Bush Legacy: Culture of Opportunity

By Doug Donnelly
Special for MHSAA.com

April 6, 2018

By Doug Donnelly
Special for Second Half

CHELSEA – For the first time as Chelsea High School athletic director, Brad Bush has to hire a football coach.

What’s more, he has the unenviable task of replacing himself.

“I would say that nobody cares more about Chelsea football than I do,” Bush said. “It’s important to me that we find the very best person we can.”

Bush has coached the Bulldogs for 21 seasons. But, his coaching background goes much deeper than that.

He played at Ypsilanti High School for Hall of Fame coach Bill Giarmo, graduating in 1988. After playing quarterback at Cornell University in the Ivy League, he returned to Michigan, graduating from Eastern Michigan University, and started coaching for Bill Kohn, another inductee to the Michigan High School Football Coaches Association Hall of Fame. Bush then went to East Kentwood to coach with Giarmo.

Through his own playing days, coaching with those legends of the game and absorbing everything he could from afar, Bush has developed an impressive culture at Chelsea.

“Friday nights in Chelsea are a big deal,” he said. “We want to keep that tradition.”

Bush became the varsity head coach at Chelsea in 1997. At the time, Chelsea had only two playoff appearances. Bush’s Bulldogs went 3-6 that first season. After that, Chelsea didn’t have a sub-.500 finish for 15 years. The Bulldogs have been kept out of the playoffs only once since 1998.

Chelsea has had only three head coaches since 1965.

“I’m fortunate,” Bush said. “I went for a few more years than the other guys. It’s a great place to coach.”

Temperance Bedford head coach Jeff Wood was an assistant with Bush at Ypsilanti during the 1990s and said he thought then that Bush was going to develop into a great head coach.

“We knew he was going to accomplish greatness, not only as a football coach, but as a father, husband and professional in education,” Wood said. “Brad has always won and lost with great class and dignity. He’s a true Hall of Famer.”

If Bush never coaches at Chelsea again, his lasting legacy might be that culture surrounding the Bulldogs program. It’s known for its large number of football players, from middle school through the varsity, and a system that ensures every student athlete on every team leading to the varsity will play in every game. Teams at the middle school, freshman and junior varsity levels all start 22 players each game – with no two-way starters. For a Class B/Division 3 school, that isn’t the norm.

“We’ve had the same philosophy for 20 years,” he said. “Everybody plays in every middle school, freshman and junior varsity game. That’s how we do it. We start 22 kids on every level. Our kids know they will have the opportunity to play.

“Every kid on every level is going to play in every game. On most nights, we play more kids than the other team has players.”

While every school loses some athletes, or potential athletes, along the way, Bush said this system helps maintain a student’s interest in the sport. Often, he said, a player who may not necessarily be a starter as a freshman will learn the game, develop and turn into a starter by senior year.

“We feel that, over time, with repetition and practice, a kid will become an expert at his position,” he said. “For us, this is a big piece. … That was my thing here. I didn’t invent it. I absorbed it, watched it at other places.”

It’s tough to argue with the results. Chelsea won or shared Southeastern Conference championships in 1999, 2000, 2001, 2003, 2004, 2006, 2007, 2008, 2011, 2012, 2015, 2016 and 2017. The Bulldogs won seven District championships during the Bush era and played in the 2015 Division 3 championship game, falling to Orchard Lake St. Mary’s at Ford Field

He said he learned how to build a program from Giarmo and how to coach a football team under Kohn. Bush was quick to credit his assistant coaches who have remained with the program for years and helped build the culture. He said the program has sacrificed win-at-all-cost at the lower levels with the goal of developing varsity football players.

“You have to manage it,” he said. “That’s why you need a great staff. We have been lucky here with a great, dedicated group of guys. They always have the ultimate goal in mind.”

Bush said he won’t hamstring the next coach into running his system, but anticipates whoever is hired will buy into the culture after seeing what it’s about.

“The next coach has to run it the way he wants to run it, but I do believe we have created a culture here and we’d like to maintain that. You want to hire the right person who is going to handle the kids the right way.”

In addition to coaching at Chelsea and leading the entire athletic program, Bush also is heavily involved in the Michigan High School Football Coaches Association as a past president, serves on the Michigan High School Athletic Association football committee and has served on the National Federation football rules committee. He’s coached in all-star games and is a true believer in high school sports.

His record at Chelsea is 169-60.

“I have great energy,” Bush said. “I love coaching. I have a great passion for it, but I also know when you need to do certain things. I felt this was just the right time for the athletic department and the football team. It wasn’t one thing that led me to this.

“I love the game. I’m going to be very much involved.”

Doug Donnelly has served as a sports and news reporter and city editor over 25 years, writing for the Daily Chief-Union in Upper Sandusky, Ohio from 1992-1995, the Monroe Evening News from 1995-2012 and the Adrian Daily Telegram since 2013. He's also written a book on high school basketball in Monroe County and compiles record books for various schools in southeast Michigan. E-mail him at [email protected] with story ideas for Jackson, Washtenaw, Hillsdale, Lenawee and Monroe counties.

PHOTO: Chelsea's Brad Bush coaches his team during the 2015 Division 3 Final at Ford Field.

St Phil Football Thrives with 8 on Field

By Pam Shebest
Special for MHSAA.com

August 22, 2016

BATTLE CREEK — Five years ago, the future of football at Battle Creek St. Philip looked rather bleak.

The Fighting Tigers had won just three games over the previous two years, and numbers continued to dwindle.

“Our last year of 11-man, I think we had 18 boys out for football,” said Dave Downey, who has coached at St. Phil for more than 20 years. “We were not competitive playing 11-man.

“The kids just weren’t coming out because it wasn’t fun. We were getting beat all the time.”

The school decided to go to 8-player football, and the program has thrived.

Last season, the school’s fourth playing 8-player, St. Phil finished 12-1, losing only 58-33 in the MHSAA 8-player Final to Powers North Central.

“After we went to 8-man (five years ago), we had 28 on the roster,” Downey said. “The program really grew because we went to 8-man. It actually saved the program.”

The transition was not without a few fumbles.

“We didn’t know what we were in for,” Downey said. “That first year we struggled a little bit. We ended the season 7-4, but we learned a lot.

“It was an eye-opener for us. We didn’t know what to expect.”

Although the length of the field for 8-player is still 100 yards, the width is five yards fewer on each side.

That first season, Downey said he had confidence his 8-player team could play on an 11-man regulation field – but soon found out why the field is not as wide.

“Our first year, we didn’t move the markers in and we couldn’t cover the field, especially anyone with speed who would get on the outside and go,” he said.

“Our first game, we lost bad because we thought we could play on a big field, which we couldn’t.”

This year’s nine seniors have played 8-player all four years, but it gets even better than that for St. Phil.

“They’ve actually played 10 playoff games already (over four years), so they’ve already played (the equivalent of) four seasons,” Downey said.

“This is almost like their fifth season. Experience-wise, this group of seniors is really valuable.”

Success and motivation

Last Thursday, St. Phil scrimmaged Lawrence and then Big Rapids Crossroads to get game experience before opening the season this Friday at Kingston.

“We didn’t keep score, but it went well,” Downey said. “It was good experience for some of the younger kids, especially the freshmen, to play and learn.”

He said the veterans, especially the co-captains, are like having extra coaches on the field.

“They know exactly what our schemes are and our blocking patterns and they really help us out,” he said. “Our line is coming back. We’re solid up front. 

“We have Noah Ellinger, our captain; Grant Hallacy who started last year as our other guard; Andy Forche at center and all of them played a lot last year on the line.”

Senior co-captain Grayson Obey has played football since fourth grade and said going from the traditional 11-player in Rocket youth football and middle school football to 8-player was no big deal.

“I think going from middle school to high school, not 11-man to 8-man, was harder,” he said.

Obey said last year’s success is a great motivator.

“We got a taste of a really good team last year, so it’s good motivation to work hard and try to push to get that again this year,” he said.

Ellinger agrees that the transition to 8-player was not a big deal.

“It’s two less linemen and I’m a lineman, so it’s just kind of shortening it up a little bit,” he said.

Playing both ways on the field takes some getting used to at the beginning of the season, Ellinger said.

“The first couple games it’s pretty hard,” he said. “You’ve got to learn to manage your time. It’s kind of tiring, but you get used to it.”

Downey said the parents like 8-player because “it is a little bit safer.

“We don’t have as many big kids on the field as 11-man. When you have the big kids, the little kids are the ones who seem to be getting hurt all the time.”

St. Phil lost all-state quarterback Brendan Gausselin to graduation, but Downey is eyeing sophomore Ryan Reincke and freshman Connor Gausselin for the position while senior Drew Lantinga recovers from a basketball injury.

“Last year Drew played wide receiver and linebacker,” Downey said. “He was the leading tackler on the team last year at linebacker.”

Connor Gausselin is Brendan’s brother.

“My brother played football and was pretty good, so I want to follow in his legacy,” Connor Gausselin said. “He’s helped me a lot. In every sport I play, I like being in control like a leader, so quarterback is a leader on the field and I like that.

“I’m very excited. My brother said high school football is the best part of high school, being under the Friday night lights. It will be fun.”

8-player grows statewide

Enrollment numbers are key to 8-player football in Michigan.

Of St. Phil’s 140 students, 21 are on the football team.

While Michigan has 564 schools playing 11-player, the state had 40 playoff-eligible 8-player teams last season. Currently, 48 teams are eligible for the postseason heading into this fall's first games. 

Only Class D schools are eligible for playoffs, and enrollment must be 206 or fewer this year.

Class C schools or those with larger enrollments (cutoff was 212 students for the 2015 season) may compete in 8-player but they are not eligible for postseason play.

This fall, four Class C schools are competing in 8-player: Kingston, which was Class D last year; Dryden, Rudyard and Grand Traverse Academy. The latter two fielded 11-player teams last season.

Burton Madison Academy was Class C last year but dropped to Class D this year and is now eligible for postseason play.

St. Phil plays in the Southern Michigan 8-Man League with Tekonsha, Burr Oak, Camden Frontier, Waldron and Litchfield.

Other seniors on the Tigers are Tim Minier, Mike Scriber, Ben Swagler, Alex Yacovoni and Jordan Snyder. The other juniors are Justice Steiner and Morgan Bohannon.

Other sophomores are Chris Kubasiak, JC Downey, Nolan Kersten and Brodie Landstra. Other freshmen are Marcel Williams, Charley Harrington and Gus Strenge.

Assistant coaches are Jack Brown, Marc Pessetti and Jeff Minier.

Pam Shebest served as a sportswriter at the Kalamazoo Gazette from 1985-2009 after 11 years part-time with the Gazette while teaching French and English at White Pigeon High School. She can be reached at [email protected] with story ideas for Calhoun, Kalamazoo and Van Buren counties.

PHOTOS: (Top) Battle Creek St. Philip’s Drew Lantinga hauls in a pass last season; he’s moving to quarterback this fall. (Middle top) Dave Downey, Noah Ellinger, Grayson Obey. (Middle below) Senior Tim Minier surges after taking a hand-off during practice earlier this month. (Below) Ben Swagler pushes ahead during the Tigers’ 2015 win over Portland St. Patrick. (Photos from 2015 courtesy of Battle Creek St. Philip; practice photo and head shots by Pam Shebest.)