The MHSAA's corporate partners help us promote four core values that are at the heart of educational athletics: Scholarship, Sportsmanship, Safety, and Scope. The MHSAA thanks our partners for funding programming aimed at enhancing these core values.

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Sparrow, a member of the prestigious Mayo Clinic Care Network, is mid-Michigan’s premier health care organization and the region’s largest private employer. Sparrow has two Lansing campuses, hospitals in St. Johns, Ionia, and Carson City as well as dozens of satellite care centers, Physicians Health Plan, Sparrow Physicians Health Network, the Sparrow Medical Group, and the Sparrow Michigan Athletic Club (MAC).Sparrow is affiliated with Michigan State University’s three human health colleges.

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Farm Bureau Insurance

Farm Bureau Insurance was founded in 1949 by Michigan farmers who wanted an insurance company that worked as hard as they did. Those values still guide the company today and are a large part of why they're known as Michigan’s Insurance Company, dedicated to protecting this great state's farms, families, and businesses. Farm Bureau Insurance agents across Michigan provide a full range of insurance services—life, home, auto, farm, business, retirement, Lake Estate®, and more—protecting nearly 500,000 Michigan policyholders. Farm Bureau Insurance has partnered with the MHSAA to promote the Scholar-Athlete Award.

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Michigan Army National Guard

Michigan Army National Guard provides trained forces in support of national security, Federal emergencies, and state emergencies in Michigan. Enlist in the National Guard to get a degree with money for school, learn job skills that translate to the civilian world, make bonds that last a lifetime, and earn pride for life. Contact a recruiter to find more specifics about opportunities in your Michigan Army National Guard. The Michigan Army National Guard is the presenting sponsor of the MHSAA Wrestling tournaments.

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MI Student Aid

MI Student Aid, located within the Michigan Department of Treasury, encourages students to pursue post-secondary education by providing equality of access to student financial resources and information. Through the administration of various student financial assistance programs, students receive the guidance and funding necessary to pursue their educational goals. MI Student Aid strives to help students from birth to beyond college graduation. Let us help you with funding, tools, and resources on how you can afford college in Michigan!

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Henry Ford Health

Henry Ford Health is a six-hospital system headquartered in Detroit, Michigan. It is one of the nation’s leading comprehensive, integrated health systems, recognized for clinical excellence and innovation. Henry Ford Sports Medicine specializes in treating the whole athlete – head to toe – through a team of sports medicine specialists across multiple disciplines. We provide advanced care for athletes from over 18 local high schools, four universities and the professional sports teams in southeast Michigan.

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Meijer, Inc. is a giant of retailing in the Midwest. Meijer operates about 180 locations; half of its stores are in Michigan, while the rest are in Illinois, Indiana, Kentucky, and Ohio. Customers can choose from 40 departments, including apparel, electronics, hardware, and toys. Most stores also sell gasoline, offer banking services, and have multiple in-store restaurants. Founder Hendrik Meijer opened his first store in Greenville, Mich. in1934 and the company is still family owned and headquartered in Michigan!

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United Dairy Industry of Michigan

The United Dairy Industry of Michigan is dedicated to serving Michigan’s hard-working dairy farm families and the delicious products made from the fresh, high-quality milk from their farms. UDIM provides dairy product promotion and nutrition education service of behalf of funding members, and provides this information to MHSAA members and fans via the Milk Means More web page.

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Since 2010 eTeamSponsor has partnered with institutions to provide a digital fundraising solution that's raised over $165 million nationwide. Having pioneered digital fundraising for athletic programs at high schools, colleges, and universities, eTeamSponsor aims to provide the most efficient and effective platform. Ultimately eliminating the inefficiencies, personal liability, and financial risk of fundraising for good. eTeamSponsor is committed to staying at the forefront of innovative technology and unparalleled client service to ensure institutions reach their fundraising goals.

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Source One Digital

From retail point-of-purchase to sports graphics, large event backdrops and interior décor, Source One Digital has been helping clients since the mid-1990s. They work with collegiate and professional sports organizations, as well as many MHSAA member schools and the MIAAA. As part of its relationship with the MHSAA, member school hosts can now order co-branded MHSAA tournament banners, event signage, feather flags and table throws at

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Hudl is a leading performance analysis company revolutionizing the way coaches and athletes prepare for and stay ahead of the competition. Founded in 2006, Hudl offers a complete suite of products that empower more than 180,000 global sports teams at every level—from grassroots to professional organizations—to gather insights with video and data. Hudl’s products and services include online tools, mobile and desktop apps, smart cameras, analytics, professional consultation and more.



Eventlink is the "One Spot" solution for schools and athletic departments! From scheduling events and managing facilities to sending notifications, Eventlink consolidates everything you need into one user-friendly platform. Say goodbye to juggling multiple software solutions—Eventlink has you covered with a personalized athletic website, online registrations, e-contracts, social media graphics, and more. Backed by top-notch customer support, Eventlink ensures you get the most out of every feature. Simplify your job as an Athletic Director with Eventlink! 

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FinalForms is a team, product, and service designed to serve schools with streamlined registration, communication, and risk management solutions. Simply put, FinalForms is a whole lot more than just forms.