle of the Fans has really just changed the culture in this school too,” Kelts said. “Everyone knows me as a leader of the student section, and a teacher will come up to me and say, ‘Good job last night.’ You mention Battle of the Fans and everyone here knows what you’re talking about. They know it’s going to be super fun. It’s brought everyone together.”
Worth the investment: “We want the games to be really fun and interesting, so we have money from (RSN) sponsorships going into what we can do to make the games interesting. We had money set aside for (something like Captain Rowdy) that had been gathering. So we were like, ‘Hey, this looks really good. And this would make being in the gym epic.’”
Rowdy-ness will live on: “Even though Jake and I lead chants for the most part, everyone is so involved. At its best, I think it’s more of a group thing. As long as there’s a group of people doing it, it’s going to keep happening. A leader will always emerge.”
Next stop on BOTF: We'll finish the 2018 BOTF tour at Buchanan for Friday’s boys basketball game against Berrien Springs. The report from that visit will publish on Second Half next Monday, with our social media vote beginning the next day, Feb. 20, and the champion announced Feb. 23. Click to see our report on Petoskey’s Blue Crew.
The Battle of the Fans is sponsored in part by the United Dairy Industry of Michigan.
PHOTOS: (Top) Boyne City senior Ethan Hewitt leads the roller coaster during a Feb. 2 basketball game against Kalkaska. (Middle) Captain Rowdy, the latest addition to the Rambler Rowdies. (Photos by Boyne City Visual Imaging.)