Moment: The Final Thrill
December 16, 2020
By John Johnson
MHSAA Director of Broadcast Properties
Over the course of nearly 34 years on this job, you often get asked what single championship game you would rank at the top of your list. You could ask that question to 100 people and get 100 answers – and guess what? They’d all be right. Such is the beauty of high school sports.
Which is why, after all these years, my game for the ages is one that has stood the test of time in my mind for over 30 years. It had everything you would want in a high school game – fantastic competition – great plays – and when it was over, some of the best sportsmanship I’ve ever seen – NO – make that THE best sportsmanship I’ve ever seen. To be on the field, you’d have a hard time telling who won and who lost by the way the players from both teams hugged and shook hands and sincerely congratulated each other. Which is how it should be after every – single – game.
And what topped it all off after that was the winning team making a trip to a pep assembly at the other team’s gym the following week to thank them for a great game, and present a banner signed by every member of the team.
That game was the 1989 Class B Football Playoff Final. The last year that four divisions were conducted in that postseason tournament. The last game played in that format.
Farmington Hills Harrison and DeWitt. The powerful, dominant Hawks and even legendary at that time coach John Herrington – and the All-America quarterback in Mill “The Thrill” Coleman; against the pride of the Ingham County League, the Panthers of DeWitt, from what was an old farming bedroom community north of Lansing transforming into a new money suburb of the Capitol City.
The Hawks, the reigning Class B champs after winning the third of their state-record 13 titles against St. Joseph the previous November, were heavy favorites. DeWitt was making its fourth Playoff appearance and moving up in class after reaching the Semifinals in 1988, only to lose to powerhouse Detroit St. Martin dePorres.
The underdogs used an efficient running attack to take a 21-14 halftime lead on Harrison. John Telford, who rushed for 153 yards in the game, had two of the scores. Harrison tied the game early in the final period on the first of two scoring runs by Coleman, this one from 19 yards out.
DeWitt then put together a grinding drive, culminated by quarterback Chris Berkimer sneaking it from one yard out. Harrison blocked the extra point and DeWitt led 27-21 with 2:20 on the clock.
That left way too much time for Coleman. He engineered a 67-yard, five-play drive to tie the game. It didn’t even take a minute off the clock.
“When they scored I looked at the clock and knew we had enough time and all three of our time outs,” Coleman told the Detroit Free Press after the game. “I kept thinking back to that drive John Elway had against the Browns a couple of years ago in the playoffs when he had to go 98 yards.”
Three straight passes to Mike Saputo, Steve Hill and Greg Piscopink got Harrison down to the DeWitt 16; and Coleman then rolled out on a Student Body Right for another seven yards.
At the DeWitt 9, Coleman dropped back for what appeared to be another pass, but the Panthers' pressure forced The Thrill to run. Coleman eluded five tacklers along the way, finally diving into the end zone to score.
“We knew he (Coleman) was good, and we just tried to contain him,” DeWitt coach Gail Thornton told the Lansing State Journal after the game. “But every once in a while he would get loose for a big one.”
Steve Hill kicked the extra point and Harrison was back in the lead, 28-27. Hill would then intercept Berkimer on DeWitt’s first play after the ensuing kickoff to seal the deal.
PHOTO: Farmington Hills Harrison's Mill Coleman rolls left at the start of what would be the game-winning run for his team in the 1989 Class B Football Final. (Photo by Gary Shook).
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
2025 Made In Michigan
July 28: Union City to Omaha: Skirka Takes Murray State Baseball to 1st College World Series - Report
July 22: TC West's Wheelock Still 'Living My Dreams' as CMU Assistant Soccer Coach - Report
July 17: Stevenson's Travels Following Lake Orion Success Include Space Force, Penn, NYC - Report
July 15: 'Who Will Cheer for the Nimrods?' Peterson IV, Watersmeet Found Fans Worldwide - Report
July 10: Feeding 'Drive to Win,' Loy Norrix Grad Morgan Impresses with Strong USBC Showing - Report
July 9: After Blazing Multiple Volleyball Trails, Bastianelli Charting Next Career Path - Report
PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)