Coaches Must Set the Example
October 15, 2012
By Scott Westfall
MSU Institute for the Study of Youth Sports
NOTE: This is part one of a two-part viewpoint explaining the importance of coaches and parents setting proper examples for young athletes in their treatment of game officials.
In light of the recent uproar over NFL replacement officials, it seems that never before has it been so common and socially accepted to yell disgust at referees.
While this trend is prevalent in both professional and college football, it has unfortunately trickled down into the high school ranks. What is actually accomplished when a coach or fan yells at an official? Do people really believe that if they become irate, a ‘bad call’ will be erased? In all of my years watching, playing, and coaching athletics, not once have I seen a referee change his or her ruling because a coach or a fan yelled at him or her.
When adults lose control and scream at referees, who does this bad behavior really affect? Since youth learn their emotional control from adult leaders, I believe the true damage is done to the young minds that are witnessing their mentors lose their cool. After their display of anger, how can these same adults hope for kids to stay calm when things do not go their way in life? It is pure hypocrisy to expect otherwise.
Whether we like it or not, referees are the absolute authority in athletic contests; they control the game from start to finish, make the tough calls on the playing surface, and even decide who gets to stay and who is sent to the locker room. Yet, it is baffling how often their authority is disrespected.
It is the coach’s responsibility to establish his or her program as one that respects authority. Since players watch all of the moves their coaches make, it is imperative that coaches respect the officials – especially when the calls do not go their way. If a player sees his or her coach going berserk due to a ‘bad call,’ the same player will think it is OK to act like this down the road when upset or faced with adversity. Even more detrimental to these kids is hearing their coach preach a message but contradict it by not backing it up with actions.
Great high school coaches will use the playing surface as an extension of their classroom. In my years as a head coach, I tried my hardest to set a good example for my players and told them to never question, back-talk, or disrespect an official. However, I made the mistake of breaking my own rule on one occasion by questioning the referee’s judgment.
When I was a younger coach, I may have attributed my actions to the heat of the moment, or defended myself on the criteria that I was trying to stick up for my team. However, being a veteran leader who wanted to practice what I preached, I saw my mistake as a teaching moment.
The next practice, when we conducted team discipline conditioning, “Reminders” (usually reserved for players with unacceptable school behavior or poor grades), I asked my players what I had taught them about respecting authority and if I had broken my own rule. The players agreed that I had broken my rule and had not respected the referee.
I let them know that this rule applied to me as much as them. I then lined-up on the goal line and ran my own set of wind sprints as the players, assistant coaches, and managers watched in disbelief. Afterward, to even my surprise, several players thanked me for holding myself accountable.
One kid even had tears in his eyes, and said that after watching my self-imposed discipline, he wanted more than ever to be a man of his word and do the right thing.
Scott Westfall has spent the last 10 years as a teacher, coach, and athletic director in Fort Collins, Colo. He currently is working on his Doctorate at Michigan State University, with an emphasis in Sport Psychology and Athletic Administration, and assisting the MHSAA with its student leadership programs. Westfall is a former athlete who participated in football, wrestling, tennis and cross country at the high school level, and rugby at the collegiate level. He can be reached at [email protected].

PHOTO: Scott Westfall celebrates with his football team while serving as a coach at Boltz Middle School in Fort Collins, Colo.
Century of School Sports: Slogans & Logos Remain Unforgettable Parts of MHSAA History
By
Geoff Kimmerly
MHSAA.com senior editor
February 25, 2025
Logos and slogans are meant to stick in your mind – and the MHSAA has created several that have become synonymous with the story of school sports.
When was the first time you saw the MHSAA logo? For me, it was on a ticket to watch my school at the 1993 Girls Basketball Semifinals at Kellogg Arena.
And I thought “Good Sports Are Winners” was just something everybody said about all things sportsmanship. I had no idea it headlined as the first of now several memorable MHSAA statements meant to do precisely what it did inside my teenage head – bury itself in our minds so we would hopefully recall the importance of being a good sport whenever we heard it.
The MHSAA’s “Century of School Sports” have really included only about a half-century of this type of messaging and branding. But no matter if you’ve spent your time with us as an athlete, coach, administrator, official, fan or a combination of those roles, some of what follows should jog your memory – and hopefully stir up plenty of good ones as well.
- Good Sports Are Winners!
Jack Roberts was hired as the MHSAA’s fourth full-time executive director in 1986. His first hire was John Johnson as one of, if not the first-of-a-kind communications director at a high school athletic association in the nation. One of their first undertakings was a campaign to improve sportsmanship – and “Good Sports Are Winners!” became their first and perhaps still most recognizable phrase.
- Sportsmanship Begins At Home
- We Need You To Be A Good Sport!
Sportsmanship is an idea that never graduates, but it also needs to be reintroduced frequently as generations of families make their ways through middle school to high school graduation. These were two more messages meant to encourage appropriate behavior at sporting events.
- Help Wanted: Just Whistle
- You Can Be A Referee
Recruiting and retaining game officials also is an annual drive, and these became part of the slogan-sphere over the last 15 years as those efforts increased due to decreasing numbers. “Be the Referee” became a weekly segment of the “This Week in High School Sports” five-minute show that airs on radio stations all over the state during the fall and winter seasons, and they always end with the call out “You Can Be A Referee” to enlist those who might be interested.
- We Are The MHSAA
This carried a certain boldness when read over the microphone at tournament events, and summed up neatly what being part of the MHSAA was all about. Paraphrasing: “We are … Coaches … administrators … and officials. … We are your school. We promote and protect the privilege of interscholastic competition. We make rules and follow them as a condition of membership. … We Are The MHSAA.”
- Promoting The Value – And Values – Of Educational Athletics
This sums up the MHSAA’s work and remains perhaps the favorite of all slogans used to describe it. We believe educational athletics have value – to participants, to their communities, and to society as a whole because of the adults they help produce. We also believe that educational athletics are reliant on specific values – sportsmanship, scholarship, safety and scope.
Those are the messages you’ve likely heard. But producing an identifiable image with the MHSAA and its work has been just as important – and below are explanations behind some of the familiar logos you see at the top of this page.
- First Logo: A Traditional Emblem (Last Used in 1987-88)
The first MHSAA logo featured the seal from the state flag, with “Michigan High School Athletic Association” surrounding it. It appeared on medals and official documents through the 1987-88 school year.
- The Round Logo: A Recognizable Symbol
In 1988, the MHSAA introduced a circular logo featuring Michigan’s Upper and Lower Peninsulas within a red border, with "MHSAA" prominently displayed.
- The Championship Logo: A Mark of Excellence
During the early 2000s, the MHSAA introduced a “championship” logo initially for tournament merchandise. Over time, it became the standard for all championship-related materials.
- The Modern MHSAA Logo: Evolving with Time
Debuting in 1987 – and designed by a pair of Sterling Heights Stevenson students as part of a contest – the modern logo introduced the bold "MHSAA" lettering with an interwoven "S" designed to convey motion and energy. Over time, its contours softened while maintaining its distinctive look. Initially, "Michigan High School Athletic Association" appeared beneath it, but in recent years, the text was removed for a cleaner, more streamlined design.
- The Centennial Celebration Logo
To mark its 100th anniversary, the MHSAA introduced a centennial logo, honoring its history. This commemorative design reflects a century of commitment to student-athletes and school communities.
Previous "Century of School Sports" Spotlights
Feb. 19: MHSAA Tickets Continue to Provide Fan-Friendly Value - Read
Feb. 11: We Recognize Those Who Make Our Games Go - Read
Feb. 4: WISL Conference Continues to Inspire Aspiring Leaders - Read
Jan. 28: Michigan's National Impact Begins at NFHS' Start - Read
Jan. 21: Awards Celebrate Well-Rounded Educational Experience - Read
Jan. 14: Predecessors Laid Foundation for MHSAA's Formation - Read
Jan. 9: MHSAA Blazes Trail Into Cyberspace - Read
Dec. 31: State's Storytellers Share Winter Memories - Read
Dec. 17: MHSAA Over Time - Read
Dec. 10: On This Day, December 13, We Will Celebrate - Read
Dec. 3: MHSAA Work Guided by Representative Council - Read
Nov. 26: Finals Provide Future Pros Early Ford Field Glory - Read
Nov. 19: Connection at Heart of Coaches Advancement Program - Read
Nov. 12: Good Sports are Winners Then, Now & Always - Read
Nov. 5: MHSAA's Home Sweet Home - Read
Oct. 29: MHSAA Summits Draw Thousands to Promote Sportsmanship - Read
Oct. 23: Cross Country Finals Among MHSAA's Longest Running - Read
Oct. 15: State's Storytellers Share Fall Memories - Read
Oct. 8: Guided by 4 S's of Educational Athletics - Read
Oct. 1: Michigan Sends 10 to National Hall of Fame - Read
Sept. 25: MHSAA Record Books Filled with 1000s of Achievements - Read
Sept. 18: Why Does the MHSAA Have These Rules? - Read
Sept. 10: Special Medals, Patches to Commemorate Special Year - Read
Sept. 4: Fall to Finish with 50th Football Championships - Read
Aug. 28: Let the Celebration Begin - Read