Line Does Lifting, Muskegon Makes Run
October 5, 2015
By Tom Kendra
Special for Second Half
Muskegon High School’s varsity, junior varsity and freshmen football teams all practice on tiny, land-locked Wilson Field, adjacent to Hackley Stadium, the same practice field where thousands of Big Reds have learned the game for more than 100 years.
Junior quarterback Kalil Pimpleton and his stable of athletic receivers and defensive backs are using 90 percent of the available space at a recent practice, running a series of post, flag and go routes under the watchful eyes of head coach Shane Fairfield and offensive coordinator Brent White – along with a group of young, future Big Reds peering wide-eyed at their heroes through the barbed-wire fence.
Meanwhile, sequestered in a muddy corner, are the guys who do all the dirty work.
“We know this is where it all starts,” said Muskegon senior guard and defensive tackle Derices Brown (6-foot-1, 280 pounds), a three-year starter and the team’s only interior player who starts both ways. “If we make the blocks, we can make the backs look good.”
Brown anchors the senior-led right side of the Muskegon attack – along with tackle Juanye Johnson (6-3, 279) and slot back Khari Wilcox-Lewis (6-0, 230) – which excels at straight-ahead drive blocking when fullback Jared Pittman needs the tough yards and for sealing the edge on sweeps for senior slot PP Copeland and Pimpleton.
Muskegon (5-1) is averaging 46 points in its last five games and more than 300 rushing yards per game behind its dominating front five, which has been a constant in the Big Reds’ six trips to MHSAA championship games over the past 11 years.
The leader of the group up front is Matt Bolles, an all-state tackle at Muskegon Catholic Central who went on to play at Eastern Michigan University and brings a warrior’s mentality to his job as the offensive line coach.
“We have established a physical mindset throughout the whole program, but especially on the offensive line,” Bolles said. “If we can run our veer between the tackles, it sets everything else up.”
An amazing run
While many urban football programs have struggled to even field a team in recent years, Muskegon has thrived.
In fact, an argument could be made that the past decade has been the best in school history – which is saying something, considering Muskegon has won more than 800 football games, dating back to 1895.
Muskegon won Division 2 championships in 2004, 2006 and 2008 under Tony Annese, who moved on to Grand Rapids Community College and now coaches Ferris State, which is currently 4-0 and ranked No. 4 in the nation in Division II.
Matt Koziak coached the Big Reds for one year in 2009, finishing 7-4, before stepping down. Koziak is now the head coach at cross-town rival Mona Shores.
Enter Shane Fairfield, who actually started coaching at Muskegon in 1998 under Dave Taylor, one year before Annese arrived. Fairfield gained head coaching experience for five years at nearby Holton before returning to Muskegon as defensive coordinator in 2008 and 2009, then took over from Koziak as head coach in 2010.
Fairfield’s teams have made the playoffs in each of his first five years as head coach, but the past three teams have displayed the physical and mental toughness to take it all the way to Ford Field, marred only by disappointing finishes – losses to Birmingham Brother Rice in Division 2 Finals in 2012 and 2013 and a loss to Orchard Lake St. Mary’s in last year’s Division 3 title game.
This fall, the offensive front is playing inspired, with a singular goal of an MHSAA championship.
“We want to keep getting better, keep getting stronger and be at our best on Week 14,” said Johnson.
Brown and Johnson are both all-state candidates on the right side of the Muskegon line, while considered among the top guards and tackles, respectively, in the entire state and getting attention from both Division I and Division II college programs.
In addition to the strong right side, the other starters up front are junior center Devin Sanders (6-0, 225), senior left guard Dylan Oplinger (6-1, 258) or Corion Ross (6-3, 255) and sophomore left tackle Antwan Reed Jr. (6-7, 286) – a physical specimen who already has been offered a scholarship by University of Tennessee and is considered among the state’s top line prospects in the 2018 class.
Commitment to the weight room
There was a time when Muskegon struggled to match the strength and physicality of teams like Rockford and Lowell, with those games often coming down to whether Muskegon could spring enough big plays to withstand a physical pounding.
But Muskegon’s new emphasis on year-round weight training has changed that dynamic.
“I always tell the kids that if I was an employer and wanted to hire someone, I would go into the weight room in the summer and see who’s in there,” Fairfield said. “Anyone can get fired up on Friday night, but you get bigger, faster, stronger and healthier by spending time in the weight room year-round.”
Muskegon looks at its weight training in three stages – heavy power lifting from the time the season ends through the spring, higher-intensity cross-training and flexibility training in the summer and four days a week of lifting during the season, a phase which not every team employs once the season begins.
“We want to stay strong during the season,” Fairfield explained.
Muskegon’s emphasis on strength training is not only paying dividends on the field, but it’s also helping its players move up to the next level.
Terrance Taylor (Michigan) and Carlin Landingham (Ferris State), who is now on the Big Reds’ coaching staff, are a couple of the players who have gone on to college success, but the rate of placing linemen on college rosters has ratcheted up in recent years.
For example, four of the five starters on Muskegon’s 2012 offensive line are now playing college football – Antwan Billings at Saginaw Valley State, Quincy Crosby at Kalamazoo College, Chandar Ricks at Northwood and Malik King at Ball State.
This year’s group could go on to similar college success, thanks in no small part to Muskegon’s strength training emphasis. Sanders, the starting center, is the small guy at 225 pounds (“our little runt,” as Bolles calls him), but the other five regulars are all at least 255 pounds.
“We don't just try to use our kids for wins at Muskegon,” said Bolles. “Our goal is to make our kids responsible, caring, hard-working and loyal men.”
Quest for perfection
At most high schools, guiding the football team to an MHSAA championship game three consecutive years would lead to the building of a statue in the coach’s honor at the stadium entrance. At Muskegon High, losing that title game has a small faction of fans pushing for a new varsity football coach.
Fairfield knows such expectations come with the territory at Muskegon, which boasts 17 MHSAA championships and doesn’t post runner-up finishes on the sign perched high above the Hackley Stadium press box.
But nobody takes those rare losses harder than Fairfield, which was evident in his postgame television interview last month after Muskegon defeated previously unbeaten Grandville for the 800th win in school history.
“It’s great to get our 800th win, but I wish it was 801,” Fairfield said. “That dang loss (in the opener at Detroit Catholic Central) still bothers me.”
Muskegon lost two games last season – both of which gnaw at Fairfield and his coaching staff, and seniors like Brown and Johnson, on a daily basis. The Big Reds get a chance to avenge those losses in the upcoming weeks.
The first goal for the Big Reds is to win the battle of Muskegon. The Big Reds host Reeths-Puffer this Friday on Senior Night, before the much-anticipated showdown at unbeaten Mona Shores on Oct. 16.
Shores beat Muskegon for the first time in 33 years, last fall, breaking open a 20-20 game at halftime behind the running of Tyree Jackson for a 48-27 victory
The second goal is to win the battle of Michigan. Muskegon, which is experiencing enrollment declines in recent years, will likely end up in Division 3 again this fall, where rivals such as Zeeland West, Lowell and Orchard Lake St. Mary’s could be looming once again.
“We have more desire than ever to win it all,” said Brown. “The only way we’re going to do that is by getting better and getting stronger every day.”
Tom Kendra worked 23 years at The Muskegon Chronicle, including five as assistant sports editor and the final six as sports editor through 2011. E-mail him at [email protected] with story ideas for Muskegon, Oceana, Mason, Lake, Oceola, Mecosta and Newaygo counties.
PHOTOS: (Top) Muskegon's offensive line lines up for work with historic Hackley Stadium's home bleachers and press box in the background during the Big Reds' 800th win on Sept. 11 over visiting Grandville. (Middle) Muskegon junior quarterback Kalil Pimpleton strides into the end zone through a big hole created by pancake blocks from senior guard Derices Brown (No. 57), senior tackle Juanye Johnson (center) and senior guard Dylan Oplinger (right). (Below) The Hackley Stadium crowd looks on, along with members of the Muskegon football coaching staff, from left: offensive line coach Matt Bolles, offensive coordinator Brent White, receivers coach Tracy Lewis and head coach Shane Fairfield. (Photos courtesy of Tim Reilly.)
Marckel Supplies Marketing Magic to Hunter's Heisman-Winning Campaign
By
Doug Donnelly
Special for MHSAA.com
July 29, 2025
When he was hired at the University of Toledo in 2016 as assistant director of creative services, Derek Marckel thought he had found his dream job only a few months after graduating from college.
Then he became Colorado University’s graphic designer for football in 2019 and thought he had finally landed the job he’s always wanted.
After stops at the Michigan State University to work with former football coach Mel Tucker, and University of Southern California to work with Lincoln Riley, Marckel, 32, is back in Colorado and certain he’s living the dream.
“This was the stuff I thought about doing when I was a kid,” said Marckel, who graduated from Ottawa Lake Whiteford High School in 2011. “I used to sit and draw pictures of all of my favorite University of Toledo football players, and then I’d take them and give them to the players or have them sign them. This is definitely what I’ve dreamed of doing someday.”
Last winter, Marckel was in New York City when his favorite subject – Colorado football player Travis Hunter – won the Heisman Trophy. It was a surreal moment for Marckel, who led a team of creative content makers who spent months last fall promoting Hunter for the biggest prize in all of college football.
“Going into the season, we knew he was going to have a pretty good chance,” Marckel said. “Once the games started playing out, we knew he had a legitimate shot.”
As senior art director at Colorado, Marckel led the Hunter-for-Heisman campaign. He was on the sidelines of every game, home and away, documenting Hunter and the rest of the Buffaloes. He designed billboards that were strategically placed around Denver and one in Times Square in New York City. Marckel’s team met weekly to plan a regular dose of social media posts and content promoting Hunter’s candidacy.
Heisman Trophy candidates emerge based on their on-field performances. But, behind the scenes, winning the trophy has long taken some pushing by colleges and universities.
“There’s a lot that goes into a campaign,” Marckel said. “You have to work with sponsors and donors who helped fund all of that. It’s a lengthy operation.”
As the season drew to a close, Colorado published a packet of information that Marckel designed and sent it to Heisman Trophy voters and the media. ESPN showcased his work.
“Almost everything we were doing was going viral,” Marckel said.
When it became clear Hunter was going to be a finalist for the award, Marckel was called upon to document the entire process. He and a member of his team went to New York City two days ahead of Hunter to be prepared when he landed in the city. Next were Heisman Trophy promotional appearances, photoshoots and the Heisman ceremony itself, and Marckel was there for all of it.
“It was Travis from sun-up to sun-down,” Marckel said. “We’d have little breaks during the day. I designed the billboard for him in Times Square. We had a photo shoot there.”
Helpfully, Hunter was a wonderful participant.
“We put a lot of work into it,” Marckel said. “Obviously it was his award, and he earned it, but it was very rewarding to us, too, to see our hard work pay off. I’ve been around thousands of athletes, and he’s probably my favorite one. He doesn’t necessarily love doing all of the media stuff, but he was comfortable around us.”
Marckel was born in Toledo but grew up in southeast Michigan. He was football team captain for the Bobcats as a senior and began his interest in design, art and photography during his time at Whiteford.
“I knew from a young age that I wanted to work professionally in sports,” Marckel said. “During my time at Whiteford, I spent a lot of my high school career around the football program. I was lucky to have my first two years of varsity with Coach (Jack) Luettke and my senior year with Coach (Matt) Garno, who had a background in graphic design. This ended up being a great foundation for me to combine my passion for football and graphic design as I was heading into the real world.”
Marckel graduated from Bowling Green State University in 2016 with a bachelor's degree in technology & visual communication technology. He landed an internship with the University of Toledo where he started designing team schedule posters, pocket schedules and souvenir tickets. That’s when social media started revolutionizing the industry, especially college football.
“Social media was kind of secondary to everything else when I started there,” he said. “It started to shift. I got in at the perfect time. Things were really starting to pick up. That’s when I knew sports was going to be what I wanted to do.”
After getting a full-time job at Toledo, his work caught the eye of someone at Colorado, and Marckel went west to become a graphic designer with the Buffaloes. When Tucker left Colorado for Michigan State, Marckel followed him to East Lansing.
At first, he missed Colorado.
“Even on the drive to East Lansing, I was thinking, ‘Why am I leaving Colorado?’” Marckel said.
He stayed two years, then landed the role as director of creative media at USC, working sun-up to sun-down in Los Angeles. When the opportunity came to return to Boulder, he jumped at it, becoming senior art director.
The Buffaloes went 1-11 his first season back at Colorado. The entire football coaching staff was let go.
That’s when Marckel’s world took another big turn.
“The rumors started flying about Coach Prime,” Marckel said, referring to Deion Sanders. “There are always these theoretical situations about who the coach is going to be. We found out about 8 p.m. that it was Coach Prime. We had to be on the tarmac at 1:30 a.m. I don’t get starstruck anymore just because of what I’ve been able to do and who I’ve been able to be around, but as soon as he stepped off the plane, I realized I was getting myself into something huge.”
Pro football hall of famers regularly makes stops at Colorado practices. Warren Sapp joined the Colorado staff. Terrell Owens stops by regularly. A steady wave of Sanders’ former teammates from the Dallas Cowboys attended practices as well.
Marckel documents it all, through his camera – a skill he’s honed along the way.
“When I started at Toledo, I would shoot all of those games, but I wasn’t a great photographer,” he said. “As time has gone on, it’s become such an emphasis. I’ve really had to refine everything I do to become the best at it.”
Initially he had to win the trust of Sanders, who brought some of his own content creators with him to Colorado.
“It took a little while to get us into a groove,” Marckel said. “Now we work side by side every day. It’s a smooth operation now. We bounce ideas off of each other.”
Day to day, Marckel works on social media, marketing, photoshoots of recruits and documents workouts and practices for Colorado social media channels.
He works with the football team exclusively, sometimes long hours during the season.
“You get kind of get burned out by end-of-season, but it's worth it,” Marckel said. “You are on the field every day with Heisman Trophy winners, hall of famers and first-round picks. It’s a cool job when you step back and look at it. This is most fun I’ve had working in college football in 10 years.”
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PHOTOS (Top) At left, Whiteford's Derek Marckel takes the field as a senior in 2010. At right, Marckel poses for a photo this year in front of the Times Square display he designed to promote Colorado's Travis Hunter. (Middle) Marckel stands for a photo with Hunter during the Heisman Trophy ceremony. (Photos courtesy of Derek Marckel.)